High Gear Media Launches New Real-Time Car Pages, Curating the Web for Car Shoppers

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March 30, 2010
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High Gear Media Launches New Real-Time Car Pages, Curating the Web for Car Shoppers

Dynamic New Pages Blend Aggregation Technology With Originally Written Content To Present an Ultra-Relevant, Live Snapshot of the Web for Any Car

PALO ALTO, Calif., March 30 -- High Gear Media (http://www.highgearmedia.com), a vertical publishing company publishing more premium automotive content than anyone on the Web, today announced the launch of real-time car pages for hundreds of car models across its owned and operated network of automotive sites.  The new pages update constantly with the best content about any car model from around the High Gear Media network and Web.

With examples like Nissan Leaf, Chevy Equinox, Honda Accord, Chevrolet Camaro, and Toyota Prius  -- the new pages combine web aggregation technology and high quality original editorial content to give users a real-time, curated view of the most relevant material from around the web on any one car.   Every new car page does the work most car shoppers try to do for themselves, surfing around the Web and weighing what different sources say.

"There has been an explosion in auto content online and consumers end up frustrated and buried in confusing data and opinion, unsure of what information can be trusted," said Ido Green, High Gear Media's CTO.  "Our new car pages make it easier than ever for car shoppers to find information by cutting through the noise and presenting the most relevant, high-quality content every time for any car, all in one place."

High Gear Media's expert editorial staff and over 200 content contributors add originally researched and written historical context as well as related current headlines from the High Gear Media network of car sites.  From any car page, any user can also sign in and submit their own short articles - which can end up published and linked to from that car page.

The new car pages highlight quality content faster and more often than other sources.  While Wikipedia's page about the Toyota Prius updated 40 times so far in March and links to 200 sources, High Gear Media's similar page has linked to the best from over 8,000 pieces of content, and was updated a few hours ago.

The new pages will be available on all of High Gear Media's owned and operated destinations like TheCarConnection.com, MotorAuthority.com, GreenCarReports.com, AllCarsElectric.com and FamilyCarGuide.com.  Key features of each car topic page include:

  --  Real-time aggregation of expert reviews, user reviews, question and
      answer content, Twitter content, and video clips.
  --  Originally written snapshots of each car plus related headlines from
      High Gear Media's network of car sites.
  --  Specs, photos, and trim information for every year of the car along
      with the current year's meta review score given by High Gear Media's
      editors.

  About High Gear Media

High Gear Media is a vertical publishing company publishing more premium automotive content than anyone in the world through websites targeting key buyer and vehicle segments.  High Gear Media's owned and operated network of automotive destinations reaches over 2.5 million visitors monthly and includes its anchor site, TheCarConnection.com, its luxury site, MotorAuthority.com, green and electric car sites, GreenCarReports.com and AllCarsElectric.com, and its family-focused sites including FamilyCarGuide.com.  High Gear Media's editorial staff and over 200 contributors have written at publications like Car and Driver, AOL Autos, Autoweek, Automobile Magazine, and Wired.  The company's content is syndicated to partners including Yahoo! Autos, Huffington Post, NASCAR.com, AOL Autos, and The San Francisco Chronicle.   Independent automotive writers and people who are passionate about cars can contribute content by visiting HighGearMedia.com.  High Gear Media is headquartered in Palo Alto, Calif. and received its funding from Accel Partners, Greylock Partners and DAG Ventures.

CONTACTS:

High Gear Media, +1-650-576-8371, feedback@highgearmedia.com

Source: High Gear Media
   

CONTACT:  High Gear Media, +1-650-576-8371, feedback@highgearmedia.com

Web Site:  http://www.highgearmedia.com/

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