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ING Vysya Selects Mindtree as a Strategic Digital Partner

Poster: SySAdmin
Posted on July 24, 2014 at 6:42:01 AM
ING Vysya Selects Mindtree as a Strategic Digital Partner

BANGALORE and WARREN, New Jersey, July 24, 2014 /PRNewswire/ --

    Launched a Comprehensive Retail Banking App That Crossed 50,000 Downloads in Just Two
Months

    Mindtree, a global technology services company, today announced that it has been
selected by ING Vysya, a premier private sector bank, as a strategic digital partner
[http://youtu.be/I8Hb-bnjXKc ] for its next generation mobility program. As part of this
program, Mindtree will help ING Vysya deliver multi-channel and multi-platform banking
experience to its customers, while creating a digital roadmap
[http://www.mindtree.com/services/digital-business ] designed to help the bank penetrate
untapped markets with a simple yet differentiated service.

    (Logo:
http://photos.prnewswire.com/prnh/20140416/681203)

    The first phase of the engagement saw Mindtree conceptualise, design and develop a
retail banking [http://www.mindtree.com/industries/banking ] hybrid mobile application to
drive efficiency and engagement across multiple channels including Android, Windows,
BlackBerry, J2ME and website-based platforms. This application provides a comprehensive
retail banking experience to customers. It brings exclusive features, such as multi
balance meter, shopping and deals, gift cards and cheque scan making it more engaging and
relevant to customers.

    Aniruddha Paul, CIO, ING Vysya said, "Our digital roadmap will help us level the
playing field with our larger competitors by creating innovative and path breaking
solutions for our customers. We are glad to select Mindtree as one of our key digital
partner. Their domain and technology expertise with a clear strategic intent is critical
in our journey towards mobility. We see large opportunities in developing these kind of
applications for the rest of our business."

    Gaurav Johri, Senior Vice President and Head of Banking Financial Services and
Insurance, Mindtree said, "ING Vysya has been our strategic client for over 9 years. It is
imperative for banks to have a well thought digital strategy blueprint to enable rapid
go-to-market and also provide superior customer experience. We are excited to partner with
ING Vysya in its journey to be the industry leader in digital banking."

    About ING Vysya

    ING Vysya Bank Ltd is a premier private sector bank with retail, private and wholesale
banking platforms that serve over two million customers. With over 80 years of history in
India and leveraging ING's global financial expertise, the bank offers a broad range of
innovative and established products and services, across its 553 branches. The Bank, which
has close to 10,000 employees, is also listed in Bombay Stock Exchange Limited and
National Stock Exchange of India Limited. ING Vysya Bank was ranked among top 5 Most
Trusted Brands among private sector banks in India in the Economic Times Brand Equity -
Nielsen survey 2011.

    ING is a global financial institution of Dutch origin, offering banking, investments,
life insurance (NN group) and retirement services to meet the needs of a broad customer
base. With more than 75,000 employees, ING serves over 48 million private, corporate and
institutional customers in over 40 countries in Europe, North America and Latin America,
Asia and Australia.

    About Mindtree

    Mindtree [NSE: MINDTREE] delivers technology services and accelerates growth for
Global 1000 companies by solving complex business challenges with breakthrough technical
innovations. Mindtree specialises in e-commerce, mobility, cloud enablement, digital
transformation, business intelligence, data analytics, testing, infrastructure, EAI and
ERP solutions. We are among the fastest growing technology firms globally with more than
200 clients and offices in 14 countries.

    Visit us at http://www.mindtree.com [http://www.mindtree.com ].

    For more information, contact:

    Sweta Mohanty
Mindtree
+91-98865-20141
Sweta_Mohanty@mindtree.com

    Siddhartha Tanti
Genesis Burson-Marsteller
+91-99863-62435
Siddhartha.Tanti@bm.com

    Kiran Farooque
PPR Worldwide
+44-(0)-207-300-6181
Kiran.Farooque@pprww.com

    David Barkoe
Max Borges Agency
+1-305-374-4404 x167
davidbarkoe@maxborgesagency.com

    Photo:
    http://photos.prnewswire.com/prnh/20140416/681203

Photo:http://photos.prnewswire.com/prnh/20140416/681203
http://photoarchive.ap.org/
Mindtree
 
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