Jawbone Launches New Weight Management Features For UP

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July 16, 2014
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Jawbone Launches New Weight Management Features For UP

After Steps and Sleep, Jawbone's UP App Now Offers an Easier, Smarter Way to Track Food and Manage Weight

SAN FRANCISCO, July 16, 2014 /PRNewswire/ -- Jawbone® today unveiled new weight management features for UP®, the system that helps you manage your weight, sleep better and stay fit.

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Jawbone's entirely new food-tracking interface for UP helps you simply log food and water, quickly assess the healthiness of foods, and easily track progress toward your target weight.

The UP Insight Engine(TM) provides intelligent guidance around your food choices, calorie consumption and weight goals, helping you understand how each of those is related to activity and sleep.

"UP and UP24 have inspired millions of people to get engaged in their own health - we've shown that living better really is a universally popular proposition," said Travis Bogard, vice president of product management and strategy at Jawbone. "For the nearly three out of four Americans that are overweight or obese*, living better often includes weight loss. Our new food and weight features for UP, combined with some exciting new food apps we've added to the platform, make UP the most complete solution for weight management and a healthy lifestyle."

Simplified Weight Management

Jawbone's new and intuitive food-tracking interface for UP delivers an easier, smarter way to track what you eat and manage your weight:

    --  Personalized Food Library: Quickly see and select from the foods you eat
        most frequently, right from the front and center of your food-logging
        screen. More than a quarter of meals logged in UP include regularly
        consumed items, making easy access to them a time-saving shortcut. UP
        also surfaces foods that are commonly paired with the items you're
        eating via Jawbone's intelligent food database. Enter eggs, and UP will
        show you other items that may be included in your meal, like bacon,
        toast, or potatoes.
    --  Access to Restaurant Menus: With half of meals in the US eaten outside
        of the home**, UP now lists dining establishments nearby based on your
        location and lets you quickly log menu items from many restaurants you
        visit. Quick access to menus lets you instantly select what you're
        eating and automatically import calorie information when available. At
        local restaurants where nutrition information may not be on hand, add
        nutrition details and UP will save it in your library for future visits.
        Jawbone's data science team will aggregate data entered from multiple
        users, making it available to the entire UP community for a more
        complete restaurant menu database.
    --  Food Score: Use UP's food detail screen to quickly evaluate how healthy
        a dish is at a glance. UP shows you the breakdown of healthy nutrients
        to less healthy nutrients for any given item, along with a new Food
        Score to help you quickly asses the overall healthiness of individual
        items and full meals. You'll also see a rolling average of the score
        throughout your entire day.
    --  Weight Goal: Log your weight and set a personal goal in the app to see
        your progress toward your target weight. UP will recommend a daily
        calorie goal and balance calories burned versus calories consumed to
        show you your remaining allowance for the day. And as you log new meals,
        a convenient progress meter shows you the number of calories you've
        already consumed - and how many you'll be adding with each new item.
    --  Insights: A completely redesigned Insight Engine for UP makes its
        intelligent guidance and useful health tips even more accessible and
        intuitive. Complete with new food-specific insights and opt-in "Today I
        Will" commitments, you'll be motivated to try original recipes,
        reinforce your diet with fiber and protein, and start building new food
        habits to keep you on track.
New Food Apps on the UP Platform

Jawbone teamed up with several meal planning and delivery services to take the UP system a step closer toward the promise of automatic logging and customized meal recommendations:

    --  Order a fresh, chef-prepared meal from the daily menu of Munchery, now
        in San Francisco and Seattle, and have it delivered that night. When you
        connect your Munchery account with UP, each meal ordered will be
        automatically entered for you in UP's food-logging system, including
        detailed nutrition information.
    --  Use HealthyOut to order healthy meals from nearby restaurants
        nationwide, at any time.
    --  Use the Prep Pad WiFi connected scale from The Orange Chef Co.(TM)  to
        create recipes that can be automatically logged in UP. Prep Pad can also
        factor in your activity from UP to provide more personalized meal
        recommendations.
    --  Get meal plans and recipes from PlateJoy that are tailored to your
        preferences and customized based on your activity and sleep from UP -
        complete with ingredients delivered to your home.
    --  And coming soon, you'll be able to choose recipe recommendations from
        NuMi(TM) by Nutrisystem® that are personalized based on your calorie
        goals, lifestyle preferences, and the time of day. UP will automatically
        log the recipes you select, and NuMi will use your activity and calorie
        information to make even smarter recommendations.
Backed by Industry-Leading Experts

Jawbone's new weight management system and food tracking tools have been backed by leading dietitian Ashley Koff, RD, an international nutrition expert and regular commentator on health and food issues.

"Food journaling is proven to be an effective method for weight management and weight loss, but writing everything you eat down with pen and paper isn't convenient for most people. What Jawbone has developed is a really simple solution to this challenge," said Koff. "While calorie counting is a key part of weight management, the balance of your nutrient intake is equally, if not more, important. It's great to see a simple Food Score -  intelligently developed using several nutrient ratios - alongside calorie counts in the UP system to show you at a glance how well-balanced your food is."

Development of the new features has been led by Laura Borel, a product manager at Jawbone and founder and former CEO of Nutrivise, a consumer nutrition company acquired by Jawbone last year. Nutrivise delivered personalized and automated meal recommendations based on a user's unique biometrics and dietary preferences, and was voted "most promising health company" by Stanford Medicine X in 2012.

Available on July 16

UP by Jawbone(TM) 3.2 for iOS is available today as a free download from the App Store. The UP or UP24(TM) wristband is required for the app.

References

* "Obesity and the Economics of Prevention: Fit Not Fat." Organisation for Economic Co-operation and Development. 27 May 2014. http://www.oecd.org/unitedstates/Obesity-Update-2014-USA.pdf

**Hyman, Mark. "How Eating at Home Can Save Your Life." Huffington Post. 09 Jan. 2011. http://www.huffingtonpost.com/dr-mark-hyman/family-dinner-how_b_806114.html

About Jawbone®
Jawbone® is a world-leader in consumer technology and wearable devices, building hardware products and software platforms powered by data science.

Jawbone's UP® system helps people live better by providing personalized insight into how they sleep, move and eat. Its open API - the UP Platform - includes an ecosystem of apps and services that integrate with UP to offer new, customized experiences. The company's approach to lifestyle tracking is unique, with over 600 patents granted or pending related to its ecosystem and wearable technology manufacturing processes.

Jawbone is also the creator of the best-selling JAMBOX® family of wireless speakers, the award-winning Jawbone ERA® Bluetooth® headsets, and NoiseAssassin® technology.

Headquartered in San Francisco with offices globally, Jawbone products are available in over 40 countries around the world.

Visit Jawbone.com/trademarks for a list of trademarks owned by AliphCom dba Jawbone.

Like us on Facebook: facebook.com/jawbone

Follow us on Twitter: @Jawbone

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SOURCE  Jawbone

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Jawbone

CONTACT: press@jawbone.com

Web Site: http://www.Jawbone.com

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