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Clio R.S. 200 EDC to Star in First Update to the Asphalt 8: Airborne Video Game
PARIS, November 4, 2013 /PRNewswire/ --
The first update to Asphalt 8: Airborne makes it the only game to feature Clio R.S.
200 EDC, the latest sports model to come out of the Renault Sport stable in 2013.
Available at the App Store and soon via Google Play, the game's launch will coincide
with the organisation of a competition organised by Renault Sport, with a real Clio R.S.
200 EDC up for grabs.
Following the success of the Alpine A110-50 in the game Asphalt 7: Heat, Renault Sport
and Gameloft - a leading global publisher of digital and social games - have worked
closely together to add Clio R.S. 200 EDC to the 47 high-performance cars present in the
latest game in the series.
Clio R.S. 200 EDC is the latest model to have been developed by Renault Sport
Technologies. In addition to its outstanding performance credentials and versatility, it
incorporates a number of hi-tech enjoyment-enhancing features, such as steering
wheel-mounted paddle-shift gear changes, an R.S. Monitor 2.0 data acquisition system and
the R.S. Drive button to adapt the car to the way you want to drive (Normal - Sport -
Race).
Renault Sport shares with Gameloft a spirit of community that brings together
sportscar and video game fans alike.
An arcade game at the cutting-edge of technology
Asphalt 8: Airborne, the latest game in the successful Gameloft series, enables
players to compete in arcade races like never before courtesy of a new, high-performance
physics engine and new game modes.
Thanks to this update, fans of Clio R.S. 200 EDC will be able to pull off
breath-taking airborne feats, travelling through the air in a way that would be impossible
in real life.
"For me, the most enjoyable aspect to this project was convincing Renault Sport to
include Clio R.S. 200 EDC in a game in which the car will spend the majority of its time
flying and gliding through the air, whereas Renault Sport's engineers are far more
renowned for their chassis and suspension design expertise!" notes Geoffrey Vion, Client &
Digital Marketing Manager.
"We are delighted to be able to offer our fans and those of Renault a chance to drive
Clio R.S. 2000 EDC in Asphalt 8: Airborne. We are continuing to upgrade the series with an
increasingly comprehensive catalogue of cars and new, breath-taking game modes," adds
Gameloft's Alexandre Tan, VP Brand Partnerships.
New Hi-Fi quality engine noises have similarly been incorporated by the Gameloft
developers to guarantee an even more realistic sound immersion.
Multi-player function and phantom challenges
Given that it would be rude not to share your passion for driving, the multi-player
mode allows up to eight people to compete against one another in the same race, or in
asynchronous challenges. The game also enables players to compare their best scores with
those of friends and drivers worldwide.
Virtual world meets real life
A source of inspiration for the Renault Sport Technologies teams, Asphalt 8: Airborne
will come alive in the form of a video entitled 'Challenge Us If You Can! #4'.
The fourth in a series of viral videos produced by Renault Sport, it puts Clio R.S.
200 EDC at the heart of the action and illustrates the company's partnership with
Gameloft. An eclectic selection of drivers takes each other on in the Clio R.S. 200 EDC,
with numerous references to the video game itself.
These drivers come from a number of very different backgrounds:
- Charles Pic, F1 driver for Caterham F1 Team
- Jean Ragnotti, legendary rally driver and Renault Sport ambassador
- Nelson Panciatici, a product of the Formula Renault 3.5 feeder series
- Margot Laffite, driver and journalist
- Dmitri Mangiagalli, Gameloft designer responsible for the integration of Clio
R.S. into Asphalt 8: Airborne
- Marco Prince, actor and lead singer of the group FFF
A ten-day competition offered throughout Europe will see one Asphalt 8: Airborne
player win a real Clio R.S. 200 EDC.
The new Asphalt 8: Airborne update is downloadable for free on the App Store
[https://itunes.apple.com/us/app/asphalt-8-airborne/id610391947?mt=8 ] and soon on Google
Play.
About Gameloft:
A leading global publisher of digital and social games, Gameloft(R) has established
itself as one of the top innovators in its field since 2000. Gameloft creates games for
all digital platforms, including mobile phones, smartphones and tablets (including
Apple(R) iOS and Android(R) devices), set-top boxes and connected TVs. Gameloft operates
its own established franchises such as Asphalt(R), Order & Chaos, Modern Combat or Dungeon
Hunter and also partners with major rights holders including Universal(R), Illumination
Entertainment(R), Disney(R), Marvel(R), Hasbro(R), FOX(R), Mattel(R) and Ferrari(R).
Gameloft is present on all continents, distributes its games in over 100 countries and
employs over 5,000 developers.
Gameloft is listed on NYSE Euronext Paris (Euronext: GFT.PA, Bloomberg: GFT FP,
Reuters: GLFT.PA). Gameloft is traded OTC in the US (sponsored Level 1 ADR ticker: GLOFY).
Watch the 'Challenge Us If You Can! #4' film at http://youtu.be/hNL44iKMjwQ
Asphalt 8: Airborne Trailer: http://gmlft.co/A8ClioRS
Media contact Renault
Christophe Deville: +33-1-76-84-64-83 christophe.deville@renault.com
Renault Press - http://www.media.renault.com & http://www.renault.com
Gameloft Press Contact:
Heather Cosby
PR Manager
+1-(415)615-0520
Email: heather.cosby@gameloft.com
Gameloft
Clio R.S. 200 EDC to Star in First Update to the Asphalt 8: Airborne Video Game
PARIS, November 4, 2013 /PRNewswire/ --
The first update to Asphalt 8: Airborne makes it the only game to feature Clio R.S.
200 EDC, the latest sports model to come out of the Renault Sport stable in 2013.
Available at the App Store and soon via Google Play, the game's launch will coincide
with the organisation of a competition organised by Renault Sport, with a real Clio R.S.
200 EDC up for grabs.
Following the success of the Alpine A110-50 in the game Asphalt 7: Heat, Renault Sport
and Gameloft - a leading global publisher of digital and social games - have worked
closely together to add Clio R.S. 200 EDC to the 47 high-performance cars present in the
latest game in the series.
Clio R.S. 200 EDC is the latest model to have been developed by Renault Sport
Technologies. In addition to its outstanding performance credentials and versatility, it
incorporates a number of hi-tech enjoyment-enhancing features, such as steering
wheel-mounted paddle-shift gear changes, an R.S. Monitor 2.0 data acquisition system and
the R.S. Drive button to adapt the car to the way you want to drive (Normal - Sport -
Race).
Renault Sport shares with Gameloft a spirit of community that brings together
sportscar and video game fans alike.
An arcade game at the cutting-edge of technology
Asphalt 8: Airborne, the latest game in the successful Gameloft series, enables
players to compete in arcade races like never before courtesy of a new, high-performance
physics engine and new game modes.
Thanks to this update, fans of Clio R.S. 200 EDC will be able to pull off
breath-taking airborne feats, travelling through the air in a way that would be impossible
in real life.
"For me, the most enjoyable aspect to this project was convincing Renault Sport to
include Clio R.S. 200 EDC in a game in which the car will spend the majority of its time
flying and gliding through the air, whereas Renault Sport's engineers are far more
renowned for their chassis and suspension design expertise!" notes Geoffrey Vion, Client &
Digital Marketing Manager.
"We are delighted to be able to offer our fans and those of Renault a chance to drive
Clio R.S. 2000 EDC in Asphalt 8: Airborne. We are continuing to upgrade the series with an
increasingly comprehensive catalogue of cars and new, breath-taking game modes," adds
Gameloft's Alexandre Tan, VP Brand Partnerships.
New Hi-Fi quality engine noises have similarly been incorporated by the Gameloft
developers to guarantee an even more realistic sound immersion.
Multi-player function and phantom challenges
Given that it would be rude not to share your passion for driving, the multi-player
mode allows up to eight people to compete against one another in the same race, or in
asynchronous challenges. The game also enables players to compare their best scores with
those of friends and drivers worldwide.
Virtual world meets real life
A source of inspiration for the Renault Sport Technologies teams, Asphalt 8: Airborne
will come alive in the form of a video entitled 'Challenge Us If You Can! #4'.
The fourth in a series of viral videos produced by Renault Sport, it puts Clio R.S.
200 EDC at the heart of the action and illustrates the company's partnership with
Gameloft. An eclectic selection of drivers takes each other on in the Clio R.S. 200 EDC,
with numerous references to the video game itself.
These drivers come from a number of very different backgrounds:
- Charles Pic, F1 driver for Caterham F1 Team
- Jean Ragnotti, legendary rally driver and Renault Sport ambassador
- Nelson Panciatici, a product of the Formula Renault 3.5 feeder series
- Margot Laffite, driver and journalist
- Dmitri Mangiagalli, Gameloft designer responsible for the integration of Clio
R.S. into Asphalt 8: Airborne
- Marco Prince, actor and lead singer of the group FFF
A ten-day competition offered throughout Europe will see one Asphalt 8: Airborne
player win a real Clio R.S. 200 EDC.
The new Asphalt 8: Airborne update is downloadable for free on the App Store
[https://itunes.apple.com/us/app/asphalt-8-airborne/id610391947?mt=8 ] and soon on Google
Play.
About Gameloft:
A leading global publisher of digital and social games, Gameloft(R) has established
itself as one of the top innovators in its field since 2000. Gameloft creates games for
all digital platforms, including mobile phones, smartphones and tablets (including
Apple(R) iOS and Android(R) devices), set-top boxes and connected TVs. Gameloft operates
its own established franchises such as Asphalt(R), Order & Chaos, Modern Combat or Dungeon
Hunter and also partners with major rights holders including Universal(R), Illumination
Entertainment(R), Disney(R), Marvel(R), Hasbro(R), FOX(R), Mattel(R) and Ferrari(R).
Gameloft is present on all continents, distributes its games in over 100 countries and
employs over 5,000 developers.
Gameloft is listed on NYSE Euronext Paris (Euronext: GFT.PA, Bloomberg: GFT FP,
Reuters: GLFT.PA). Gameloft is traded OTC in the US (sponsored Level 1 ADR ticker: GLOFY).
Watch the 'Challenge Us If You Can! #4' film at http://youtu.be/hNL44iKMjwQ
Asphalt 8: Airborne Trailer: http://gmlft.co/A8ClioRS
Media contact Renault
Christophe Deville: +33-1-76-84-64-83 christophe.deville@renault.com
Renault Press - http://www.media.renault.com & http://www.renault.com
Gameloft Press Contact:
Heather Cosby
PR Manager
+1-(415)615-0520
Email: heather.cosby@gameloft.com
Gameloft