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Launch of Integrate Edge -Unmatched Competitive Intelligence Platform
NEW DELHI and BOSTON, September 9, 2013 /PRNewswire/ --
Integrate Edge is a Cloud based Competitive Intelligence platform with unmatched
breadth and depth
Value Edge, an international analytics firm, today announced that its spin off
Integrate Edge (http://www.integratedge.com) [http://www.integratedge.com ] has launched a
beta version of its proprietary cloud based Intelligence platform, Integrate Edge. This
beta version has been refined based on customer feedback of 3 clients who were using the
alpha version of the platform - the alpha version had a soft launch in September, 2012 to
a selected audience.
(Logo:
http://photos.prnewswire.com/prnh/20130518/613893 )
"Marketing and Intelligence functions need tools to analyze global Competitive data.
Integrate Edge was designed by our Competitive Intelligence team working closely with our
development partner from the pharma industry to meet these needs" said Rohit Anand, CEO,
Value Edge. "The platform provides a 360 degree view of intelligence and analytics from an
array of sources combed by our proprietary web mining algorithm with human analysts who
curate the content and meet customized needs of our clients."
Integrate Edge provides a tool for companies to collect, store and share market and
competitive intelligence information within their organization. It also provides a tool to
share market insights created in-house from various external sources all in one interface.
Integrate Edge can easily integrate with other Information systems in particular Microsoft
SharePointTM and provides an easy, next generation front end interface to the data that
may have been previously stored by organizations in such systems.
According to Soham Paul, Business Head, Marketing Analytics, Value Edge - "Integrate
Edge has been designed by professionals who come from a Competitive Intelligence
background. With Integrate installed, an organization has the backbone to build strategic
Early Warning Systems built on a fact based understanding of competitors and customers.
Integrate is always customized for each organization including its look and feel and
features. It has state of the art technology architecture in terms of its scalability and
security features."
The key features of Integrate Platform are:
o 360 degree competitive Intelligence: Get a 360 degree view of what your competitors
are upto - Track their News, track their Marketing Campaigns, Patent Filings, Social Media
Campaigns, intelligence from Earnings calls, combining automated processes and content
curation by analysts/industry experts
o Intelligence Analytics and hard to track Intelligence: Integrate provides
Intelligence analysis such as Competitor Timelines, Competitive Landscapes and "hard to
track" sources of Competitive Intelligence such as Social Media sentiment from Patients
and Consumers.
o Next Generation Technology: Integrate is an Enterprise Intelligence Platform that
powers the organization and integrates with legacy knowledge Management systems such as
Microsoft SharePoint. It has a delightfully easy "next generation" navigation and
available on tablets and smart phones. Integrate has robust enterprise security features
such as Single-sign on authentication with corporate directory preventing any unauthorized
access
o Pays for itself by saving time and resources: Research has shown that it takes the
average CI team/Marketing team 1.5 hours per week per person finding Competitive data
particularly if it's across fragmented sources across the organization. Integrate saves 60
hours per person in a year by providing this organization wide CI tool and a single point
of Knowledge Management and Archival. All data can be simply searched through a "Google
like" search bar.
This beta version of Integrate Edge would be showcased for the first time at the
Pharma CI conference at New Jersey on 17th and 18th September.
ABOUT Integrate Edge
Integrate Edge is the technology arm of Value Edge, a global provider of Competitive
Intelligence to the Pharmaceutical industry. Integrate Edge's mission is to develop an
innovative world leading Intelligence platform developed by industry experts.
Headquartered in Greater Delhi, India with Business development offices in Boston, USA the
Integrate team combines Software Engineers, UI experts, LAMP technology specialists with
Business analysts who have expertise in mining Secondary data sources for Competitive
Intelligence. For more information on Integrate Edge, visit
http://www.integratedge.com
ABOUT Value Edge
Value Edge is an international business research and analytics firm that delivers high
value customized business solutions and insightful analysis to clients across the
pharmaceutical, biotech and medical device industry. Value Edge offers Marketing Analytics
services and quantitative Data analytics and modeling services. Our Marketing Analytics
services are for Pharma commercial and R&D teams within client organizations and offers
various services like Competitive intelligence, Forecasting and Market Assessments. For
more information on Value Edge, please visit http://www.valuedge.com
Media Contact:
Rohit Anand, CEO, Integrate Edge, +91-991000-4651, rohit.anand@integratedge.com
Photo:
http://photos.prnewswire.com/prnh/20130518/613893
Photo:http://photos.prnewswire.com/prnh/20130518/613893
http://photoarchive.ap.org/
Integrate Edge
Launch of Integrate Edge -Unmatched Competitive Intelligence Platform
NEW DELHI and BOSTON, September 9, 2013 /PRNewswire/ --
Integrate Edge is a Cloud based Competitive Intelligence platform with unmatched
breadth and depth
Value Edge, an international analytics firm, today announced that its spin off
Integrate Edge (http://www.integratedge.com) [http://www.integratedge.com ] has launched a
beta version of its proprietary cloud based Intelligence platform, Integrate Edge. This
beta version has been refined based on customer feedback of 3 clients who were using the
alpha version of the platform - the alpha version had a soft launch in September, 2012 to
a selected audience.
(Logo:
http://photos.prnewswire.com/prnh/20130518/613893 )
"Marketing and Intelligence functions need tools to analyze global Competitive data.
Integrate Edge was designed by our Competitive Intelligence team working closely with our
development partner from the pharma industry to meet these needs" said Rohit Anand, CEO,
Value Edge. "The platform provides a 360 degree view of intelligence and analytics from an
array of sources combed by our proprietary web mining algorithm with human analysts who
curate the content and meet customized needs of our clients."
Integrate Edge provides a tool for companies to collect, store and share market and
competitive intelligence information within their organization. It also provides a tool to
share market insights created in-house from various external sources all in one interface.
Integrate Edge can easily integrate with other Information systems in particular Microsoft
SharePointTM and provides an easy, next generation front end interface to the data that
may have been previously stored by organizations in such systems.
According to Soham Paul, Business Head, Marketing Analytics, Value Edge - "Integrate
Edge has been designed by professionals who come from a Competitive Intelligence
background. With Integrate installed, an organization has the backbone to build strategic
Early Warning Systems built on a fact based understanding of competitors and customers.
Integrate is always customized for each organization including its look and feel and
features. It has state of the art technology architecture in terms of its scalability and
security features."
The key features of Integrate Platform are:
o 360 degree competitive Intelligence: Get a 360 degree view of what your competitors
are upto - Track their News, track their Marketing Campaigns, Patent Filings, Social Media
Campaigns, intelligence from Earnings calls, combining automated processes and content
curation by analysts/industry experts
o Intelligence Analytics and hard to track Intelligence: Integrate provides
Intelligence analysis such as Competitor Timelines, Competitive Landscapes and "hard to
track" sources of Competitive Intelligence such as Social Media sentiment from Patients
and Consumers.
o Next Generation Technology: Integrate is an Enterprise Intelligence Platform that
powers the organization and integrates with legacy knowledge Management systems such as
Microsoft SharePoint. It has a delightfully easy "next generation" navigation and
available on tablets and smart phones. Integrate has robust enterprise security features
such as Single-sign on authentication with corporate directory preventing any unauthorized
access
o Pays for itself by saving time and resources: Research has shown that it takes the
average CI team/Marketing team 1.5 hours per week per person finding Competitive data
particularly if it's across fragmented sources across the organization. Integrate saves 60
hours per person in a year by providing this organization wide CI tool and a single point
of Knowledge Management and Archival. All data can be simply searched through a "Google
like" search bar.
This beta version of Integrate Edge would be showcased for the first time at the
Pharma CI conference at New Jersey on 17th and 18th September.
ABOUT Integrate Edge
Integrate Edge is the technology arm of Value Edge, a global provider of Competitive
Intelligence to the Pharmaceutical industry. Integrate Edge's mission is to develop an
innovative world leading Intelligence platform developed by industry experts.
Headquartered in Greater Delhi, India with Business development offices in Boston, USA the
Integrate team combines Software Engineers, UI experts, LAMP technology specialists with
Business analysts who have expertise in mining Secondary data sources for Competitive
Intelligence. For more information on Integrate Edge, visit
http://www.integratedge.com
ABOUT Value Edge
Value Edge is an international business research and analytics firm that delivers high
value customized business solutions and insightful analysis to clients across the
pharmaceutical, biotech and medical device industry. Value Edge offers Marketing Analytics
services and quantitative Data analytics and modeling services. Our Marketing Analytics
services are for Pharma commercial and R&D teams within client organizations and offers
various services like Competitive intelligence, Forecasting and Market Assessments. For
more information on Value Edge, please visit http://www.valuedge.com
Media Contact:
Rohit Anand, CEO, Integrate Edge, +91-991000-4651, rohit.anand@integratedge.com
Photo:
http://photos.prnewswire.com/prnh/20130518/613893
Photo:http://photos.prnewswire.com/prnh/20130518/613893
http://photoarchive.ap.org/
Integrate Edge