LeEco All Set to Lead in the Battle of Processor

LeEco All Set to Lead in the Battle of Processor

BANGALORE and NEW DELHI, June 6, 2016 /PRNewswire/ --

    First came the landline telephone era, then the feature phone era and subsequently the
smartphone era. The primary reason that smartphones have bettered over their erstwhile
incarnation, landline telephones is because of the processor. And again the difference
between basic handsets and a smartphone is mainly due to an upgraded processor. The era
from 'no processor' to 'powerful processor' has been made possible as brands kept adding
processing power to their devices to meet the evolving needs and higher aspirations of
buyers.

    India is the second largest smartphone market after China. A large segment of people
are undergoing the transition phase of upgrading from feature phones to smartphones. This
aspiring class loves quick and fast solutions for their problems. Brands have made it a
point that their next gen smartphone should be faster than their previous avatar. LeEco's
next gen superphones come with a super fast processor which ensures the smooth
multitasking on the phone and supports the streaming of high quality content.

    Brands also realised that apart from speed, they need to be a superpower to win the
smartphone battle. Not in a literal sense, but by packing a powerful processor in their
glamorous smartphone. And LeEco has won the battle now because it poses the superpower
processor.

    The company has already launched its Made for India content; it is very likely that it
will bring its next gen superphones to India on June 8, 2016. The next gen superphones
from LeEco with their premium specs will be a delight to users who love watching content
on their smartphones.

    Power users are going to love it. Multitasking between different tasks is super easy
with the amount of processing power available under the hood. So be it listening to music
and checking mails, or sending messages and downloading an app, the super-powered
processor would do it all in a jiffy. One such powerful processor that we might expect
next week is from LeEco that is likely to launch its next generation superphones on June 8,
2016.

    The company's disruptive technology and business model is rewriting the rules of the
smartphone industry in India. The company is seeing rapid growth, driven by an
ever-increasing consumer demand for its superproducts, the launch of new products, and its
disruptive pricing.

    About LeEco:

    LeEco, formerly known as Letv, is a global pioneering Internet and technology company
with multiple Internet ecosystems across content, devices, applications and platforms.
Founded in November 2004 by Jia Yueting and Liu Hong, LeEco employs more than 10,000
people and is the world's first video company to go public with a market capitalization of
more than $12 billion USD. Headquartered in Beijing, China, it has regional headquarters
in Hong Kong, Los Angeles and Silicon Valley.

    With 'Complete Ecosystem, ground-breaking technologies, and disruptive pricing' as the
guiding principle, LeEco is engaged in a myriad of businesses, spanning from
Internet-based Super TV and Superphones, video production and distribution, smart
devices/accessories and large-screen applications to e-commerce and even connected
super-electric cars. The company also features one of the world's largest content
libraries, comprising of movies, TV dramas, entertainment shows, sports and music, which
can be conveniently viewed on LeEco products, including the Superphones, Super TVs, and in
the near future, Le Autos. Breaking the barriers of industries, LeEco provides
personalized products and services for an enhanced user experience at disruptive prices.

            Media Contact: 
        Aaron Samuel  
        aaronsamuel@le.com  
        +91-9686100143  
        Senior Executive - Public Relations, Marketing Communication 
        Le Ecosystem Technology India Private Limited 

     

Le Ecosystem Technology India Pvt. Ltd.