Casio G-SHOCK Expands G-Steel Timepiece Range

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March 28, 2016
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Casio G-SHOCK Expands G-Steel Timepiece Range

Extended G-Steel 2nd Generation Series Offers Unique Style & Function

DOVER, N.J., March 28, 2016 /PRNewswire/ -- Casio America, Inc. releases the G-Steel 2(nd) Generation series for Spring - a four-piece watch collection that offers a bold look in several variations.

https://photos.prnewswire.com/prnvar/20160328/348354

In addition to providing absolute toughness, G-SHOCK delivers a refined level of style & design with its unique layered guard structure of metal and resin for the bezel and layered dials for a 3-dimensional look.  The GST210B-1A and GST210B-4A have a solid resin band and striking metal watch faces. The GST200CP-2A and GST200CP-9A are beautifully designed with a metal crystal pattern printed on the resin bands.

The G-STEEL 2(nd) Generation Series offers the very best in timepiece technology & durability. All four models include Shock Resistance, 200M Water Resistance, Auto Super Illuminator LED backlight, Neo-brite Luminous Hands, World Times (31 Time Zones / 48 Cities + UTC), 5 Daily Alarms, 1/100(th) Sec. Stopwatch (24Hr.), Countdown Timer (60min), 12/24 Hr. Formats, and a case size of 52.4mm.

The Casio G-SHOCK G-STEEL 2(nd) Generation Series is now available at the G-SHOCK NYC Soho store, select Macy's and fashion boutiques. The series retails from $320 to $350 USD.

For information on the other G-STEEL timepieces, including the GST-210, check out the video here: http://bit.ly/1MApz0z

About G-SHOCK
CASIO's shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe's dream of 'creating a watch that never breaks'. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as 'the toughest watch of all time'. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe's mantra "never, never give up". In 2013, G-SHOCK celebrated their 30th anniversary.

About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world's leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products. For more information, visit http://www.casiousa.com.

MEDIA INQUIRIES ONLY CONTACT:

Jennifer Burchette
exposure Communications LLC
(212) 710-6390
jennifer.burchette@exposure.net

Sue VanderSchans/Alexandra Colasacco
CASIO AMERICA, INC.
(973) 361-5400
svanderschans@casio.com
acolasacco@casio.com

Photo- http://photos.prnewswire.com/prnh/20160328/348354

SOURCE  Casio America, Inc.

Photo:https://photos.prnewswire.com/prnh/20160328/348354
http://photoarchive.ap.org/
Photo:https://photos.prnewswire.com/prnh/20160328/348354
http://photoarchive.ap.org/
Casio America, Inc.

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