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UOL BoaCompra Launches Online Payment Gateway in Turkey
Brazil's Digital Payments Giant Now Offering Full-Coverage Local Payment Options for Online Games in Turkey
ISTANBUL, September 22, 2014 /PRNewswire/ --
UOL BoaCompra [http://www.boacompra.com/shop ], the leader in digital goods
payments in emerging markets, today announced its launch into one of the most promising
and rapidly expanding online games territory - Turkey. UOL BoaCompra works with 190 game
publishers and developers, allowing gamers throughout emerging markets to make purchases
directly in-game for more than 3,000 of titles the company services.
(Logo:
http://photos.prnewswire.com/prnh/20140423/681449 )
As the 4th largest internet usage country in Europe with 70 percent of total game time
spent on PCs, Turkey is dominated by free-to-play models and MMO's. UOL BoaCompra now
offers a complete portfolio of local payment methods for online games in Turkey, enabling
international game companies to access one of the largest online PC game populations
worldwide.
"Turkey is in a very similar situation as Brazil was about three years ago. As
Internet penetration rates, quality and speed of broadband performance are improving, the
demand for online games is rapidly increasing," said Mario Baumann, Head of Business
Development, EMEA, at UOL BoaCompra. "This is a great opportunity for our partners to
leverage our expertise in emerging markets and start investing in this huge market."
UOL BoaCompra's portfolio of localized payment options includes the most widely used
methods such as mobile, bank transfer and local credit cards, allowing gamers to use their
preferred payment method with the greatest accessibility and ease.
"This is an enormous development in the Turkish gaming community, as they can finally
have a streamlined in-game checkout process catering specifically to the way this market
pays for digital goods. We're excited to be able to offer Turkish gamer the same access to
make purchases as players in western markets," said Kuer at Altay KalaycI, Project
Manager Turkey, at UOL BoaCompra.
UOL BoaCompra currently works with more than 190 game publishers and developers to
monetize their games throughout emerging markets in Latin America, southern Europe and
Turkey. The company's latest full-service payments launch into Turkey comes off the heels
of the company's expansion into Colombia, Peru and Mexico - part of a greater development
to provide the most comprehensive payment solution for gamers in the emerging world, and a
complete solution for game developers and publishers looking to bring their titles to the
region.
ABOUT UOL BOACOMPRA
Founded in 2004, UOL BoaCompra specializes in monetizing online games while offering
and servicing more than 3,000 games across multiple platforms in Latin America, Portugal,
Spain and Turkey. As part of Brazil's largest internet company and content portal, UOL
[http://www.uol.com.br ], BoaCompra's game portals aggregate more than 1.2 billion page
views per month and the company offers its own currency in more than 120,000 POS across
LATAM. Several of the largest gaming companies including Valve, EA, Ubisoft, Axeso5,
Bigpoint, SmileGate and Aeria Games partner with UOL BoaCompra to bring their games to
emerging markets. For more information, please visit http://www.boacompra.com and keep
up-to-date on the latest news at http://www.boacompra.eu/blog.
CONTACT:
Liz Goodno
UOL Boa Compra
+351-935-831-158
egoodno@uolinc.com
Photo:
http://photos.prnewswire.com/prnh/20140423/681449
Photo:http://photos.prnewswire.com/prnh/20140423/681449
http://photoarchive.ap.org/
UOL BoaCompra
UOL BoaCompra Launches Online Payment Gateway in Turkey
Brazil's Digital Payments Giant Now Offering Full-Coverage Local Payment Options for Online Games in Turkey
ISTANBUL, September 22, 2014 /PRNewswire/ --
UOL BoaCompra [http://www.boacompra.com/shop ], the leader in digital goods
payments in emerging markets, today announced its launch into one of the most promising
and rapidly expanding online games territory - Turkey. UOL BoaCompra works with 190 game
publishers and developers, allowing gamers throughout emerging markets to make purchases
directly in-game for more than 3,000 of titles the company services.
(Logo:
http://photos.prnewswire.com/prnh/20140423/681449 )
As the 4th largest internet usage country in Europe with 70 percent of total game time
spent on PCs, Turkey is dominated by free-to-play models and MMO's. UOL BoaCompra now
offers a complete portfolio of local payment methods for online games in Turkey, enabling
international game companies to access one of the largest online PC game populations
worldwide.
"Turkey is in a very similar situation as Brazil was about three years ago. As
Internet penetration rates, quality and speed of broadband performance are improving, the
demand for online games is rapidly increasing," said Mario Baumann, Head of Business
Development, EMEA, at UOL BoaCompra. "This is a great opportunity for our partners to
leverage our expertise in emerging markets and start investing in this huge market."
UOL BoaCompra's portfolio of localized payment options includes the most widely used
methods such as mobile, bank transfer and local credit cards, allowing gamers to use their
preferred payment method with the greatest accessibility and ease.
"This is an enormous development in the Turkish gaming community, as they can finally
have a streamlined in-game checkout process catering specifically to the way this market
pays for digital goods. We're excited to be able to offer Turkish gamer the same access to
make purchases as players in western markets," said Kuer at Altay KalaycI, Project
Manager Turkey, at UOL BoaCompra.
UOL BoaCompra currently works with more than 190 game publishers and developers to
monetize their games throughout emerging markets in Latin America, southern Europe and
Turkey. The company's latest full-service payments launch into Turkey comes off the heels
of the company's expansion into Colombia, Peru and Mexico - part of a greater development
to provide the most comprehensive payment solution for gamers in the emerging world, and a
complete solution for game developers and publishers looking to bring their titles to the
region.
ABOUT UOL BOACOMPRA
Founded in 2004, UOL BoaCompra specializes in monetizing online games while offering
and servicing more than 3,000 games across multiple platforms in Latin America, Portugal,
Spain and Turkey. As part of Brazil's largest internet company and content portal, UOL
[http://www.uol.com.br ], BoaCompra's game portals aggregate more than 1.2 billion page
views per month and the company offers its own currency in more than 120,000 POS across
LATAM. Several of the largest gaming companies including Valve, EA, Ubisoft, Axeso5,
Bigpoint, SmileGate and Aeria Games partner with UOL BoaCompra to bring their games to
emerging markets. For more information, please visit http://www.boacompra.com and keep
up-to-date on the latest news at http://www.boacompra.eu/blog.
CONTACT:
Liz Goodno
UOL Boa Compra
+351-935-831-158
egoodno@uolinc.com
Photo:
http://photos.prnewswire.com/prnh/20140423/681449
Photo:http://photos.prnewswire.com/prnh/20140423/681449
http://photoarchive.ap.org/
UOL BoaCompra