Nikon Inc. Unveils New Products And Shows The Immersive Potential Future For Digital Imaging At The 2015 Consumer Electronics Show

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January 5, 2015
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Nikon Inc. Unveils New Products And Shows The Immersive Potential Future For Digital Imaging At The 2015 Consumer Electronics Show

Interactive and Immersive VR Experiences, Presentations from Nikon Pros and Innovative New Products Make the Nikon Booth a Must-See at CES 2015

LAS VEGAS, Jan. 5, 2015 /PRNewswire/ -- CES Booth #11041 - Nikon Inc. is inviting attendees of the 2015 Consumer Electronics Show (CES) to visit their booth and experience the incredible capabilities of modern imaging; from cutting edge immersive technologies and the newest camera products, to presentations from renowned Nikon professional photographers and videographers. Nikon continues to further cement its commitment to being a world leader in digital imaging with the release of several new products, the Nikon D5500, AF-S DX NIKKOR 55-200mm f/4.5-5.6G ED VR II lens and AF-S NIKKOR 300mm f/4E PF ED VR lens, as well as the exhibition of unique experiences including The Nikon 360° Project and the Nu Reality Desert Home, all powered by the latest Nikon camera equipment and gear.

"The Nikon booth at this year's CES will showcase the advanced technologies that have come to fruition using Nikon's cutting-edge digital imaging products. We aim to partner with the most innovative teams to help tell great stories," said Masahiro Horie, Director of Marketing and Planning, Nikon Inc. "Additionally, Nikon's newly announced products will be on full display. We encourage attendees to get a first-hand look and experience the new interactive elements at the Nikon Booth throughout the show."

New Products from Nikon Showcased
The Nikon's newest entry-level compact DSLR, the D5500 will be on display. With a wide array of features including built-in Wi-Fi, Vari-angle LCD screen with touch operation, HD video capture and a 24.2-megapixel CMOS sensor, the Nikon D5500 ($899.95* body SRP) is a powerful entry-level DSLR for those looking to take their storytelling to the next level. Also on display will be the new AF-S DX NIKKOR 55-200mm f/4.5-5.6G ED VR II zoom lens ($349.95* SRP) and the AF-S NIKKOR 300mm f/4E PF ED VR telephoto lens ($1,999.95* SRP) - the world's lightest 300mm full-frame fixed focal length AF lens**, which is nearly 30% shorter and 1.5 lbs. lighter than its predecessor.

Nikon's Industry-Leading Imaging Technology on Display at CES 2015
In addition to the full line of Nikon products on display, visitors will have the opportunity to immerse themselves in the Nu Reality Desert Home, a project in partnership with Nurulize. This virtual reality exhibit will feature a visually stunning immersive photorealistic experience. Users and participants from the trade show floor will be virtually transported to a beautiful and tranquil desert home, which was created by combining industrial scanning mapping along with high-resolution images captured with the Nikon D810 at various exposures. By using powerful high-end Nikon cameras and NIKKOR lenses, Nu Reality Desert Home will let users experience a new caliber of photorealistic virtual reality that will be hard to distinguish from real life.

Additionally, The Nikon 360° Project will be on site to capture frozen moments from all angles, using 48 Nikon D750 cameras. In a partnership with The Big Freeze, using custom designed automated software, visitors will be able to capture and playback full 360-degree frozen moments and slow motion captures, displaying the images in striking HD, 5K resolutions and in vivid 360 degree scenes.

Visitors to the Nikon School Theater at the booth will also have the opportunity to experience compelling presentations from Nikon Ambassadors Joe McNally, Dixie Dixon and Ron Magill, as well as Nurulize co-founder, Scott Metzger and Nikon Videographer Chris Hershman.

Speaker Schedule:

CES Day 1 (10am - 6pm) Tuesday, January 6 (Speaker: Program Title)
11:00am - 11:30am: Scott Metzger - Creating the Nu Reality - The Future of Virtual Reality
11:45am - 12:15pm: Joe McNally - D810 Live Demo - Big Light from Small Flash
12:30pm - 1:00pm: Ron Magill - A Walk on the Wild Side
1:15pm - 1:45pm: Dixie Dixon - In Touch and Connected to Life - The Nikon D5500
2:00pm - 2:30pm: Chris Hershman - I'm With the Band: Music Videos Captured with Nikon DSLRs
2:45pm - 3:15pm: Joe McNally - D810 Live Demo - Big Light from Small Flash
3:30pm - 4:00pm: Ron Magill - A Walk on the Wild Side
4:15pm - 4:45pm: Dixie Dixon - In Touch and Connected to Life - The Nikon D5500
5:00pm - 5:30pm: Chris Hershman - I'm With the Band: Music Videos Captured with Nikon DSLRs

CES Day 2 (9am - 6pm) Wednesday, January 7 (Speaker: Program Title)
10:00am - 10:30am: Ron Magill - A Walk on the Wild Side
10:45am - 11:15am: Dixie Dixon - In Touch and Connected to Life - The Nikon D5500
11:30am - 12:00pm: Joe McNally - D810 Live Demo - Big Light from Small Flash
12:15pm - 12:45pm: Chris Hershman - I'm With the Band: Music Videos Captured with Nikon
SLRs
1:00pm - 1:30pm: Scott Metzger - Creating the Nu Reality - The Future of Virtual Reality
1:45pm - 2:15pm: Ron Magill - A Walk on the Wild Side
2:30pm - 3:00pm: Dixie Dixon - In Touch and Connected to Life - The Nikon D5500
3:15pm - 3:45pm: Joe McNally - D810 Live Demo - Big Light from Small Flash
4:00pm - 4:30pm: Chris Hershman - I'm With the Band: Music Videos Captured with Nikon DSLRs
4:45pm - 5:15pm: Scott Metzger - Creating the Nu Reality - The Future of Virtual Reality

CES Day 3 (9am - 6pm) Thursday, January 8 (Speaker: Program Title)
10:00am - 10:30am: Ron Magill - A Walk on the Wild Side
10:45am - 11:15am: Dixie Dixon - In Touch and Connected to Life - The Nikon D5500
11:30am - 12:00pm: Joe McNally - D810 Live Demo - Big Light from Small Flash
12:15pm - 12:45pm: Chris Hershman - I'm With the Band: Music Videos Captured with Nikon DSLRs
1:00pm - 1:30pm: Scott Metzger - Creating the Nu Reality - The Future of Virtual Reality
1:45pm - 2:15pm: Ron Magill - A Walk on the Wild Side
2:30pm - 3:00pm: Dixie Dixon - In Touch and Connected to Life - The Nikon D5500
3:15pm - 3:45pm: Joe McNally - D810 Live Demo - Big Light from Small Flash
4:00pm - 4:30pm: Chris Hershman - I'm With the Band: Music Videos Captured with Nikon DSLRs
4:45pm - 5:15pm: Scott Metzger - Creating the Nu Reality - The Future of Virtual Reality

CES Day 4 (9am - 4pm) Friday, January 9 (Speaker: Program Title)
10:00am - 10:30am: Joe McNally - D810 Live Demo - Big Light from Small Flash
10:45am - 11:15am: Dixie Dixon - In Touch and Connected to Life - The Nikon D5500
11:30am - 12:00pm: Ron Magill - A Walk on the Wild Side
12:15pm - 12:45pm: Chris Hershman - I'm With the Band: Music Videos Captured with Nikon
SLRs
1:00pm - 1:30pm: Joe McNally - D810 Live Demo - Big Light from Small Flash
1:45pm - 2:15pm: Dixie Dixon - In Touch and Connected to Life - The Nikon D5500
2:30pm - 3:00pm: Chris Hershman - I'm With the Band: Music Videos Captured with Nikon DSLRs
3:15pm - 3:45pm: Ron Magill - A Walk on the Wild Side

Future Developments:  New Firmware for the Nikon 1 V3
Also announced at CES, will be an upgrade to the Nikon 1 V3 via an upcoming firmware update slated to be released in May 2015. The new firmware will provide compatibility with Nikon's remote control software, Camera Control Pro 2. In addition to remote control over camera functions, Camera Control Pro 2 will enable remote control over lens zooming when the 1 NIKKOR VR 10-30mm f/3.5-5.6 PD-ZOOM lens is attached to the Nikon 1 V3, further increasing the convenience of remote shooting.

Along with the new firmware, in June 2015, Nikon will offer a remote control software development kit (SDK), similar to those currently available for Nikon DSLR cameras. By providing users and companies with an SDK for the Nikon 1 V3, Nikon is facilitating the creation of solutions that expand the practical use of the Nikon 1 V3 to incorporation in systems, academic and scientific fields, and other related fields.

About Nikon
Nikon, At the Heart of the Image(TM). Nikon Inc. is a world leader in digital imaging, precision optics and photo imaging technology; globally recognized for setting new standards in product design and performance for an award-winning array of equipment that enables users to tell their stories through amazing photos and videos. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics as well as the Nikon 1 compact interchangeable lens camera system. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 80th anniversary of NIKKOR optics, and announced the production of over 90 million NIKKOR lenses in 2014, creating a new milestone in Nikon's heritage of superior optics. For more information, dial (800) NIKON-US or visit http://www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities. Connect with Nikon and other photographers on Facebook, Google+, Twitter, YouTube, Instagram, Vimeo and Flickr.

All Nikon trademarks are trademarks of Nikon Corporation.

Specifications, equipment and release dates are subject to change without any notice or obligation on the part of the manufacturer.

*SRP (Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.

** Statement based on Nikon research as of January 5, 2015

SOURCE  Nikon Inc.

Nikon Inc.

CONTACT: MWW Group, Geoff Coalter E: gcoalter@mww.com, Alisa Finkelstein E: afinkelstein@mww.com, P: 201.507.9500, press.nikonusa.com

Web Site: http://www.nikonusa.com

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