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2010 is the 'Year of the Geek'
And This Father's Day Prepared to be Geekiest of All
NEW YORK, June 9 -- This Father's Day is bound to be a geeky one. 2010 can easily be called the "Year of the Geek." Two million iPads sold in less than two months, Avatar was the highest grossing movie of all time, and by the end of the year, consumers can have a 3-D TV in their own home. The geeky revolution has moved into the mainstream and become a force for promoting science, math, technology, and spending one-on-one quality time with families. At the heart of this movement, is Ken Denmead's Geek Dad: Awesomely Geeky Projects and Activities for Dads and Kids to Share (Gotham Books, a member of Penguin Group, USA), appropriately released last month on Star Wars Day ("May the 4th be with you!").
Ken Denmead, a blogger for WIRED Magazine's Geek Dad blog, has seen an unprecedented change in the way these geeky parents approach quality time with their children. "Today's generation of parents grew up more tech-savvy that ever. They built model rocket ships that actually flew and had light saber fights in their basements. Now, with kids of their own, these digital-age dads are looking for fresh ways to share their love of science and technology."
Enter the Geek Dad craze. WIRED's Geek Dad blog is one of the most popular blogs on the site, bringing in thousands of visitors monthly, and continuously recognized as one of the most popular blogs on the web (AdWeek). Readers from across the globe write in with their own projects, successes, and praise for having intellectual and innovative topics and activities to pursue with their children. "Readers applaud the love of learning that comes with this geeky perspective and fantastic imagination."
Geek Dad: Awesomely Geeky Projects and Activities for Dads and Kids to Share (Gotham Books, a member of Penguin Group, USA) gives the perfect solution to those dads looking to expand their at home ingenuity in a recession-proof way. By offering projects such as building an outdoor movie theater, crafting a duct tape wallet, constructing the "Best Slip 'N Slide Ever," and transforming any room into a spaceship, the book goes beyond Father's Day fun and inspires year-long geekiness.
From Peter Jackson and The Lord of the Rings to Alton Brown culinary science projects, geeks are a strong contender in the market. They are smart, they are innovative, and they are sick of playing Chutes and Ladders. 2010 is certainly looking to be "The Year of the Geek."
Source: Geek Dad: Awesomely Geeky Projects and Activities for Dads and Kids to
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CONTACT: Anne Kosmoski, Senior Publicist, Gotham Books, +1-212-366-2110,
Anne.kosmoski@us.penguingroup.com
2010 is the 'Year of the Geek'
And This Father's Day Prepared to be Geekiest of All
NEW YORK, June 9 -- This Father's Day is bound to be a geeky one. 2010 can easily be called the "Year of the Geek." Two million iPads sold in less than two months, Avatar was the highest grossing movie of all time, and by the end of the year, consumers can have a 3-D TV in their own home. The geeky revolution has moved into the mainstream and become a force for promoting science, math, technology, and spending one-on-one quality time with families. At the heart of this movement, is Ken Denmead's Geek Dad: Awesomely Geeky Projects and Activities for Dads and Kids to Share (Gotham Books, a member of Penguin Group, USA), appropriately released last month on Star Wars Day ("May the 4th be with you!").
Ken Denmead, a blogger for WIRED Magazine's Geek Dad blog, has seen an unprecedented change in the way these geeky parents approach quality time with their children. "Today's generation of parents grew up more tech-savvy that ever. They built model rocket ships that actually flew and had light saber fights in their basements. Now, with kids of their own, these digital-age dads are looking for fresh ways to share their love of science and technology."
Enter the Geek Dad craze. WIRED's Geek Dad blog is one of the most popular blogs on the site, bringing in thousands of visitors monthly, and continuously recognized as one of the most popular blogs on the web (AdWeek). Readers from across the globe write in with their own projects, successes, and praise for having intellectual and innovative topics and activities to pursue with their children. "Readers applaud the love of learning that comes with this geeky perspective and fantastic imagination."
Geek Dad: Awesomely Geeky Projects and Activities for Dads and Kids to Share (Gotham Books, a member of Penguin Group, USA) gives the perfect solution to those dads looking to expand their at home ingenuity in a recession-proof way. By offering projects such as building an outdoor movie theater, crafting a duct tape wallet, constructing the "Best Slip 'N Slide Ever," and transforming any room into a spaceship, the book goes beyond Father's Day fun and inspires year-long geekiness.
From Peter Jackson and The Lord of the Rings to Alton Brown culinary science projects, geeks are a strong contender in the market. They are smart, they are innovative, and they are sick of playing Chutes and Ladders. 2010 is certainly looking to be "The Year of the Geek."
Source: Geek Dad: Awesomely Geeky Projects and Activities for Dads and Kids to
Share
CONTACT: Anne Kosmoski, Senior Publicist, Gotham Books, +1-212-366-2110,
Anne.kosmoski@us.penguingroup.com