Volvo and Apple Forge Global Alliance
Poster: SySAdmin
Posted on March 3, 2014 at 10:14:01 AM
Volvo and Apple Forge Global Alliance
GOTHENBURG, Sweden, March 3, 2014 /PRNewswire/ --
Volvo Car Group and Apple Inc. are joining forces to make Apple's widely-used and
hugely admired operating system available to drivers, bringing together one of the world's
most progressive car companies and the world's most famous technology company.
To view the Multimedia News Release, please click:
http://www.multivu.com/mnr/65022-volvo-and-apple-forge-global-alliance
The alliance promises to transform the in car experience. Called Apple CarPlay, the
new service brings all the features and services familiar to iPad, iPhone or iPod users
directly into the car via Volvo's large centre console touch screen display.
The first car to offer Apple CarPlay will be the all new XC90 SUV which will be
introduced later in 2014, one of the most anticipated cars of recent years, replacing the
original XC90, which redefined the SUV and became the best selling model in Volvo's
history.
Volvo enhances Apple's capabilities by linking them to a specially-developed interface
that allows drivers to use voice and touch controls to access Apple features and services,
ensuring the entire interaction is always safe and easy to use.
With Apple CarPlay, users will immediately recognise their basic iPhone applications,
such as phone, messages, music and navigation. The initial offer also features third party
audio apps including Spotify, the popular music streaming service.
Volvo's unique portrait screen gives users the benefit of having both Volvo and Apple
content co-existing simultaneously, removing the need to switch between a dedicated car
and iPhone screen.
"iPhone users will feel completely at home in a new Volvo. We have created a
wholly-integrated user experience in our large portrait-oriented touch screen that takes
the in-car mobile device experience to a new level. That, coupled with the obvious driver
safety benefits of an advanced voice control system like Siri, made Apple a perfect match
for Volvo," says Hakan Samuelsson, President and CEO, Volvo Car Group.
Facts
Apple CarPlay allows connection of iPhone to the car through a Lightning cable - with
Wi-Fi coming in the near future.
The connection is based on a streaming H.264 video feed that returns user input from
the touch screen.
Apple CarPlay will be available in forthcoming Volvo models based on the new Scalable
Product Architecture (SPA), starting with the all-new Volvo XC90 later in 2014.
Media Contact
Volvo Car Group
Phone: +46-31-596525
Mobile: +46-31-596525
Email: media@volvocars.com
https://www.media.volvocars.com/global/en-gb/contacts
Video:
http://www.multivu.com/mnr/65022-volvo-and-apple-forge-global-alliance
Video:http://www.multivu.com/mnr/65022-volvo-and-apple-forge-global-alliance
Volvo Car Group
GOTHENBURG, Sweden, March 3, 2014 /PRNewswire/ --
Volvo Car Group and Apple Inc. are joining forces to make Apple's widely-used and
hugely admired operating system available to drivers, bringing together one of the world's
most progressive car companies and the world's most famous technology company.
To view the Multimedia News Release, please click:
http://www.multivu.com/mnr/65022-volvo-and-apple-forge-global-alliance
The alliance promises to transform the in car experience. Called Apple CarPlay, the
new service brings all the features and services familiar to iPad, iPhone or iPod users
directly into the car via Volvo's large centre console touch screen display.
The first car to offer Apple CarPlay will be the all new XC90 SUV which will be
introduced later in 2014, one of the most anticipated cars of recent years, replacing the
original XC90, which redefined the SUV and became the best selling model in Volvo's
history.
Volvo enhances Apple's capabilities by linking them to a specially-developed interface
that allows drivers to use voice and touch controls to access Apple features and services,
ensuring the entire interaction is always safe and easy to use.
With Apple CarPlay, users will immediately recognise their basic iPhone applications,
such as phone, messages, music and navigation. The initial offer also features third party
audio apps including Spotify, the popular music streaming service.
Volvo's unique portrait screen gives users the benefit of having both Volvo and Apple
content co-existing simultaneously, removing the need to switch between a dedicated car
and iPhone screen.
"iPhone users will feel completely at home in a new Volvo. We have created a
wholly-integrated user experience in our large portrait-oriented touch screen that takes
the in-car mobile device experience to a new level. That, coupled with the obvious driver
safety benefits of an advanced voice control system like Siri, made Apple a perfect match
for Volvo," says Hakan Samuelsson, President and CEO, Volvo Car Group.
Facts
Apple CarPlay allows connection of iPhone to the car through a Lightning cable - with
Wi-Fi coming in the near future.
The connection is based on a streaming H.264 video feed that returns user input from
the touch screen.
Apple CarPlay will be available in forthcoming Volvo models based on the new Scalable
Product Architecture (SPA), starting with the all-new Volvo XC90 later in 2014.
Media Contact
Volvo Car Group
Phone: +46-31-596525
Mobile: +46-31-596525
Email: media@volvocars.com
https://www.media.volvocars.com/global/en-gb/contacts
Video:
http://www.multivu.com/mnr/65022-volvo-and-apple-forge-global-alliance
Video:http://www.multivu.com/mnr/65022-volvo-and-apple-forge-global-alliance
Volvo Car Group