Starting at 25 cents, TI's new MSP430(TM) MCU Value Line gives 8-bit developers up to 10X performance and 10X battery life

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March 2, 2010
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Starting at 25 cents, TI's new MSP430(TM) MCU Value Line gives 8-bit developers up to 10X performance and 10X battery life

Roadmap of 100 new MCUs delivers superior performance and leading ultra-low power to a broad range of applications, including safety, security and touch sense

DALLAS, March 2 -- Committed to solving the growing performance and efficiency challenges of the 8-bit market, Texas Instruments Incorporated (TI) (NYSE:TXN) today announced the MSP430 microcontroller (MCU) Value Line that offers superior 16-bit MCU performance and industry leading ultra-low power consumption at ultra-low 8-bit MCU prices. Starting at 25 cents, the Value Line ensures 8-bit developers no longer need to sacrifice performance, power efficiency or scalability because of price. The roadmap includes more than 100 MCUs to be released over the next 15 months, providing developers with a broad portfolio to best fit their memory, peripheral and packaging configuration needs. The new MSP430G2xx devices are code compatible across the MSP430 MCU platform, enabling easy code migration and upgrades to higher-end devices as application requirements evolve. The new MCUs are also supported by TI's easy-to-use MSP430 tools, free software and broad third party support network, driving faster time-to-market across a broad range of cost sensitive applications, including safety, security and touch sense. For more information, please visit http://www.ti.com/430value-pr.

  Key features and benefits of the Value Line
  --  Up to 10X performance, including true 16 MIPS operation, and 50
      percent greater code density, driving increased headroom for
      functionality over low cost 8-bit MCU solutions
  --  Five power modes with ultra-low standby power of 0.4 microamps  and <1
      microseconds wake-up time enable 10X battery life over 8-bit solutions
  --  Integrated intelligent peripherals, such as 10-bit ADCs, UART,
      comparator and serial communication, offload CPU tasks for increased
      power efficiency
  --  First 27 MSP430G2xx devices are immediately available to order and
      include up to 2KB Flash and 128B RAM and future devices will include
      up to 16KB Flash and 512B RAM
  --  $20 tools and integrated development environments feature full
      compatibility across MSP430 platform
  --  Value Line roadmap offers MCUs with integrated capacitive sense
      optimized I/Os to enable very low cost touch pad implementations

  Pricing and availability

The new MSP430G2xx MCUs are priced from $0.25 for 100K units. Samples can be ordered today at http://www.ti.com/430value_estore-pr. More than 100 devices will be introduced through 1H 2011.

TI's broad portfolio of MCUs and software

From general purpose, ultra-low power MSP430 MCUs, to Stellaris® Cortex(TM)-M3-based 32-bit MCUs and high performance, real-time control TMS320C2000(TM) MCUs, TI offers the broadest range of microcontroller solutions. Designers can accelerate time to market by tapping into TI's complete software and hardware tools, extensive third-party offerings and technical support.

Find out more about TI's MSP430 MCU Value Line by visiting the links below:

  --  MSP430G2xx MCUs: http://www.ti.com/430value-pr
  --  TI's microcontroller portfolio -
      http://www.ti.com/430value_microcontrollers-pr
  --  TI eStore: http://www.ti.com/430value_estore-pr
  --  TI MSP430 Developer Network: http://www.ti.com/430value_developernetwork-pr
  --  MSP430 tools: http://www.ti.com/430value_ez430-pr

  About Texas Instruments

Texas Instruments (NYSE:TXN) helps customers solve problems and develop new electronics that make the world smarter, healthier, safer, greener and more fun.  A global semiconductor company, TI innovates through design, sales and manufacturing operations in more than 30 countries.  For more information, go to http://www.ti.com.

Trademarks

MSP430 is a registered trademark of Texas Instruments. All registered trademarks and other trademarks belong to their respective owners.

TXN-P

Photo:  http://www.newscom.com/cgi-bin/prnh/20010105/NEF016LOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk photodesk@prnewswire.com
Source: Texas Instruments Incorporated
   

CONTACT:  KyLea Ingram of GolinHarris, +1-972-341-2549,
kingram@golinharris.com, for Texas Instruments; or Patty Arellano of Texas
Instruments, +1-214-567-7828, parellano@ti.com  (Please do not publish these
numbers or email addresses.)

Web Site:  http://www.ti.com/

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