Peloton Introduces The Peloton Tread: A Private Fitness Studio In Your Home

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SySAdmin
Posted
January 9, 2018
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Page 1
<HTML>
<head>
<META http-equiv="Content-Type" content="text/html; charset=UTF-8">
<meta content="text/html; charset=utf-8" http-equiv="Content-Type">
<style type="text/css">
          .xn-newslines .xn-distributor{
          display:none;
          }
          .xn-newslines .xn-dateline{
          display:none;
          }
         
      /* /\/\/\/\/\/\/\/\/ CLIENT-SPECIFIC STYLES /\/\/\/\/\/\/\/\/ */
        #outlook a{padding: 0;} /* Force Outlook to provide a "view in browser" message */
        .ReadMsgBody{width: 100%;} .ExternalClass{width: 100%;} /* Force Hotmail to display emails at full width */
        .ExternalClass, .ExternalClass p, .ExternalClass span, .ExternalClass font, .ExternalClass td, .ExternalClass div {line-height: 100%;} /* Force Hotmail to display normal line spacing */
        body, table, td, p, a, li, blockquote{-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;} /* Prevent WebKit and Windows mobile changing default text sizes */
        table, td{mso-table-lspace: 0pt; mso-table-rspace: 0pt;} /* Remove spacing between tables in Outlook 2007 and up */
        img{-ms-interpolation-mode: bicubic;} /* Allow smoother rendering of resized image in Internet Explorer */

        /* /\/\/\/\/\/\/\/\/ RESET STYLES /\/\/\/\/\/\/\/\/ */
        body{margin: 0; padding: 0;}
        img{border: 0; height: auto; line-height: 100%; outline: none; text-decoration: none;}
        table{border-collapse: collapse !important;}
        body, #bodyTable, #bodyCell{height: 100% !important; margin: 0; padding: 0; width: 100% !important;}

        /* /\/\/\/\/\/\/\/\/ TEMPLATE STYLES /\/\/\/\/\/\/\/\/ */

        /* ========== Page Styles ========== */

        #bodyCell{padding: 20px;}
        #templateContainer{
            width: 600px;
            background-color: #ffffff;
        }

            /**
            * @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
            * @theme page
            */
            body, #bodyTable{
                background-color: #DEE0E2;
            }

            /**
            * @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
            * @theme page
            */
            #bodyCell{
                border-top: 4px solid #BBBBBB;
            }

            /**
            * @tip Set the border for your email.
            */
            #templateContainer{
                border: 1px solid #BBBBBB;
            }

            /**
            * @tip Set the styling for all first-level headings in your emails. These should be the largest of your headings.
            * @style heading 1
            */
            h1{
                color: #404040 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 26px;
                font-style: normal;
                font-weight: bold;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            /**
            * @tip Set the styling for all second-level headings in your emails.
            * @style heading 2
            */
            h2{
                color: #404040 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 20px;
                font-style: normal;
                font-weight: bold;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            /**
            * @tip Set the styling for all third-level headings in your emails.
            * @style heading 3
            */
            h3{
                color: #3d98c6 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 16px;
                font-weight: normal;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            /**
            * @tip Set the styling for all fourth-level headings in your emails. These should be the smallest of your headings.
            * @style heading 4
            */
            h4{
                color: #808080 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                font-weight: normal;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            h4.subtitle {
              color: #808080 !important;
              font-size: 14px;
            }

            /* ========== Header Styles ========== */

            /**
            * @tip Set the background color and bottom border for your email's preheader area.
            * @theme header
            */
            #templatePreheader{
                background-color: #F4F4F4;
                border-bottom: 1px solid #CCCCCC;
            }

            /**
            * @tip Set the styling for your email's preheader text. Choose a size and color that is easy to read.
            */
            .preheaderContent{
                color: #808080;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 10px;
                line-height: 125%;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's preheader links. Choose a color that helps them stand out from your text.
            */
            .preheaderContent a:link, .preheaderContent a:visited, /* Yahoo! Mail Override */ .preheaderContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #606060;
                font-weight: normal;
                text-decoration: underline;
            }

            /**
            * @tip Set the background color and borders for your email's header area.
            * @theme header
            */
            #templateHeader{
                background-color: #F4F4F4;
                border-top: 1px solid #FFFFFF;
                border-bottom: 1px solid #CCCCCC;
            }

            /**
            * @tip Set the styling for your email's header text. Choose a size and color that is easy to read.
            */
            .headerContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 20px;
                font-weight: bold;
                line-height: 100%;
                padding-top: 0;
                padding-right: 0;
                padding-bottom: 0;
                padding-left: 0;
                text-align: left;
                vertical-align: middle;
            }

            /**
            * @tip Set the styling for your email's header links. Choose a color that helps them stand out from your text.
            */
            .headerContent a:link, .headerContent a:visited, /* Yahoo! Mail Override */ .headerContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            #headerImage{
                height: auto;
                max-width: 600px;
            }

            #socialShare img {
                margin-right: 3px;
            }

            /* ========== Body Styles ========== */

            /**
            * @tip Set the background color and borders for your email's body area.
            */
            #templateBody{
                background-color: #FFFFFF;
                border-top: 1px solid #FFFFFF;
                /*border-bottom: 1px solid #CCCCCC;*/
            }

            /**
            * @tip Set the styling for your email's main content text. Choose a size and color that is easy to read.
            * @theme main
            */
            .bodyContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 16px;
                line-height: 150%;
                padding-top: 20px;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's main content links. Choose a color that helps them stand out from your text.
            */
            .bodyContent a:link, .bodyContent a:visited, /* Yahoo! Mail Override */ .bodyContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            .bodyContent img{
                display: inline;
                height: auto;
                max-width: 560px;
            }

            /**
            * @tip Set the background color and border for your email's data table.
            */
            .templateDataTable{
                background-color: #FFFFFF;
            }

            .templateDataTable a:link {
                text-decoration: none;
                color: #3d98c6;
            }

            /**
            * @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
            */
            .dataTableHeading{
                /*background-color: #E7F1FC;*/
                color: #336699;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                font-weight: bold;
                line-height: 150%;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
            */
            .dataTableHeading a:link, .dataTableHeading a:visited, /* Yahoo! Mail Override */ .dataTableHeading a .yshortcuts /* Yahoo! Mail Override */{
                color: #FFFFFF;
                font-weight: bold;
            }

            /**
            * @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
            */
            .dataTableContent{
                border-top: 1px solid #DDDDDD;
                border-bottom: 0;
                color: #404040;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 12px;
                line-height: 150%;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
            */
            .dataTableContent a:link, .dataTableContent a:visited, /* Yahoo! Mail Override */ .dataTableContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: bold;
            }

            /* ========== Column Styles ========== */

            .templateColumnContainer{width: 200px;}

            /**
            * @tip Set the background color and borders for your email's column area.
            */
            #templateColumns{
                background-color: #F4F4F4;
                border-top: 1px solid #FFFFFF;
                border-bottom: 1px solid #CCCCCC;
            }

            /**
            * @tip Set the styling for your email's left column content text. Choose a size and color that is easy to read.
            */
            .leftColumnContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                line-height: 150%;
                padding-top: 0;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's left column content links. Choose a color that helps them stand out from your text.
            */
            .leftColumnContent a:link, .leftColumnContent a:visited, /* Yahoo! Mail Override */ .leftColumnContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            /**
            * @tip Set the styling for your email's center column content text. Choose a size and color that is easy to read.
            */
            .centerColumnContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                line-height: 150%;
                padding-top: 0;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's center column content links. Choose a color that helps them stand out from your text.
            */
            .centerColumnContent a:link, .centerColumnContent a:visited, /* Yahoo! Mail Override */ .centerColumnContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            /**
            * @tip Set the styling for your email's right column content text. Choose a size and color that is easy to read.
            */
            .rightColumnContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                line-height: 150%;
                padding-top: 0;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's right column content links. Choose a color that helps them stand out from your text.
            */
            .rightColumnContent a:link, .rightColumnContent a:visited, /* Yahoo! Mail Override */ .rightColumnContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            .leftColumnContent img, .rightColumnContent img{
                display: inline;
                height: auto;
                max-width: 260px;
            }

            /* ========== Footer Styles ========== */

            /**
            * @tip Set the background color and borders for your email's footer area.
            * @theme footer
            */
            #templateFooter{
                background-color: #F4F4F4;
                border-top: 1px solid #FFFFFF;
            }

            /**
            * @tip Set the styling for your email's footer text. Choose a size and color that is easy to read.
            * @theme footer
            */
            .footerContent{
                color: #808080;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 10px;
                line-height: 150%;
                padding-top: 20px;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            .footerContent.social, .footerContent.social h4 {
                text-align: center;
            }

            .footerContent.social a {
                margin: 0 10px;
            }

            /**
            * @tip Set the styling for your email's footer links. Choose a color that helps them stand out from your text.
            */
            .footerContent a:link, .footerContent a:visited, /* Yahoo! Mail Override */ .footerContent a .yshortcuts, .footerContent a span /* Yahoo! Mail Override */{
                color: #606060;
                font-weight: normal;
                text-decoration: underline;
            }

            /* /\/\/\/\/\/\/\/\/ MOBILE STYLES /\/\/\/\/\/\/\/\/ */

            @media only screen and (max-width: 480px){
                /* /\/\/\/\/\/\/ CLIENT-SPECIFIC MOBILE STYLES /\/\/\/\/\/\/ */
                body, table, td, p, a, li, blockquote{-webkit-text-size-adjust: none !important;} /* Prevent Webkit platforms from changing default text sizes */
                body{width: 100% !important; min-width: 100% !important;} /* Prevent iOS Mail from adding padding to the body */

                /* /\/\/\/\/\/\/ MOBILE RESET STYLES /\/\/\/\/\/\/ */
                #bodyCell{padding: 10px !important;}

                /* /\/\/\/\/\/\/ MOBILE TEMPLATE STYLES /\/\/\/\/\/\/ */

                /* ======== Page Styles ======== */

                /**
                * @tip Make the template fluid for portrait or landscape view adaptability. If a fluid layout doesn't work for you, set the width to 300px instead.
                */
                #templateContainer{
                    max-width: 600px !important;
                    width: 100% !important;
                }

                /**
                * @tip Make the first-level headings larger in size for better readability on small screens.
                */
                h1{
                    font-size: 24px !important;
                    line-height: 100% !important;
                }

                /**
                * @tip Make the second-level headings larger in size for better readability on small screens.
                */
                h2{
                    font-size: 20px !important;
                    line-height: 100% !important;
                }

                /**
                * @tip Make the third-level headings larger in size for better readability on small screens.
                */
                h3{
                    font-size: 18px !important;
                    line-height: 100% !important;
                }

                /**
                * @tip Make the fourth-level headings larger in size for better readability on small screens.
                */
                h4{
                    font-size: 16px !important;
                    line-height: 100% !important;
                }

                /* ======== Header Styles ======== */

                #templatePreheader{display: none !important;} /* Hide the template preheader to save space */

                /**
                * @tip Make the main header image fluid for portrait or landscape view adaptability, and set the image's original width as the max-width. If a fluid setting doesn't work, set the image width to half its original size instead.
                */
                #headerImage{
                    height: auto !important;
                    max-width: 600px !important;
                    width: 100% !important;
                }

                /**
                * @tip Make the header content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
                */
                .headerContent{
                    font-size: 20px !important;
                    line-height: 125% !important;
                }

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<div xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/" class="xn-newslines">

<h1 class="xn-hedline">Peloton Introduces The Peloton Tread: A Private Fitness Studio In Your Home</h1>

<h2 class="xn-hedline">Peloton Brings Live Total Body Fitness to the Home with Groundbreaking Second Product</h2>

<p class="xn-distributor">PR Newswire</p>

<p class="xn-dateline">NEW YORK, Jan. 9, 2018</p>
</div>

<div class="xn-content" xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/">

<p>
<span class="xn-location">NEW YORK</span>, <span class="xn-chron">Jan. 9, 2018</span><b>&nbsp; </b> /PRNewswire/ --&nbsp;Peloton, the technology company that revolutionized the fitness industry with its category-creating indoor cycling bike, today unveiled its second-ever product: the Peloton Tread. The state-of-the-art new technology and fitness platform will allow Peloton Members to participate in live and on-demand bootcamp and circuit classes from the convenience of their own homes.&nbsp; For the first time, Peloton is extending the power, energy and connectivity of its technology-enabled workouts beyond a bike to a completely new and innovative platform. The Peloton Tread will debut at the Consumer Electronics Show (CES) in <span class="xn-location">Las Vegas, NV</span>, from <span class="xn-chron">January 9-12, 2018</span>. </p>

   

<p>
<b>A New Way to Get Fit</b>
</p>

<p>The Peloton Tread marks a major milestone for Peloton, which has brought its award-winning and disruptive cycling experience to hundreds of thousands of households since its launch in 2014. This new offering gives Peloton Members another suite of fitness experiences including a range of classes both on and off the Tread.&nbsp; </p>

<p>"Whether you want a mellow 10-minute walking class, an intense 60-minute bootcamp class, or anything in between, the Peloton Tread is perfect for you," said <span class="xn-person">John Foley</span>, Founder and CEO of Peloton. "Just like the Peloton Bike, the Peloton Tread is now the best synthesis of hardware, software, and class content in the category. It allows Members of all ages and fitness levels to take effective, fun and motivating circuit, running, and strength workouts on their schedules and in their homes."</p>

<p>
<b>Total Body Fitness Has a New Home: Yours </b>
</p>

<p>The Peloton Tread is effectively a private fitness studio, offering high-energy, immersive workouts both on and off the treadmill. With a variety of live and on-demand classes including Run, Total Body, Floor and Walk classes, the Peloton Tread is the most highly innovative and immersive treadmill experience on the market. Equipped with a stunning 32" HD touchscreen that will give you access to thousands of different classes led by world-class instructors live from NYC, the Peloton Tread will change the way consumers get fit at home.</p>

<p>Leading the Peloton Tread is an elite lineup of fitness instructors, including Peloton's own instructor and VP of Fitness Programming Robin Arzon and new Peloton master Tread instructor <span class="xn-person">Rebecca Kennedy</span>. They will teach classes including: </p>

<ul type="disc">

<li>
<u>Total Body</u> training, including circuit and bootcamp-style classes to keep you motivated both on and off the Peloton Tread.
</li>
<li>
<u>Run</u> classes designed for a variety of skill and experience levels. Whether training for a marathon or starting out as a new runner, there will be classes for every level and style.
</li>
<li>
<u>Floor</u> workouts including a mix of strength, toning and stretching to complement your fitness routine.
</li>
<li>
<u>Walk</u> classes to help build endurance and provide a wide range of low-impact cardio exercise options.&nbsp; </li>
</ul>

<p>The full roster of NYC-based instructors for the Peloton Tread will be announced in the coming months. </p>

<p>
<b>The Most Immersive Tread Experience </b>
</p>

<p>The Peloton Tread hardware has been designed from the ground up for the optimal fitness experience, both on and off the treadmill, merging best-in-class hardware with cutting-edge software: </p>

<ul type="disc">

<li>
<u>Slat belt technology</u> with 59 individual shock-absorbing slats, made for the ultimate low-impact and comfortable running experience.
</li>
<li>
<u>32" HD touchscreen </u>that immerses you in the fitness studio experience, all at the tap of a screen.
</li>
<li>
<u>Powerful soundbar</u> designed to take the studio experience to the next level and energize your workout experience.
</li>
<li>
<u>Speed + incline knobs </u>that allow you to easily and seamlessly change pace and incline as you sweat, without interrupting your workout.</li>
</ul>

<p>
<b>Reservations Begin Today</b>
</p>

<p>Beginning today, you can reserve your Peloton Tread <a href="http://onepeloton.com/tread/preorder" rel="nofollow" target="_blank">online</a> on a first come, first served basis with a deposit of <span class="xn-money">$250</span>. The Peloton Tread is priced at <span class="xn-money">$3,995</span>. When order fulfillment begins in Fall 2018, Peloton plans to make the Peloton Tread available for purchase to current Peloton Members for just <span class="xn-money">$110</span>/month, or for new Members for <span class="xn-money">$149</span>/month over 39 months, with 0% APR. Both purchase options are inclusive of Membership, Tread, shipping and installation. </p>

<p>Peloton is also excited to announce that it will be giving Members who reserve their Peloton Treads through <span class="xn-chron">January 31, 2018</span> priority fulfillment when shipping begins in Fall 2018. Members who reserve a Peloton Tread will also continue to pay just one subscription of <span class="xn-money">$39</span>/month for access to fitness content across Bike, Tread and App.</p>

<p>"Our Members are at the core of every decision we make and everything we do here at Peloton. We know they are always looking for new and effective ways to push their limits and access the best fitness content on their own schedules, and we wanted to make sure they have access to all of this content at any time," said President <span class="xn-person">William Lynch</span>. "With the addition of running, walking and bootcamp style classes, we're adding more value to the Peloton Membership by providing even more content and classes for the entire household, for&nbsp; the same low <span class="xn-money">$39</span> per month subscription fee." </p>

<p>
<b>Peloton at CES 2018 <br>
</b>Peloton offers the very best of technology and fitness, connecting people to world-class workouts 24/7/365. Visit the Peloton booth to see the never-before-seen Peloton Tread and meet the Peloton team including Founder and CEO <span class="xn-person">John Foley</span>, &amp; Instructors Robin Arzon &amp; <span class="xn-person">Rebecca Kennedy</span> - Tech West: Sands Expo at the Venetian, Level 2, #44112.</p>

<p>
<b>About Peloton <br>
</b>Founded in 2012, Peloton is revolutionizing the fitness industry by merging high-design with modern technology to provide access to live and on-demand fitness group classes led by elite NYC instructors. With instant access to classes, performance tracking metrics and a motivating real-time leaderboard, Peloton is changing the way people get fit through a comprehensive and socially connected-experience that makes every workout both efficient and addictive. Peloton is sold online and in a growing number of showrooms across the country. For more information, visit <a href="http://www.pelotoncycle.com/" rel="nofollow" target="_blank">http://www.onepeloton.com</a>. </p>

<p>
<b>Contact: </b><span class="xn-person">Michael Braun</span>, <a href="mailto:peloton@id-pr.com" rel="nofollow">peloton@id-pr.com</a> or <span class="xn-person">Laura Petro</span>, <a href="mailto:press@onepeloton.com" rel="nofollow" target="_blank">press@onepeloton.com</a>
</p>

<p>&nbsp;</p>

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<p>SOURCE  Peloton</p>

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