L & D Mail Masters Enhances its Production Inkjet Offerings and Application Versatility

Author
SySAdmin
Posted
December 19, 2017
Views
608

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Page 1
<HTML>
<head>
<META http-equiv="Content-Type" content="text/html; charset=UTF-8">
<meta content="text/html; charset=utf-8" http-equiv="Content-Type">
<style type="text/css">
          .xn-newslines .xn-distributor{
          display:none;
          }
          .xn-newslines .xn-dateline{
          display:none;
          }
         
      /* /\/\/\/\/\/\/\/\/ CLIENT-SPECIFIC STYLES /\/\/\/\/\/\/\/\/ */
        #outlook a{padding: 0;} /* Force Outlook to provide a "view in browser" message */
        .ReadMsgBody{width: 100%;} .ExternalClass{width: 100%;} /* Force Hotmail to display emails at full width */
        .ExternalClass, .ExternalClass p, .ExternalClass span, .ExternalClass font, .ExternalClass td, .ExternalClass div {line-height: 100%;} /* Force Hotmail to display normal line spacing */
        body, table, td, p, a, li, blockquote{-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;} /* Prevent WebKit and Windows mobile changing default text sizes */
        table, td{mso-table-lspace: 0pt; mso-table-rspace: 0pt;} /* Remove spacing between tables in Outlook 2007 and up */
        img{-ms-interpolation-mode: bicubic;} /* Allow smoother rendering of resized image in Internet Explorer */

        /* /\/\/\/\/\/\/\/\/ RESET STYLES /\/\/\/\/\/\/\/\/ */
        body{margin: 0; padding: 0;}
        img{border: 0; height: auto; line-height: 100%; outline: none; text-decoration: none;}
        table{border-collapse: collapse !important;}
        body, #bodyTable, #bodyCell{height: 100% !important; margin: 0; padding: 0; width: 100% !important;}

        /* /\/\/\/\/\/\/\/\/ TEMPLATE STYLES /\/\/\/\/\/\/\/\/ */

        /* ========== Page Styles ========== */

        #bodyCell{padding: 20px;}
        #templateContainer{
            width: 600px;
            background-color: #ffffff;
        }

            /**
            * @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
            * @theme page
            */
            body, #bodyTable{
                background-color: #DEE0E2;
            }

            /**
            * @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
            * @theme page
            */
            #bodyCell{
                border-top: 4px solid #BBBBBB;
            }

            /**
            * @tip Set the border for your email.
            */
            #templateContainer{
                border: 1px solid #BBBBBB;
            }

            /**
            * @tip Set the styling for all first-level headings in your emails. These should be the largest of your headings.
            * @style heading 1
            */
            h1{
                color: #404040 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 26px;
                font-style: normal;
                font-weight: bold;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            /**
            * @tip Set the styling for all second-level headings in your emails.
            * @style heading 2
            */
            h2{
                color: #404040 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 20px;
                font-style: normal;
                font-weight: bold;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            /**
            * @tip Set the styling for all third-level headings in your emails.
            * @style heading 3
            */
            h3{
                color: #3d98c6 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 16px;
                font-weight: normal;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            /**
            * @tip Set the styling for all fourth-level headings in your emails. These should be the smallest of your headings.
            * @style heading 4
            */
            h4{
                color: #808080 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                font-weight: normal;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            h4.subtitle {
              color: #808080 !important;
              font-size: 14px;
            }

            /* ========== Header Styles ========== */

            /**
            * @tip Set the background color and bottom border for your email's preheader area.
            * @theme header
            */
            #templatePreheader{
                background-color: #F4F4F4;
                border-bottom: 1px solid #CCCCCC;
            }

            /**
            * @tip Set the styling for your email's preheader text. Choose a size and color that is easy to read.
            */
            .preheaderContent{
                color: #808080;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 10px;
                line-height: 125%;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's preheader links. Choose a color that helps them stand out from your text.
            */
            .preheaderContent a:link, .preheaderContent a:visited, /* Yahoo! Mail Override */ .preheaderContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #606060;
                font-weight: normal;
                text-decoration: underline;
            }

            /**
            * @tip Set the background color and borders for your email's header area.
            * @theme header
            */
            #templateHeader{
                background-color: #F4F4F4;
                border-top: 1px solid #FFFFFF;
                border-bottom: 1px solid #CCCCCC;
            }

            /**
            * @tip Set the styling for your email's header text. Choose a size and color that is easy to read.
            */
            .headerContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 20px;
                font-weight: bold;
                line-height: 100%;
                padding-top: 0;
                padding-right: 0;
                padding-bottom: 0;
                padding-left: 0;
                text-align: left;
                vertical-align: middle;
            }

            /**
            * @tip Set the styling for your email's header links. Choose a color that helps them stand out from your text.
            */
            .headerContent a:link, .headerContent a:visited, /* Yahoo! Mail Override */ .headerContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            #headerImage{
                height: auto;
                max-width: 600px;
            }

            #socialShare img {
                margin-right: 3px;
            }

            /* ========== Body Styles ========== */

            /**
            * @tip Set the background color and borders for your email's body area.
            */
            #templateBody{
                background-color: #FFFFFF;
                border-top: 1px solid #FFFFFF;
                /*border-bottom: 1px solid #CCCCCC;*/
            }

            /**
            * @tip Set the styling for your email's main content text. Choose a size and color that is easy to read.
            * @theme main
            */
            .bodyContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 16px;
                line-height: 150%;
                padding-top: 20px;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's main content links. Choose a color that helps them stand out from your text.
            */
            .bodyContent a:link, .bodyContent a:visited, /* Yahoo! Mail Override */ .bodyContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            .bodyContent img{
                display: inline;
                height: auto;
                max-width: 560px;
            }

            /**
            * @tip Set the background color and border for your email's data table.
            */
            .templateDataTable{
                background-color: #FFFFFF;
            }

            .templateDataTable a:link {
                text-decoration: none;
                color: #3d98c6;
            }

            /**
            * @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
            */
            .dataTableHeading{
                /*background-color: #E7F1FC;*/
                color: #336699;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                font-weight: bold;
                line-height: 150%;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
            */
            .dataTableHeading a:link, .dataTableHeading a:visited, /* Yahoo! Mail Override */ .dataTableHeading a .yshortcuts /* Yahoo! Mail Override */{
                color: #FFFFFF;
                font-weight: bold;
            }

            /**
            * @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
            */
            .dataTableContent{
                border-top: 1px solid #DDDDDD;
                border-bottom: 0;
                color: #404040;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 12px;
                line-height: 150%;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
            */
            .dataTableContent a:link, .dataTableContent a:visited, /* Yahoo! Mail Override */ .dataTableContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: bold;
            }

            /* ========== Column Styles ========== */

            .templateColumnContainer{width: 200px;}

            /**
            * @tip Set the background color and borders for your email's column area.
            */
            #templateColumns{
                background-color: #F4F4F4;
                border-top: 1px solid #FFFFFF;
                border-bottom: 1px solid #CCCCCC;
            }

            /**
            * @tip Set the styling for your email's left column content text. Choose a size and color that is easy to read.
            */
            .leftColumnContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                line-height: 150%;
                padding-top: 0;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's left column content links. Choose a color that helps them stand out from your text.
            */
            .leftColumnContent a:link, .leftColumnContent a:visited, /* Yahoo! Mail Override */ .leftColumnContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            /**
            * @tip Set the styling for your email's center column content text. Choose a size and color that is easy to read.
            */
            .centerColumnContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                line-height: 150%;
                padding-top: 0;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's center column content links. Choose a color that helps them stand out from your text.
            */
            .centerColumnContent a:link, .centerColumnContent a:visited, /* Yahoo! Mail Override */ .centerColumnContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            /**
            * @tip Set the styling for your email's right column content text. Choose a size and color that is easy to read.
            */
            .rightColumnContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                line-height: 150%;
                padding-top: 0;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's right column content links. Choose a color that helps them stand out from your text.
            */
            .rightColumnContent a:link, .rightColumnContent a:visited, /* Yahoo! Mail Override */ .rightColumnContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            .leftColumnContent img, .rightColumnContent img{
                display: inline;
                height: auto;
                max-width: 260px;
            }

            /* ========== Footer Styles ========== */

            /**
            * @tip Set the background color and borders for your email's footer area.
            * @theme footer
            */
            #templateFooter{
                background-color: #F4F4F4;
                border-top: 1px solid #FFFFFF;
            }

            /**
            * @tip Set the styling for your email's footer text. Choose a size and color that is easy to read.
            * @theme footer
            */
            .footerContent{
                color: #808080;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 10px;
                line-height: 150%;
                padding-top: 20px;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            .footerContent.social, .footerContent.social h4 {
                text-align: center;
            }

            .footerContent.social a {
                margin: 0 10px;
            }

            /**
            * @tip Set the styling for your email's footer links. Choose a color that helps them stand out from your text.
            */
            .footerContent a:link, .footerContent a:visited, /* Yahoo! Mail Override */ .footerContent a .yshortcuts, .footerContent a span /* Yahoo! Mail Override */{
                color: #606060;
                font-weight: normal;
                text-decoration: underline;
            }

            /* /\/\/\/\/\/\/\/\/ MOBILE STYLES /\/\/\/\/\/\/\/\/ */

            @media only screen and (max-width: 480px){
                /* /\/\/\/\/\/\/ CLIENT-SPECIFIC MOBILE STYLES /\/\/\/\/\/\/ */
                body, table, td, p, a, li, blockquote{-webkit-text-size-adjust: none !important;} /* Prevent Webkit platforms from changing default text sizes */
                body{width: 100% !important; min-width: 100% !important;} /* Prevent iOS Mail from adding padding to the body */

                /* /\/\/\/\/\/\/ MOBILE RESET STYLES /\/\/\/\/\/\/ */
                #bodyCell{padding: 10px !important;}

                /* /\/\/\/\/\/\/ MOBILE TEMPLATE STYLES /\/\/\/\/\/\/ */

                /* ======== Page Styles ======== */

                /**
                * @tip Make the template fluid for portrait or landscape view adaptability. If a fluid layout doesn't work for you, set the width to 300px instead.
                */
                #templateContainer{
                    max-width: 600px !important;
                    width: 100% !important;
                }

                /**
                * @tip Make the first-level headings larger in size for better readability on small screens.
                */
                h1{
                    font-size: 24px !important;
                    line-height: 100% !important;
                }

                /**
                * @tip Make the second-level headings larger in size for better readability on small screens.
                */
                h2{
                    font-size: 20px !important;
                    line-height: 100% !important;
                }

                /**
                * @tip Make the third-level headings larger in size for better readability on small screens.
                */
                h3{
                    font-size: 18px !important;
                    line-height: 100% !important;
                }

                /**
                * @tip Make the fourth-level headings larger in size for better readability on small screens.
                */
                h4{
                    font-size: 16px !important;
                    line-height: 100% !important;
                }

                /* ======== Header Styles ======== */

                #templatePreheader{display: none !important;} /* Hide the template preheader to save space */

                /**
                * @tip Make the main header image fluid for portrait or landscape view adaptability, and set the image's original width as the max-width. If a fluid setting doesn't work, set the image width to half its original size instead.
                */
                #headerImage{
                    height: auto !important;
                    max-width: 600px !important;
                    width: 100% !important;
                }

                /**
                * @tip Make the header content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
                */
                .headerContent{
                    font-size: 20px !important;
                    line-height: 125% !important;
                }

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<div xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/" class="xn-newslines">

<h1 class="xn-hedline">L &amp; D Mail Masters Enhances its Production Inkjet Offerings and Application Versatility</h1>

<h2 class="xn-hedline">Full-service direct marketing firm installs the Oc&eacute; VarioPrint i300 to help drive efficiencies in workflow</h2>

<p class="xn-distributor">PR Newswire</p>

<p class="xn-dateline">MELVILLE, N.Y., Dec. 19, 2017</p>
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<p>
<span class="xn-location">MELVILLE, N.Y.</span>, <span class="xn-chron">Dec. 19, 2017</span> /PRNewswire/ --&nbsp;Canon Solutions America, Inc., a wholly owned subsidiary of Canon <span class="xn-location">U.S.A.</span>, Inc., today announced that <a href="https://www.ldmailmasters.com/" rel="nofollow" target="_blank">L &amp; D Mail Masters Inc.,</a> a full-service direct marketing leader, has enhanced its portfolio of solutions with the installation of the industry-leading Oc&eacute; VarioPrint i300 inkjet color digital press. The addition of the VarioPrint i300 is proof that this Nationally Certified Women's Business Enterprise (WBENC) operation continues its rich history of staying at the forefront of its industry through a combination of best-in-class leadership and an innovative suite of technology and solutions.&nbsp;&nbsp;</p>

   

<p>Since 1986, L &amp; D Mail Masters has enabled its clients to create campaigns that relate, captivate, cultivate and resonate with their target audience across numerous industries. Offering a wide variety of solutions for direct marketing needs and inquiries, the <span class="xn-location">Indiana</span>-based firm supports its customers from campaign design to implementation, and all of the services in-between. Additionally, in keeping with the theme of an all-encompassing operation, its facility enables its clients to design, print, and mail all in one location. </p>

<p>
<a href="https://www.youtube.com/watch?v=s38GZxEy9Rc" rel="nofollow" target="_blank">Supporting customers</a> that include insurance companies, financial institutions, universities, national sales organizations, publishing companies, healthcare organizations, among others, it is essential that L &amp; D Mail Masters offer a dynamic range of print applications for its unique customer-base. Most recently, it opened the door to new business opportunities with additional services that have effectively bolstered an already strong portfolio. Chief among these new enhancements was the acquisition of the <a href="https://csa.canon.com/online/portal/csa/csa/products/productionprinters/productionprintersdetail/varioprint+color/oce-varioprint-i-series/oce-varioprint-i-serie-color-digital-press/oce+varioprint+i-series+color+digital+press" rel="nofollow" target="_blank">Oc&eacute; VarioPrint i300 sheetfed inkjet press</a>, a game-changing inkjet technology which can help take organizations of all sizes to new heights. Now, coupling the one-stop-shop approach with one of inkjet's most impressive presses, L &amp; D Mail Masters is more suited than ever before to develop new revenue streams and help further support both new and existing customers ready to embrace the benefits of inkjet. </p>

<p>"A few years ago, we looked into inkjet and how it could positively impact our business," said <span class="xn-person">Diane Fischer</span>, L&amp;D Mail Masters' President who took the business from a home operation 31 years ago to an 180,000 square foot facility and multi-million dollar organization. "As the cost of toner-based printers continued to rise, we looked into other options and what they could help us achieve; however, once the VarioPrint i300 was introduced, we decided that it was the right technology for us, and that the time was now to embrace advancements in sheetfed inkjet. We haven't looked back since." <br>
<br>Since installing the <a href="https://vimeo.com/139941107" rel="nofollow" target="_blank">leading inkjet press</a>, the benefits of sheetfed technology have proved their worth for L &amp; D Mail Masters and its customers. Noting everything from enhancements in uptime and reliability to broader application versatility and a true white paper workflow solution, Fischer maintains the most impressive quality was, and continues to be, the vibrant color output provided by the VarioPrint i300. </p>

<p>"While yes the press is very easy to operate and our overall transition to sheetfed inkjet was largely seamless, along with the installation itself, it's the color quality and the ability to now color match across virtually all platforms that sets the VarioPrint i300 apart for us," confirmed Fischer. "With the help of Canon Solutions America's Production Print Solutions division and its Professional Services team, we greatly benefitted from color matching training that ran concurrently with operational classes. Our customers require exact and specific colors, and that is what the i300 enables us to provide. The continued support from Canon Solutions America and enhancements from its inkjet technology are second to none." </p>

<p>A part of those enhancements for Fischer and her team was the addition of an inline booklet maker. As many Canon customers have experienced, the inline finishing options associated with the VarioPrint i300 can directly impact and streamline workflow, helping to eliminate the need to outsource finishing to a third party. This completely automated workflow has enabled L &amp; D Mail Masters to operate with improved end-to-end productivity and deliver fast, uninterrupted production while greatly reducing fees associated with finishing. </p>

<p>As one of the first sheetfed inkjet color production presses available on the market, the Oc&eacute; VarioPrint i300 offers customers like L &amp; D Mail Masters an attractive alternative to replace their aging higher cost, lower uptime, less flexible, and lower speed toner-based sheetfed printers. As witnessed by Fischer and her team, the VarioPrint i300 has also made it possible to address new market segments productively and cost-effectively. </p>

<p>"Another important need for us was the ability to have more growth applications and versatility on-site with inkjet technology," noted Fischer. "We are now taking on more jobs, managing shorter runs, handling variable data applications and, equally important, offering diverse media options for our valued customers across their industries. All of this has directly affected our revenue streams and given us a wide variety of services on one press."</p>

<p>Bridging the gap between the application flexibility and efficiency of sheet-fed presses and the economy and productivity of web-fed systems, the VarioPrint i300 is a breakthrough in cutsheet versatility and inkjet productivity. Helping users like L &amp; D increase speeds without compromising quality is paramount to continued success with the inkjet press. This high-speed output at lower per-page cost is yet another benefit noted by Fischer &ndash; and one that has enabled L &amp; D to grow tremendously in recent months. </p>

<p>"Our customers tend to stay with us based on our valued partnerships and unwavering commitment to helping them achieve their goals and meet difficult deadlines," added Fischer. "The Oc&eacute; VarioPrint i300 is an extension of that commitment and is setting us up for great results both in the near and long term. I look forward to growing with Canon Solutions America as a trusted partner."</p>

<p>"Since the release of the VarioPrint i300, customers like L &amp; D Mail Masters have helped us remain vigilant in our quest to adjust and evolve to specific customer needs," said <span class="xn-person">Francis McMahon</span>, senior vice president, Marketing, Production Print Solutions, Canon Solutions America. "Working together with Mrs. Fischer and the L &amp; D team gave us an opportunity to push the press even further, and uncover ways for it to help generate revenue and acquire new customers." </p>

<p>
<b>About Canon Solutions America, Inc.<br>
</b>Canon Solutions America provides industry leading enterprise, production, and large format printing solutions, supported by exceptional professional service offerings. With the technology offerings of the Canon and Oc&eacute; brands, Canon Solutions America helps companies of all sizes improve sustainability, increase efficiency, and control costs through high volume, continuous feed, digital and traditional printing, and document management solutions. A wholly owned subsidiary of Canon <span class="xn-location">U.S.A.</span>, Inc., Canon Solutions America is headquartered in <span class="xn-location">Melville, N.Y.</span> and has sales and service locations across the U.S. For more information on Canon Solutions America, please visit <a href="https://csa.canon.com/" rel="nofollow" target="_blank">csa.canon.com</a>. </p>

<p>Canon is a registered trademark of Canon Inc. in <span class="xn-location">the United States</span> and elsewhere. Oc&eacute; is a registered trademark of Oc&eacute;-Technologies B.V. in <span class="xn-location">the United States</span> and elsewhere. All other referenced product names and marks are trademarks of their respective owners and are hereby acknowledged.<br>
</p>

<p>&copy; 2017 Canon Solutions America, Inc. All rights reserved.</p>

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<p>SOURCE  Canon Solutions America, Inc.</p>

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