ORACLE TEAM USA Official Commemorative app Developed by WISeKey to Celebrate one of the Greatest Comebacks in Sporting History

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December 17, 2013
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ORACLE TEAM USA Official Commemorative app Developed by WISeKey to Celebrate one of the Greatest Comebacks in Sporting History

GENEVA, Switzerland and SAN FRANCISCO, December 17, 2013 /PRNewswire/ --

    WISeKey, the Official Fan App Supplier of ORACLE TEAM USA, winner of the 34th
America's Cup in San Francisco this September, has released a commemorative edition of the
Official ORACLE TEAM USA WISfans app. The app incorporates a special unreleased ORACLE
TEAM USA video from theAmerica's Cup Finals, a slide show featuring a sample of the team's
best images and, of course, the link to ORACLE TEAM USA mobile game, a 3D animation of the
team's AC72 racing yacht and more. This commemorative edition will also give fans a unique
mobile experience via a TimeLine of ORACLE TEAM USA'smain events from throughout the
campaign which saw the American teamretain the oldest trophy in international sports.

    The app leveraged the team's worldwide fan ecosystem (Facebook, Twitter, Instagram,
videos, photos, blogs, sponsor-supported social campaigns, etc.) to generate exciting,
interactive and relevant content via a secure mobile app, with fun digital features. In
the future, plans are to further develop the app with a digital Fan ID card, more
subscription options to view content, and FanCheering which allows fans to post their
updates and supportive shoutouts, in text, photo, video, and share them with other fans.
These fan-sourced 'cheers' are also posted on the Web and shared with other fans. The app
is part of a WISeKey strategy to allow sports events to capture big data from fans
interactions, objects, sensors and devices sending data to fully secure cloud storage.
allowing all of these objects and devices fully connected to the internet, enabling
intercommunication and autonomous machine-to-machine (M2M) data transfer.

    "The app generated a great deal of traffic and buzz, in addition to providing fans
with a 'go-to' platform to follow ORACLE TEAM USA's action throughout the America's Cup
racing and beyond with 24/7 fan engagement," said Grant Simmer, General Manager of ORACLE
TEAM USA.

    "The app has already hit the top of the US charts and recruited a whole new fanbase to
ORACLE TEAM USA," said Carlos Moreira, WISeKey Founder and CEO. "WISeKey and ORACLE TEAM
USA share a deep belief in integrity, excellence, and the empowering nature of first-rate
technology. This partnership confirms WISeKey's commitment to developing its brand in the
US and bringing its expertise to major sports' franchises in the US market".

    Download the Official ORACLE TEAM USA WISfans(c) App version 2 at:
http://wisfans.com/otusa.

    Press contacts:

    WISeKey, Satu Kulmala, Tel +41-22-594-3005, skulmala@wisekey.com

    ORACLE TEAM USA, Peter Rusch, Tel +1-(415)-926-34-76, prusch@oracleteamusa.com

WISeKey SA

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