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UOL BoaCompra Partners with NHN Entertainment to Bring Toast.com to Brazil

Poster: SySAdmin
Posted on December 2, 2015 at 9:21:01 AM
UOL BoaCompra Partners with NHN Entertainment to Bring Toast.com to Brazil

SAO PAULO, Dec. 2, 2015 /PRNewswire/ -- UOL BoaCompra, the leading online games monetization company in Latin America, and NHN Entertainment, a leading mobile game publisher and developer, today announced that UOL BoaCompra will market and monetize NHN's portfolio of mobile titles available on the company's toast.com platform in Brazil.   

https://photos.prnewswire.com/prnvar/20151201/292106LOGO

UOL BoaCompra will promote toast.com across its game portals, including Brazil's #1 games portal UOL Jogos and its Go4Gold portal user base, reaching up to 25 million gamers in the market. Mobile gamers in Brazil will now be offered a complete local experience for NHN's toast.com mobile titles including Guardian Stone: Second War, Kill Me Again and Drift Girls.

"With smartphone penetration booming in Brazil, we've seen incredible demand from our gaming community for high-quality games spanning multiple genres, especially RPG's, action and adventure" said Julian Migura, Commercial Director at UOL BoaCompra. "NHN has mastered engaging, quality mobile content with their diverse array of titles, and we're thrilled to be able to bring the Brazilian gaming community these games which have already demonstrated success globally."

"We believe UOL BoaCompra's influence on the Brazilian gaming industry will help us expand our global success to Brazil and South America," said Won Bae Jang at NHN Entertainment. "With this partnership in place to help reach Brazil's impressive gaming population, now the only thing left is to create the best content imaginable so that Brazilian gamers enjoy our games."

With more than 200 million residents, Brazil is the world's fifth largest country with a significant appetite for online and mobile games. According to Distimo, not only is Brazil now the biggest mobile games market in Latin America, but its year-on-year App store revenue also far outpaced U.S. revenue growth, with Brazilian app sales growing 83 percent in the last year, compared to 44 percent growth in the U.S. Brazil now ranks sixth in the world for App Store revenue growth.

About NHN Entertainment:

NHN Entertainment is a game developer and publisher well known for its online game portal site HANGAME which services PC games with various genres including casual, web board, RPG, FPS, and sports games. In the mobile game business, NHN Entertainment is expanding its global presence with both in-house and published games such as Crusaders Quest, Wooparoo Mountain, Pokopang, and LINE POP under the TOAST brand. NHN Entertainment is growing into the global game market with its networks in Japan (NHN PlayArt) and USA (NHN Entertainment USA).

About UOL BoaCompra:

UOL BoaCompra is the leading digital payments company specializing in monetizing online and mobile games throughout Brazil, Latin America, Portugal, Spain and Turkey. With the most comprehensive portfolio of 250+ local payment methods, including BoaCompra GOLD, the company services more than 4,500 titles from over 200 partners including VALVE, Electronic Arts, Ubisoft, Smilegate, Bigpoint and Aeria Games.

For more information, please visit https://go4gold.uol.com.br and keep up-to-date on the latest news at http://www.boacompra.eu/blog/.

CONTACT:
NHN Entertainment
Beth Kye-Yeong Kim
+82-31-8038-2722
beth.kim@nhnent.com

UOL BoaCompra
Liz Goodno
+1-310-406-4859
egoodno@uolinc.com

Photo - http://photos.prnewswire.com/prnh/20151201/292106LOGO

SOURCE  UOL BoaCompra

Photo:https://photos.prnewswire.com/prnh/20151201/292106LOGO
http://photoarchive.ap.org/
Photo:https://photos.prnewswire.com/prnh/20151201/292106LOGO
http://photoarchive.ap.org/
UOL BoaCompra

Web Site: http://www.boacompra.com
 
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