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=?WINDOWS-1252?Q?Castrol_EDGE_Creates_World_First?= =?WINDOWS-1252?Q?_Driving_Challenge:_Imagine_Racin?= =?WINDOWS-1252?Q?g_a_Real_Car_In_a_Virtual_Reality?= =?WINDOWS-1252?Q?_Helmet,_Blind_to_the_Rea

Poster: SySAdmin
Posted on May 26, 2015 at 6:14:01 AM
Castrol EDGE Creates World First Driving Challenge: Imagine Racing a Real Car In a Virtual Reality Helmet, Blind to the Real World...

LOS ANGELES, May 26, 2015 /PRNewswire/ --

       
                                     Castrol EDGE Titanium Trial:
                                    Titanium Strong Virtual Drift
                                            #Virtualdrift

    Formula Drift professional Matt Powers driving his Roush Stage 3 Mustang whilst
wearing a state-of-the-art Oculus Rift Development Kit 2 headset: blind to the real world
around him, but fully-immersed in a rapidly changing 3D virtual world.

    (Logo:
http://photos.prnewswire.com/prnh/20150525/744991-a )

    (Photo:
http://photos.prnewswire.com/prnh/20150525/744991-b )

    In a world first, Castrol EDGE fused video games technology and a real world driving
experience, using a modified car and virtual reality technology, so a computer-generated
world responded to the driver's and car's movements in real time.

    Film link: http://po.st/VirtualdriftGLOBAL

    The video game-like experience featured a mind-blowing landscape of falling boulders,
crumbling track, tunnels, sheer cliff drops and even a cameo virtual appearance from
another racing icon - with the landscape's shifts reacting to Matt Powers' every driving
manoeuvre.

    The challenge was part of Castrol EDGE's Titanium Trials, a series of high-powered
driving challenges that bring man and machine together to push the boundaries of
performance enabled by the strength of Castrol EDGE boosted with Titanium FST(TM) -
Castrol's most technologically advanced and strongest oil to date.

    After taking on the VIRTUAL DRIFT Trial, Matt Powers said: "Virtual Drift was
exhilarating and challenging like nothing I've ever done before. It's been awesome not
only being involved and testing this next generation of gaming technology but the
possibilities this opens up for motor sport in general are mind blowing. I had to rely on
my instincts and the car to perform, with the strength of Castrol EDGE in the engine to
give me the reassurance that the car would reach its maximum performance."

    Similar to Titanium Strong Blackout (the first Titanium Trial), the course was
designed to push Powers and his Mustang to achieve maximum performance. Overcoming this
challenge was made possible thanks to Castrol EDGE, enabling Powers to step up, push it
and be Titanium Strong.

    Castrol EDGE and creative technologists, Adam Amaral and Glenn Snyder, developed the
all-new technology behind the trial. By extracting the data from the car's internal
diagnostics (OBD2 data) and exterior positional tracking systems (GPS and inertial
measurement), the team were able to sync the data with Power's Oculus Rift DK2 helmet,
making a previously sit-down, stationary experience, now a mobile experience in a moving
vehicle. For the first time ever, the team turned a real car into a giant game controller,
allowing Powers to experience the virtual world through his helmet as he drove the course.

    Everything from the steering angle and wheel spin, to the dynamic damping and throttle
position was tracked, allowing Castrol EDGE to simulate the vehicle with near perfect
accuracy in the virtual world. With the Oculus Rift DK2 updating 75 times a second, new
technology was needed to match or exceed that rate, to give Powers a seamless driving
experience. It's this expertise and granular attention to detail that helped bring the
trial to life.

    Photo:
    http://photos.prnewswire.com/prnh/20150525/744991-a

    http://photos.prnewswire.com/prnh/20150525/744991-b

Photo:http://photos.prnewswire.com/prnh/20150525/744991-a
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20150525/744991-b
http://photoarchive.ap.org/
Castrol EDGE

CONTACT: Rebecca Farquhar, rebeccafarquhar@thebrooklynbrothers.com : +44(0)20-7292-6200
 
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