Silicon Labs' Magnetic Sensors Modernize Hall-Effect Switch and Position Sensing for the IoT Era

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SySAdmin
Posted
September 6, 2017
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Page 1
<HTML>
<head>
<META http-equiv="Content-Type" content="text/html; charset=UTF-8">
<meta content="text/html; charset=utf-8" http-equiv="Content-Type">
<style type="text/css">
          .xn-newslines .xn-distributor{
          display:none;
          }
          .xn-newslines .xn-dateline{
          display:none;
          }
         
      /* /\/\/\/\/\/\/\/\/ CLIENT-SPECIFIC STYLES /\/\/\/\/\/\/\/\/ */
        #outlook a{padding: 0;} /* Force Outlook to provide a "view in browser" message */
        .ReadMsgBody{width: 100%;} .ExternalClass{width: 100%;} /* Force Hotmail to display emails at full width */
        .ExternalClass, .ExternalClass p, .ExternalClass span, .ExternalClass font, .ExternalClass td, .ExternalClass div {line-height: 100%;} /* Force Hotmail to display normal line spacing */
        body, table, td, p, a, li, blockquote{-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;} /* Prevent WebKit and Windows mobile changing default text sizes */
        table, td{mso-table-lspace: 0pt; mso-table-rspace: 0pt;} /* Remove spacing between tables in Outlook 2007 and up */
        img{-ms-interpolation-mode: bicubic;} /* Allow smoother rendering of resized image in Internet Explorer */

        /* /\/\/\/\/\/\/\/\/ RESET STYLES /\/\/\/\/\/\/\/\/ */
        body{margin: 0; padding: 0;}
        img{border: 0; height: auto; line-height: 100%; outline: none; text-decoration: none;}
        table{border-collapse: collapse !important;}
        body, #bodyTable, #bodyCell{height: 100% !important; margin: 0; padding: 0; width: 100% !important;}

        /* /\/\/\/\/\/\/\/\/ TEMPLATE STYLES /\/\/\/\/\/\/\/\/ */

        /* ========== Page Styles ========== */

        #bodyCell{padding: 20px;}
        #templateContainer{
            width: 600px;
            background-color: #ffffff;
        }

            /**
            * @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
            * @theme page
            */
            body, #bodyTable{
                background-color: #DEE0E2;
            }

            /**
            * @tip Set the background color and top border for your email. You may want to choose colors that match your company's branding.
            * @theme page
            */
            #bodyCell{
                border-top: 4px solid #BBBBBB;
            }

            /**
            * @tip Set the border for your email.
            */
            #templateContainer{
                border: 1px solid #BBBBBB;
            }

            /**
            * @tip Set the styling for all first-level headings in your emails. These should be the largest of your headings.
            * @style heading 1
            */
            h1{
                color: #404040 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 26px;
                font-style: normal;
                font-weight: bold;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            /**
            * @tip Set the styling for all second-level headings in your emails.
            * @style heading 2
            */
            h2{
                color: #404040 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 20px;
                font-style: normal;
                font-weight: bold;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            /**
            * @tip Set the styling for all third-level headings in your emails.
            * @style heading 3
            */
            h3{
                color: #3d98c6 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 16px;
                font-weight: normal;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            /**
            * @tip Set the styling for all fourth-level headings in your emails. These should be the smallest of your headings.
            * @style heading 4
            */
            h4{
                color: #808080 !important;
                display: block;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                font-weight: normal;
                line-height: 100%;
                letter-spacing: normal;
                margin-top: 0;
                margin-right: 0;
                margin-bottom: 10px;
                margin-left: 0;
                text-align: left;
            }

            h4.subtitle {
              color: #808080 !important;
              font-size: 14px;
            }

            /* ========== Header Styles ========== */

            /**
            * @tip Set the background color and bottom border for your email's preheader area.
            * @theme header
            */
            #templatePreheader{
                background-color: #F4F4F4;
                border-bottom: 1px solid #CCCCCC;
            }

            /**
            * @tip Set the styling for your email's preheader text. Choose a size and color that is easy to read.
            */
            .preheaderContent{
                color: #808080;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 10px;
                line-height: 125%;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's preheader links. Choose a color that helps them stand out from your text.
            */
            .preheaderContent a:link, .preheaderContent a:visited, /* Yahoo! Mail Override */ .preheaderContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #606060;
                font-weight: normal;
                text-decoration: underline;
            }

            /**
            * @tip Set the background color and borders for your email's header area.
            * @theme header
            */
            #templateHeader{
                background-color: #F4F4F4;
                border-top: 1px solid #FFFFFF;
                border-bottom: 1px solid #CCCCCC;
            }

            /**
            * @tip Set the styling for your email's header text. Choose a size and color that is easy to read.
            */
            .headerContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 20px;
                font-weight: bold;
                line-height: 100%;
                padding-top: 0;
                padding-right: 0;
                padding-bottom: 0;
                padding-left: 0;
                text-align: left;
                vertical-align: middle;
            }

            /**
            * @tip Set the styling for your email's header links. Choose a color that helps them stand out from your text.
            */
            .headerContent a:link, .headerContent a:visited, /* Yahoo! Mail Override */ .headerContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            #headerImage{
                height: auto;
                max-width: 600px;
            }

            #socialShare img {
                margin-right: 3px;
            }

            /* ========== Body Styles ========== */

            /**
            * @tip Set the background color and borders for your email's body area.
            */
            #templateBody{
                background-color: #FFFFFF;
                border-top: 1px solid #FFFFFF;
                /*border-bottom: 1px solid #CCCCCC;*/
            }

            /**
            * @tip Set the styling for your email's main content text. Choose a size and color that is easy to read.
            * @theme main
            */
            .bodyContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 16px;
                line-height: 150%;
                padding-top: 20px;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's main content links. Choose a color that helps them stand out from your text.
            */
            .bodyContent a:link, .bodyContent a:visited, /* Yahoo! Mail Override */ .bodyContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            .bodyContent img{
                display: inline;
                height: auto;
                max-width: 560px;
            }

            /**
            * @tip Set the background color and border for your email's data table.
            */
            .templateDataTable{
                background-color: #FFFFFF;
            }

            .templateDataTable a:link {
                text-decoration: none;
                color: #3d98c6;
            }

            /**
            * @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
            */
            .dataTableHeading{
                /*background-color: #E7F1FC;*/
                color: #336699;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                font-weight: bold;
                line-height: 150%;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
            */
            .dataTableHeading a:link, .dataTableHeading a:visited, /* Yahoo! Mail Override */ .dataTableHeading a .yshortcuts /* Yahoo! Mail Override */{
                color: #FFFFFF;
                font-weight: bold;
            }

            /**
            * @tip Set the styling for your email's data table text. Choose a size and color that is easy to read.
            */
            .dataTableContent{
                border-top: 1px solid #DDDDDD;
                border-bottom: 0;
                color: #404040;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 12px;
                line-height: 150%;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's data table links. Choose a color that helps them stand out from your text.
            */
            .dataTableContent a:link, .dataTableContent a:visited, /* Yahoo! Mail Override */ .dataTableContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: bold;
            }

            /* ========== Column Styles ========== */

            .templateColumnContainer{width: 200px;}

            /**
            * @tip Set the background color and borders for your email's column area.
            */
            #templateColumns{
                background-color: #F4F4F4;
                border-top: 1px solid #FFFFFF;
                border-bottom: 1px solid #CCCCCC;
            }

            /**
            * @tip Set the styling for your email's left column content text. Choose a size and color that is easy to read.
            */
            .leftColumnContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                line-height: 150%;
                padding-top: 0;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's left column content links. Choose a color that helps them stand out from your text.
            */
            .leftColumnContent a:link, .leftColumnContent a:visited, /* Yahoo! Mail Override */ .leftColumnContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            /**
            * @tip Set the styling for your email's center column content text. Choose a size and color that is easy to read.
            */
            .centerColumnContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                line-height: 150%;
                padding-top: 0;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's center column content links. Choose a color that helps them stand out from your text.
            */
            .centerColumnContent a:link, .centerColumnContent a:visited, /* Yahoo! Mail Override */ .centerColumnContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            /**
            * @tip Set the styling for your email's right column content text. Choose a size and color that is easy to read.
            */
            .rightColumnContent{
                color: #505050;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 14px;
                line-height: 150%;
                padding-top: 0;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            /**
            * @tip Set the styling for your email's right column content links. Choose a color that helps them stand out from your text.
            */
            .rightColumnContent a:link, .rightColumnContent a:visited, /* Yahoo! Mail Override */ .rightColumnContent a .yshortcuts /* Yahoo! Mail Override */{
                color: #3d98c6;
                font-weight: normal;
                text-decoration: underline;
            }

            .leftColumnContent img, .rightColumnContent img{
                display: inline;
                height: auto;
                max-width: 260px;
            }

            /* ========== Footer Styles ========== */

            /**
            * @tip Set the background color and borders for your email's footer area.
            * @theme footer
            */
            #templateFooter{
                background-color: #F4F4F4;
                border-top: 1px solid #FFFFFF;
            }

            /**
            * @tip Set the styling for your email's footer text. Choose a size and color that is easy to read.
            * @theme footer
            */
            .footerContent{
                color: #808080;
                font-family: 'Montserrat', arial, sans-serif, helvetica;
                font-size: 10px;
                line-height: 150%;
                padding-top: 20px;
                padding-right: 20px;
                padding-bottom: 20px;
                padding-left: 20px;
                text-align: left;
            }

            .footerContent.social, .footerContent.social h4 {
                text-align: center;
            }

            .footerContent.social a {
                margin: 0 10px;
            }

            /**
            * @tip Set the styling for your email's footer links. Choose a color that helps them stand out from your text.
            */
            .footerContent a:link, .footerContent a:visited, /* Yahoo! Mail Override */ .footerContent a .yshortcuts, .footerContent a span /* Yahoo! Mail Override */{
                color: #606060;
                font-weight: normal;
                text-decoration: underline;
            }

            /* /\/\/\/\/\/\/\/\/ MOBILE STYLES /\/\/\/\/\/\/\/\/ */

            @media only screen and (max-width: 480px){
                /* /\/\/\/\/\/\/ CLIENT-SPECIFIC MOBILE STYLES /\/\/\/\/\/\/ */
                body, table, td, p, a, li, blockquote{-webkit-text-size-adjust: none !important;} /* Prevent Webkit platforms from changing default text sizes */
                body{width: 100% !important; min-width: 100% !important;} /* Prevent iOS Mail from adding padding to the body */

                /* /\/\/\/\/\/\/ MOBILE RESET STYLES /\/\/\/\/\/\/ */
                #bodyCell{padding: 10px !important;}

                /* /\/\/\/\/\/\/ MOBILE TEMPLATE STYLES /\/\/\/\/\/\/ */

                /* ======== Page Styles ======== */

                /**
                * @tip Make the template fluid for portrait or landscape view adaptability. If a fluid layout doesn't work for you, set the width to 300px instead.
                */
                #templateContainer{
                    max-width: 600px !important;
                    width: 100% !important;
                }

                /**
                * @tip Make the first-level headings larger in size for better readability on small screens.
                */
                h1{
                    font-size: 24px !important;
                    line-height: 100% !important;
                }

                /**
                * @tip Make the second-level headings larger in size for better readability on small screens.
                */
                h2{
                    font-size: 20px !important;
                    line-height: 100% !important;
                }

                /**
                * @tip Make the third-level headings larger in size for better readability on small screens.
                */
                h3{
                    font-size: 18px !important;
                    line-height: 100% !important;
                }

                /**
                * @tip Make the fourth-level headings larger in size for better readability on small screens.
                */
                h4{
                    font-size: 16px !important;
                    line-height: 100% !important;
                }

                /* ======== Header Styles ======== */

                #templatePreheader{display: none !important;} /* Hide the template preheader to save space */

                /**
                * @tip Make the main header image fluid for portrait or landscape view adaptability, and set the image's original width as the max-width. If a fluid setting doesn't work, set the image width to half its original size instead.
                */
                #headerImage{
                    height: auto !important;
                    max-width: 600px !important;
                    width: 100% !important;
                }

                /**
                * @tip Make the header content text larger in size for better readability on small screens. We recommend a font size of at least 16px.
                */
                .headerContent{
                    font-size: 20px !important;
                    line-height: 125% !important;
                }

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<div xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/" class="xn-newslines">

<h1 class="xn-hedline">Silicon Labs' Magnetic Sensors Modernize Hall-Effect Switch and Position Sensing for the IoT Era</h1>

<h2 class="xn-hedline">-- Si72xx Hall-Effect Sensors Enhance Power Efficiency, Sensitivity, Ease of Use and Tamper Protection for Industrial, Consumer and Automotive Designs --</h2>

<p class="xn-distributor">PR Newswire</p>

<p class="xn-dateline">AUSTIN, Texas, Sept. 6, 2017</p>
</div>

<div class="xn-content" xmlns="http://www.w3.org/1999/xhtml" xmlns:xn="http://www.xmlnews.org/ns/">

<p>
<span class="xn-location">AUSTIN, Texas</span>, <span class="xn-chron">Sept. 6, 2017</span> /PRNewswire/ --&nbsp;<a href="http://www.silabs.com/" rel="nofollow" target="_blank">Silicon Labs</a> (NASDAQ: SLAB) brings Hall-effect sensing into the 21<sup>st</sup> century with a magnetic sensor portfolio offering industry-leading power efficiency, best-in-class sensitivity, flexible I2C configuration, and built-in tamper detection and temperature sensing. Silicon Labs' new <a href="http://www.silabs.com/magnetic-sensors" rel="nofollow" target="_blank">Si72xx portfolio</a> includes the most advanced, feature-rich magnetic sensors available today, outclassing reed switches and traditional Hall-effect devices in a wide range of open/close and position-sensing applications. The Si72xx magnetic sensors provide solid-state reliability for white goods, flow meters, cordless power tools, wheel and dial-type controls for consumer electronics, industrial alarms, motor controls and door/window security applications. The sensors are AEC-Q100-qualified for automotive applications and designed to withstand harsh industrial environments.</p>

<p>Silicon Labs' Si72xx sensors solve several tradeoffs in selecting the right magnetic sensing solution for power- and cost-sensitive applications. Reed switches consume very little power but are bulky and unreliable. While Hall-effect sensors offer solid-state reliability, they are more power hungry. Traditional Hall-effect designs are also stuck in the past, providing only a few of the programmable capabilities and advanced features offered by other modern sensor types used in IoT applications. Si72xx sensors address these needs by matching the power efficiency of reed switches with the reliability of Hall-effect sensors, while adding more advanced features, higher sensitivity and exceptional configurability. </p>

<p>
<u>Ultra-Low Power</u>: Developers can finally add reliable Hall-effect-based sensors to battery-powered systems without impacting the system's battery life. Operating below 100 nA (sleep current) and less than 400 nA for a 5 Hz sampling rate, Si72xx sensors can help designs achieve multiyear and decade-long battery lifetimes, even when powered by very small batteries.</p>

<p>
<u>High Sensitivity</u>: The outstanding sensitivity of Si72xx sensors (1.1 mT Bop) enables developers to reduce the size of magnetics in their designs by 50 to 80 percent or extend sensing range by 2x or more.</p>

<p>
<u>Configurability</u>: Si72xx sensors can easily be configured, measured and controlled over an I2C interface, providing greater flexibility during design and in the end product. Using an I2C interface dramatically reduces current for position-sensing applications by enabling the sensor to be queried as needed instead of continuously.</p>

<p>
<u>Advanced Features</u>: Si72xx sensors include many useful built-in capabilities such as a tamper threshold feature that enables systems to detect attempts to bypass security. Most reed switch and Hall-effect sensor-based security systems can be defeated by a strong external magnetic field. The Si72xx sensors' tamper detection technology detects anomalous magnetic fields, and a built-in self-test mode can be used to verify the sensor's continued accurate operation in the field. Si72xx sensors also include a &plusmn;1 &deg;C accurate temperature sensor, eliminating the need for discrete temperature sensing, reducing system size and cost, and enhancing functionality. </p>

<p>The Si72xx sensor portfolio includes three families:</p>

<ul type="disc">

<li>The <a href="https://www.silabs.com/products/sensors/magnetic/si720x" rel="nofollow" target="_blank">Si720x family</a> supports digital output switch and latch capabilities in a variety of sampling rates and sensitivities. These sensors are ideal for applications requiring a periodic on-off signal with the change of a magnetic field.
</li>
<li>The <a href="https://www.silabs.com/products/sensors/magnetic/si721x" rel="nofollow" target="_blank">Si721x family</a> includes linear output devices for position-sensing applications that produce signals directly proportional to the strength of the magnetic field. These sensors support different gains and output types including analog, pulse-width modulation (PWM) and the SENT protocol for automotive communications.
</li>
<li>The <a href="https://www.silabs.com/products/sensors/magnetic/si7210" rel="nofollow" target="_blank">Si7210 family</a> of I2C-configurable sensors supports all of the features and capabilities of the other two families while providing unmatched design flexibility and programmability.</li>
</ul>

<p>"Nothing in the Hall-effect sensor market today can match the Si72xx portfolio's combination of ultra-low power, high sensitivity, flexibility, configurability and features," said <span class="xn-person">Tom Pannell</span>, Senior Marketing Director for IoT products at Silicon Labs. "Silicon Labs' comprehensive portfolio enables developers to choose the right magnetic sensor type for their application needs, enabling them to design, test and deploy a wide range of sophisticated position-sensing products &ndash; better, faster, cheaper and with longer battery life."</p>

<p>
<b>Pricing and Availability<br>
</b>Production quantities and samples of the Si72xx Hall-effect magnetic sensors are available today in industry-standard 3- and 5-pin SOT-23 packages. Si72xx sensor pricing in 10,000-unit quantities begins at <span class="xn-money">$0.45</span> (USD). The Si72xx-WD-KIT wheel demo kit is available now and priced at <span class="xn-money">$149</span> (USD MSRP). Showcasing the low power consumption, sensitivity and accuracy of the Si72xx sensors, the kit includes a pre-programmed EFM32 Happy Gecko starter kit, a wheel demo expansion board and six postage stamp-sized boards to evaluate the various Si72xx sensor types. To order Si72xx Hall-effect magnetic sensor samples and development kits, visit <a href="http://www.silabs.com/magnetic-sensors" rel="nofollow" target="_blank">http://www.silabs.com/magnetic-sensors</a>.</p>

<p>
<b>Silicon Labs<br>
</b>Silicon Labs (NASDAQ: SLAB) is a leading provider of silicon, software and solutions for a smarter, more connected world. Our award-winning technologies are shaping the future of the Internet of Things, Internet infrastructure, industrial automation, consumer and automotive markets. Our world-class engineering team creates products focused on performance, energy savings, connectivity and simplicity. <a href="http://www.silabs.com/" rel="nofollow" target="_blank">http://www.silabs.com</a>
</p>

<p>
<b>Connect with Silicon Labs<br>
</b>Silicon Labs PR Contact: <span class="xn-person">Dale Weisman</span> +1-512-532-5871, <a href="mailto:dale.weisman@silabs.com" rel="nofollow" target="_blank">dale.weisman@silabs.com</a>&nbsp;<br>Follow Silicon Labs at <a href="http://news.silabs.com/" rel="nofollow" target="_blank">http://news.silabs.com/</a>, at <a href="http://blog.silabs.com/" rel="nofollow" target="_blank">http://blog.silabs.com/</a>, on Twitter at <a href="http://twitter.com/siliconlabs" rel="nofollow" target="_blank">http://twitter.com/siliconlabs</a>, on LinkedIn at <a href="http://www.linkedin.com/company/siliconlabs" rel="nofollow" target="_blank">http://www.linkedin.com/company/siliconlabs</a> and on Facebook at <a href="http://www.facebook.com/siliconlabs" rel="nofollow" target="_blank">http://www.facebook.com/siliconlabs</a>. </p>

<p>
<b>Cautionary Language <br>
</b>This press release may contain forward-looking statements based on Silicon Labs' current expectations. These forward-looking statements involve risks and uncertainties. A number of important factors could cause actual results to differ materially from those in the forward-looking statements. For a discussion of factors that could impact Silicon Labs' financial results and cause actual results to differ materially from those in the forward-looking statements, please refer to Silicon Labs' filings with the SEC. Silicon Labs disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.</p>

<p>Note to editors: Silicon Labs, Silicon Laboratories, the "S" symbol, the Silicon Laboratories logo and the Silicon Labs logo are trademarks of Silicon Laboratories Inc. All other product names noted herein may be trademarks of their respective holders.</p>

<p>&nbsp;</p>

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