Innovest Systems Offers Electronic Trading Capabilities Through NYSE Technologies

March 1, 2010

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Innovest Systems Offers Electronic Trading Capabilities Through NYSE Technologies

Leveraging the Power of NYSE Technologies' FIX Trading Technology and Innovest's InnoTrust System Provides Trust and Investment Professionals Further Real-Time Trading Capabilities

NEW YORK, March 1 -- Innovest Systems, LLC, a financial technology firm specializing in trust accounting and wealth management solutions, today announced that it will offer its clients additional electronic trading capabilities through integration with Appia, an industry leading low latency FIX engine developed and managed by NYSE Technologies, the commercial technology unit of NYSE Euronext (NYX).

Innovest's trust and wealth management clients will now have the ability to fully optimize trading efficiency.  Users of Innovest's flagship product, InnoTrust, a trust accounting and wealth management platform, will now be able to perform real-time placement of trade orders through Appia, a widely adopted global FIX engine.  Appia will manage and validate all electronic trading messages that use the FIX protocol for InnoTrust users.

Leveraging the power of Appia, InnoTrust's order management capabilities support the placing of market orders, limit orders, stop loss orders, day orders, good 'til cancelled orders, and stop limit orders. Other current order management capabilities include order blocking, portfolio rebalancing, bulk order entry with allocation to underlying accounts, and "what if" portfolio viewing.  Across all asset types, InnoTrust currently processes more than 1.2 million trades per month.

William Thomas, Innovest Systems' chief executive officer, said, "We are pleased to be working with NYSE Technologies.  Appia is one of the most reliable FIX engines available on the market today.  Leveraging Appia enables Innovest to provide our wealth management clients considerably more flexibility as to how they place their real-time orders and they can be confident that Appia can handle all of their trading volumes, no matter the size, uninterrupted."

Added Bob Moitoso, Senior Vice President, NYSE Technologies, "Innovest clients will benefit from the high performing capabilities of Appia and can be assured that we're continuing to innovate and adapt to meet the marketplace's needs."

About Innovest Systems

Innovest Systems, LLC is a financial technology firm that provides technology-driven solutions to trust and wealth management companies.  With assets worth tens of trillions of dollars transferring between generations over the coming decades, Innovest's flagship product, InnoTrust, is designed to deliver a secure, integrated, real-time system offered in an Application Service Provider (ASP) environment.  Innovest's technology is designed to meet the needs of smaller independent trust and wealth management companies, as well as the world's largest global financial services firms.  Innovest is headquartered in the financial district of New York City.  For more information about Innovest Systems, visit

About NYSE Technologies

A division of NYSE Euronext (NYX), NYSE Technologies provides comprehensive transaction, data and infrastructure services and managed solutions for buy-side, sell-side and exchange communities that require next-generation performance and expertise for mission critical and value-added client services.  This division operates four units: the Global Connectivity unit, offering one of the world's largest, most reliable financial transaction networks connecting firms and exchanges worldwide; the Trading Solutions unit, which creates and implements high performance, end-to-end messaging software and real-time market data distribution and integration products; the Exchange Solutions unit, which provides multi-asset exchange platform services, managed services and expert consultancy; and the Global Market Data unit, which offers a broad array of global market information products covering multiple asset classes.  With offices across the U.S., Europe, and Asia, NYSE Technologies' advanced integrated solutions for a wide range of services has earned the ability to power the trading operations of global financial institutions and exchanges.  For additional information, visit:

Certain statements herein may constitute "forward-looking statements" within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act or similar applicable regulation. In some cases, you can identify these statements by forward-looking words such as "may," "might," "will," "should," "expect," "plan," "anticipate," "believe," "estimate," "predict," "potential" or "continue," and the negative of these terms and other comparable terminology.  Such forward-looking statements which are subject to known and unknown risks, uncertainties and assumptions about us, may include, but are not limited to, projections of our future financial performance based on our growth strategies and anticipated trends in our business and industry, statements concerning NYSE Euronext's plans, objectives, expectations and intentions and other statements that are not historical or current facts. Forward-looking statements are only predictions based on NYSE Euronext's current expectations about future events. They involve risks and uncertainties that could cause actual results, level of activity, performance or achievements to differ materially from those expressed or implied in such forward-looking statements. Factors that could cause NYSE Euronext's results to differ materially from current expectations include, but are not limited to: NYSE Euronext's ability to implement its strategic initiatives, economic, political and market conditions and fluctuations, government and industry regulation, interest rate risk and U.S. and global competition, and other factors detailed in NYSE Euronext's Annual Report on Form 10-K and other periodic reports filed with the U.S. Securities and Exchange Commission or the French Autorite des Marches Financiers. These risks and uncertainties are not exhaustive and forward-looking statements are based on a number of assumptions that are subject to change. We operate in a very competitive and rapidly changing environment. New risks and uncertainties emerge from time to time, and it is not possible to predict all risks and uncertainties, nor can we assess the impact that these factors will have on our business or the extent to which any factor, or combination of factors, may cause actual results, level of activity, performance or achievements to differ materially from those contained in any forward-looking statements. The inclusion of such projections herein should not be regarded as a representation by NYSE Euronext that the projections will prove to be correct. Neither NYSE Euronext nor any other person assumes responsibility for the accuracy or completeness of any of these forward-looking statements. You should not rely upon forward-looking statements as predictions of future events. We are under no duty to update any of these forward-looking statements after the date of this report to conform our prior statements to actual results or revised expectations and we do not intend to do so.

Source: Innovest Systems, LLC

CONTACT:  Media, Sherry Horowitz, Horowitz-Harnick Communications,

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