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VALVE's Steam Platform Now Accepts Local Currencies in Mexico and Turkey Through UOL BoaCompra
Brazil's leading digital payment company now providing local payment options for STEAM users in Mexico and Turkey
SÃO PAULO, October 22, 2014 /PRNewswire/ --
Brazilian-based digital payments company UOL BoaCompra [http://www.boacompra.com/shop
], and VALVE [http://www.valvesoftware.com ] Corporation, creators of best-selling game
franchises (such as Counter-Strike, Dota 2 and Team Fortress 2) and the largest online
game distribution platform, Steam [http://store.steampowered.com ] , today announced that
UOL BoaCompra will support local currencies and payment options available on Steam in both
Mexico and Turkey.
(Logo:
http://photos.prnewswire.com/prnh/20140423/681449 )
Since 2012, VALVE has been using UOL BoaCompra's payment methods to allow gamers in
Brazil to choose local payment methods when purchasing in Steam, and now the successful
cooperation has been extended to Mexico and Turkey, two of the most promising and rapidly
expanding online game markets.
"Based on our successful track record with Brazil, UOL BoaCompra was the natural
choice for opening up local currencies and payments in Mexico and Turkey," said Mark
Richardson, CFO of VALVE.
Up until this year, Steam supported only five currencies worldwide for more than 75
million active accounts. Territories outside of these transacted in USD via international
credit card and basic local options. However, international credit cards are vastly
inaccessible in markets such as Mexico and Turkey, where alternative local payment methods
are the predominant way to pay online.
"We're excited to extend our strong relationship with VALVE to Mexico and Turkey, and
allow these players the ability to make Steam purchases using the local payment methods
they trust most," said Marcelo Epstein, CEO of UOL. "As we've seen in the past with our
cooperation in Brazil, leveraging BoaCompra's local payment system will enable Steam to
bring their product to more users in Mexico and Turkey."
As revealed during VALVE's Steam Dev Days this past January, the latest new set of
currencies in Steam is part of a greater development for VALVE to roll out a dozen new
currencies this year to make purchases on the platform more accessible to Steam users
world-wide.
ABOUT UOL BOACOMPRA
Founded in 2004, UOL BoaCompra specializes in monetizing online games while offering
and servicing more than 3,000 games across multiple platforms in LATAM, Portugal, Spain
and Turkey. As part of Brazil's largest internet company and content portal, UOL
BoaCompra's game portals aggregate more than 1.2 billion page views per month. Several of
the largest game companies including Valve, Electronic Arts, Bigpoint, SmileGate and Aeria
Games partner with UOL BoaCompra to bring their games to emerging markets including. For
more information, please visit http://www.boacompra.com and keep up-to-date on the
latest news at http://www.boacompra.eu/blog.
For more information on Valve Software, please visit
http://valvesoftware.com/company
CONTACT:
UOL BoaCompra
Liz Goodno
Head of Global Communication - UOL BoaCompra
Cell: +351-935-831-158 | Tel: +351-210-421-257
egoodno@uolinc.com
Photo:
http://photos.prnewswire.com/prnh/20140423/681449
Photo:http://photos.prnewswire.com/prnh/20140423/681449
http://photoarchive.ap.org/
UOL BoaCompra
VALVE's Steam Platform Now Accepts Local Currencies in Mexico and Turkey Through UOL BoaCompra
Brazil's leading digital payment company now providing local payment options for STEAM users in Mexico and Turkey
SÃO PAULO, October 22, 2014 /PRNewswire/ --
Brazilian-based digital payments company UOL BoaCompra [http://www.boacompra.com/shop
], and VALVE [http://www.valvesoftware.com ] Corporation, creators of best-selling game
franchises (such as Counter-Strike, Dota 2 and Team Fortress 2) and the largest online
game distribution platform, Steam [http://store.steampowered.com ] , today announced that
UOL BoaCompra will support local currencies and payment options available on Steam in both
Mexico and Turkey.
(Logo:
http://photos.prnewswire.com/prnh/20140423/681449 )
Since 2012, VALVE has been using UOL BoaCompra's payment methods to allow gamers in
Brazil to choose local payment methods when purchasing in Steam, and now the successful
cooperation has been extended to Mexico and Turkey, two of the most promising and rapidly
expanding online game markets.
"Based on our successful track record with Brazil, UOL BoaCompra was the natural
choice for opening up local currencies and payments in Mexico and Turkey," said Mark
Richardson, CFO of VALVE.
Up until this year, Steam supported only five currencies worldwide for more than 75
million active accounts. Territories outside of these transacted in USD via international
credit card and basic local options. However, international credit cards are vastly
inaccessible in markets such as Mexico and Turkey, where alternative local payment methods
are the predominant way to pay online.
"We're excited to extend our strong relationship with VALVE to Mexico and Turkey, and
allow these players the ability to make Steam purchases using the local payment methods
they trust most," said Marcelo Epstein, CEO of UOL. "As we've seen in the past with our
cooperation in Brazil, leveraging BoaCompra's local payment system will enable Steam to
bring their product to more users in Mexico and Turkey."
As revealed during VALVE's Steam Dev Days this past January, the latest new set of
currencies in Steam is part of a greater development for VALVE to roll out a dozen new
currencies this year to make purchases on the platform more accessible to Steam users
world-wide.
ABOUT UOL BOACOMPRA
Founded in 2004, UOL BoaCompra specializes in monetizing online games while offering
and servicing more than 3,000 games across multiple platforms in LATAM, Portugal, Spain
and Turkey. As part of Brazil's largest internet company and content portal, UOL
BoaCompra's game portals aggregate more than 1.2 billion page views per month. Several of
the largest game companies including Valve, Electronic Arts, Bigpoint, SmileGate and Aeria
Games partner with UOL BoaCompra to bring their games to emerging markets including. For
more information, please visit http://www.boacompra.com and keep up-to-date on the
latest news at http://www.boacompra.eu/blog.
For more information on Valve Software, please visit
http://valvesoftware.com/company
CONTACT:
UOL BoaCompra
Liz Goodno
Head of Global Communication - UOL BoaCompra
Cell: +351-935-831-158 | Tel: +351-210-421-257
egoodno@uolinc.com
Photo:
http://photos.prnewswire.com/prnh/20140423/681449
Photo:http://photos.prnewswire.com/prnh/20140423/681449
http://photoarchive.ap.org/
UOL BoaCompra