ASE Labs
Welcome Guest. Please register or log in now. There are 303 people online (0 Friends).
  • Home
  • Articles
  • News
  • Forum
  • Register/Login

giffgaff's Interactive Billboard Triggers Epic Experience For Unsuspecting Londoners

Poster: SySAdmin
Posted on June 27, 2016 at 2:21:01 AM
giffgaff's Interactive Billboard Triggers Epic Experience For Unsuspecting Londoners

LONDON, June 27, 2016 /PRNewswire/ --

       Stunt brings to life what it means to be free from your mobile phone contract 

    Visitors to London's Brick Lane were plunged into a dramatic, funny and immersive
street theatre performance as they interacted with a giant billboard.

(Photo:
http://photos.prnewswire.com/prnh/20160626/383425 )

(Photo:
http://photos.prnewswire.com/prnh/20160626/383426 )

    The stunt was created by giffgaff - the community-led mobile network most known for
its no-contract approach to mobile - to highlight their recent TV ad that encapsulates
what it means to be free from the shackles of restrictive contracts.

    Shoppers were selected by the interactive billboard at random, and, based on their
responses, were thrown into a dramatic sequence of events centred on becoming free,
included abseiling-escaped convicts, getaway drivers, and old school gangsters.  

    Complete with fast cars, motor-bikes and a legion of Roman Centurions, incredulous
members of the public became the centre of attention as the digital and physical world
around them came to life, leaving many to ask 'What just happened?'

    The most recent 'I am giffgaff' advert, which aired on May 25th, can be seen here
[https://youtu.be/pCypfKZEDiY ].

    You can follow the campaign via #Iamgiffgaff on social and via @giffgaff

    Web Video Embed:

https://www.youtube.com/watch?v=_6yNaW9PrUk&list=PLdjhV1bimcaWZBfH-HwQz4w05my75_DFC

    Photo:
    http://photos.prnewswire.com/prnh/20160626/383425

    http://photos.prnewswire.com/prnh/20160626/383426

Photo:http://photos.prnewswire.com/prnh/20160626/383425
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160626/383426
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160626/383425
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20160626/383426
http://photoarchive.ap.org/
giffgaff

CONTACT: For more information please contact: Matt Crowhurst matt@mcandt.co.uk / 07971 301 874 OR Sabrina Coogan Sabrina@mcandt.co.uk / 07850753929
 
Print This Entry
Tags PR Press Release
Related Articles
  • Huntkey Has Launched Its New Power Strips with USB Chargers on Amazon US
  • Inspur Releases TensorFlow-Supported FPGA Compute Acceleration Engine TF2
  • Hot Pepper Introduces Spicy New Smartphones in US Markets
  • Sharp Introduces New Desktop Printers For The Advanced Office
  • DJI Introduces Mavic 2 Pro And Mavic 2 Zoom: A New Era For Camera Drones
Login
Welcome Guest. Please register or log in now.
Forgot your password?
Navigation
  • Home
  • Articles
  • News
  • Register/Login
  • Shopping
  • ASE Forums
  • Anime Threads
  • HardwareLogic
  • ASE Adnet
Latest News
  • Kingston HyperX Cloud 2 Pro Gaming Headset Unboxing
  • Synology DS415+ Unboxing
  • D-Link DCS-5020L Wireless IP Pan/Tilt IP Camera
  • Actiontec WiFi Powerline Network Extender Kit Unboxing
  • Durovis Dive Unboxing
  • Bass Egg Verb Unboxing
  • Welcome to the new server
  • Gmail Gets Optional Preview Pane
  • HBO Go on Consoles
  • HP Touchpad Update
Latest Articles
  • D-Link Exo AC2600 Smart Mesh Wi-Fi Router DIR-2660-US
  • HyperX Double Shot PBT Keys
  • Avantree ANC032 Wireless Active Noise Cancelling Headphones
  • ScharkSpark Beginner Drones
  • HyperX Alloy FPS RGB Mechanical Gaming Keyboard
  • D-Link DCS-8300LH Full HD 2-Way Audio Camera
  • Contour Unimouse Wireless Ergonomic Mouse
  • HyperX Cloud Alpha Pro Gaming Headset
  • Linksys Wemo Smart Home Suite
  • Fully Jarvis Adjustable Standing Desk
Latest Topics
  • Hello
  • Welcome to the new server at ASE Labs
  • Evercool Royal NP-901 Notebook Cooler at ASE Labs
  • HyperX Double Shot PBT Keys at ASE Labs
  • Avantree ANC032 Wireless Active Noise Cancelling Headphones at ASE Labs
  • ScharkSpark Beginner Drones at ASE Labs
  • HyperX Alloy FPS RGB Mechanical Gaming Keyboard at ASE Labs
  • D-Link DCS-8300LH Full HD 2-Way Audio Camera at ASE Labs
  • Kingston SDX10V/128GB SDXC Memory at ASE Labs
  • What are you listening to now?
  • Antec Six Hundred v2 Gaming Case at HardwareLogic
  • Sans Digital TR5UTP 5-Bay RAID Tower at HardwareLogic
  • Crucial Ballistix Smart Tracer 6GB PC3-12800 BL3KIT25664ST1608OB at HardwareLogic
  • Cooler Master Storm Enforcer Mid-Tower Gaming Case at HardwareLogic
  • Arctic M571-L Gaming Laser Mouse at ASE Labs
  • Contour Unimouse Wireless Ergonomic Mouse at ASE Labs
Advertisement
Advertisement
Press Release
  • Huntkey Has Launched Its New Power Strips with USB Chargers on Amazon US
  • Inspur Releases TensorFlow-Supported FPGA Compute Acceleration Engine TF2
  • Hot Pepper Introduces Spicy New Smartphones in US Markets
  • Sharp Introduces New Desktop Printers For The Advanced Office
  • DJI Introduces Mavic 2 Pro And Mavic 2 Zoom: A New Era For Camera Drones
  • DJI Introduces Mavic 2 Pro And Mavic 2 Zoom: A New Era For Camera Drones
  • Fujifilm launches "instax SQUARE SQ6 Taylor Swift Edition", designed by instax global partner Taylor Swift
  • Huawei nova 3 With Best-in-class AI Capabilities Goes on Sale Today
  • Rand McNally Introduces Its Most Advanced Dashboard Camera
  • =?UTF-8?Q?My_Size_to_Showcase_Its_MySizeId=E2=84=A2_Mobil?= =?UTF-8?Q?e_Measurement_Technology_at_CurvyCon_NYC?=
Home - ASE Publishing - About Us
© 2010 Aron Schatz (ASE Publishing) [Queries: 16 (7 Cached)] [Rows: 292 Fetched: 45] [Page Generation time: 0.25372791290283]