Black Friday's Web Traffic Hard

Author
Aron Schatz
Posted
November 26, 2007
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2548

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If you were one of the many people getting hammered on Black Friday for web traffic, you caused this slow down. I'm one of them as well...

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A surge of e-commerce traffic on Thanksgiving night and all day Friday apparently caught several retail giants by surprise, with Lowe's, Macy's and Victoria's Secret especially hard hit. But they were far from the exception, as almost a third of leading retailers suffered significant slowdowns on Black Friday, according to statistics released this weekend by Keynote Competitive Research, a firm that tracks Web site performance.

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