The New Xperia(TM) ZR Waterproof* Smartphone with Superior Sony Engineering
Poster: SySAdmin
Posted on May 12, 2013 at 11:07:01 PM
The New Xperia(TM) ZR Waterproof* Smartphone with Superior Sony Engineering
LONDON, May 13, 2013 /PRNewswire/ --
- Sleek and durable smartphone with the highest level of water-resistance
for filming in Full HD underwater
- Capture perfect photos and videos in any conditions with the 13 MP fast
capture camera with HDR video and "Exmor RS for mobile"
- Generous 4.6" HD Reality Display with Mobile BRAVIA Engine 2 for sharp and
bright viewing experience
- Widest range of NFC-enabled accessories for the greatest choice in one-touch
sharing and viewing experiences
Sony Mobile Communications ("Sony Mobile") today introduces the new Xperia ZR
featuring the highest level of water-resistance for capturing photos and Full HD videos
underwater. This Android smartphone
[http://www.sonymobile.com/global-en/products/phones/xperia-zr/features?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperiazr ]
offers leading technology and content with
a 4.6" HD Reality display, 13 megapixel fast capture camera, Qualcomm(R) Snapdragon(TM) S4
Pro quad-core 1.5 GHz processor, and 4G LTE.
"The Xperia ZR pushes the boundaries on where and how consumers can use the full
potential of their smartphone. By combining Sony's leading camera technology with the
highest level of water-resistance, you will never miss another moment." said Calum
MacDougall, Director of Xperia Marketing at Sony Mobile Communications. "Bringing together
the best of Sony's leading technology, media applications and easy one-touch connectivity
with the largest ever range of NFC-enabled accessories, the Xperia ZR delivers the unique
smartphone experience that people can expect from Sony."
The ultimate in durable design
Xperia ZR is precision-crafted to handle whatever life throws at it. With its sleek,
yet durable design, the Xperia ZR is your perfect companion in and out of the water. As
well as being dust-resistant, this waterproof* phone
[http://www.sonymobile.com/global-en/products/phones/xperia-zr?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperiazr ]
is IP55 and IP58 compliant, so you can keep it
submerged in 1.5 meters of fresh water for up to 30 minutes. Combined with its dedicated
camera key, the waterproof capabilities let you shoot videos in Full HD or snap pictures
underwater, capturing the sharpest visuals. The camera key also allows you to shoot even
from a locked screen, meaning you'll never miss a moment again.
Featuring Sony's "Exmor RS for mobile" image sensor with HDR (High Dynamic Range) for
both photos and videos, the Xperia ZR captures perfect pictures and videos, no matter what
the conditions. Superior Auto mode combines Scene Recognition with high quality
performance image processing technology (HDR and noise reduction) to automatically shoot
with the most optimal settings. And when you want to capture action fast, simply turn on
burst mode to shoot an unlimited number of images at 15 frames per second.
Xperia ZR also features Battery STAMINA Mode which significantly improves the standby
time of your smartphone by four times or more** by automatically shutting down
battery-draining apps whenever the screen is off and starting them up again when the
screen is back on.
The solid yet comfortable styling of the Xperia ZR is matched by a choice of classic
and fresh colours - black, white, pink and mint - each allowing you to express your
individual style.
High quality viewing experience
Enjoy entertainment on the go with the super-sharp 4.6" HD Reality Display powered by
Mobile BRAVIA Engine 2 using the contrast enhancement technology expertise from Sony's
range of BRAVIA TVs, which together with the beautifully designed OptiContrast(TM) panel,
delivers a beautiful high quality viewing experience.
The OptiContrast(TM) panel reduces reflections and provides clearer viewing, even in
bright sunlight, and creates a seamlessly black surface when the phone is turned off. By
eliminating the sensor layer and integrating the sensor on the lens, responsiveness of the
screen is increased, so now your touch is both more effective and more intuitive. And with
Sony's unique prediction filter to help better detect the movement of your finger,
scrolling on the Xperia ZR is reassuringly smooth.
Consistent Sony media entertainment experiences
The "WALKMAN", Album and Movies applications enable discovery of online and offline
content through a single access point with new ways to enjoy and share that content. The
"WALKMAN" application provides access to all your downloaded music, a library of over 20
million songs to explore from Music Unlimited*** and Facebook social integration. The
Movies application provides access to over 150,000 movies and TV series from Video
Unlimited***. The Album application enables easy access to Facebook friends' photos and
browsing photos by location. A new feature of this app is 'Faces' which recognizes and
sorts the faces in your photo album so you can tag existing contacts or add names to
familiar faces.
Ease of sharing and enjoyment
One-touch functions let you easily share music, photos and videos from your smartphone
to the widest range NFC-enabled Sony devices, including speakers, headphones and TVs.
Joining the ever expanding range, the new Stereo Bluetooth(TM) Headset SBH50 is an
advanced app-enabled wireless headset
[http://www.sonymobile.com/global-en/products/accessories/Stereo-Bluetooth-Headset-SBH50?utm_source=sactive&utm_medium=pressrelease&utm_campaign=stereobluetoothheadsetsbh50 ]
with
built-in FM radio, OLED display and one-touch connection for wireless audio streaming.
Simply touch your Xperia ZR once to the headset to instantly pair the devices and make a
call or begin listening to tracks. The SBH50 is available in either black or white colour
variants. Other accessories which complement the Xperia ZR are the Charging Dock DK28 and
SmartWatch MN2.
Key features for Xperia ZR
- 4.6" HD Reality Display with Mobile BRAVIA Engine 2 for sharp and bright
viewing experience
- 13MP fast capture camera with "Exmor RS for mobile" and HDR for perfect photos
and videos in any conditions
- Waterproof* and dust-resistant (IP55 /IP58) for the ultimate in durable design
- Qualcomm Snapdragon(TM) S4 Pro quad-core 1.5 GHz processor with 2GB RAM for
fast performance
- Battery STAMINA Mode for outstanding battery life
The Xperia ZR will launch in various global markets from Q2 2013 (availability will
vary by market).
For the full media kit and detailed specifications, please visit:
http://blogs.sonymobile.com/wp-content/uploads/2013/05/Xperia_ZR_press_release.pdf
*In compliance with IP55 and IP58, Xperia ZR is protected against the ingress of dust
and is waterproof. Provided that all ports and covers are firmly closed, the phone is (i)
protected against low pressure jets of water from all practicable directions in compliance
with IP 55; and/or (ii) can be kept under 1.50 metre of freshwater for up to 30 minutes in
compliance with IP58. The phone is not designed to float or work submerged underwater
outside the IP55 or IP58 classification range that may lead to your warranty will being
void. Find out more http://www.sonymobile.com/testresults
** Based on testing done with default settings, default accounts and applications for
Skype(TM) and Twitter downloaded to the phone. The more applications installed, the bigger
the effect of Battery STAMINA Mode.
***Sony Entertainment Network services are subject to availability by region, please
see http://www.sonyentertainmentnetwork.com for more details.
FOR MEDIA INFORMATION PLEASE CONTACT:
For more information, images and videos please visit:
http://www.sonymobile.com/pressreleases
Sony Mobile Communications, Global Communications & PR department
General Press: +44(0)208-762-5858
Sony Mobile Communications AB
LONDON, May 13, 2013 /PRNewswire/ --
- Sleek and durable smartphone with the highest level of water-resistance
for filming in Full HD underwater
- Capture perfect photos and videos in any conditions with the 13 MP fast
capture camera with HDR video and "Exmor RS for mobile"
- Generous 4.6" HD Reality Display with Mobile BRAVIA Engine 2 for sharp and
bright viewing experience
- Widest range of NFC-enabled accessories for the greatest choice in one-touch
sharing and viewing experiences
Sony Mobile Communications ("Sony Mobile") today introduces the new Xperia ZR
featuring the highest level of water-resistance for capturing photos and Full HD videos
underwater. This Android smartphone
[http://www.sonymobile.com/global-en/products/phones/xperia-zr/features?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperiazr ]
offers leading technology and content with
a 4.6" HD Reality display, 13 megapixel fast capture camera, Qualcomm(R) Snapdragon(TM) S4
Pro quad-core 1.5 GHz processor, and 4G LTE.
"The Xperia ZR pushes the boundaries on where and how consumers can use the full
potential of their smartphone. By combining Sony's leading camera technology with the
highest level of water-resistance, you will never miss another moment." said Calum
MacDougall, Director of Xperia Marketing at Sony Mobile Communications. "Bringing together
the best of Sony's leading technology, media applications and easy one-touch connectivity
with the largest ever range of NFC-enabled accessories, the Xperia ZR delivers the unique
smartphone experience that people can expect from Sony."
The ultimate in durable design
Xperia ZR is precision-crafted to handle whatever life throws at it. With its sleek,
yet durable design, the Xperia ZR is your perfect companion in and out of the water. As
well as being dust-resistant, this waterproof* phone
[http://www.sonymobile.com/global-en/products/phones/xperia-zr?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperiazr ]
is IP55 and IP58 compliant, so you can keep it
submerged in 1.5 meters of fresh water for up to 30 minutes. Combined with its dedicated
camera key, the waterproof capabilities let you shoot videos in Full HD or snap pictures
underwater, capturing the sharpest visuals. The camera key also allows you to shoot even
from a locked screen, meaning you'll never miss a moment again.
Featuring Sony's "Exmor RS for mobile" image sensor with HDR (High Dynamic Range) for
both photos and videos, the Xperia ZR captures perfect pictures and videos, no matter what
the conditions. Superior Auto mode combines Scene Recognition with high quality
performance image processing technology (HDR and noise reduction) to automatically shoot
with the most optimal settings. And when you want to capture action fast, simply turn on
burst mode to shoot an unlimited number of images at 15 frames per second.
Xperia ZR also features Battery STAMINA Mode which significantly improves the standby
time of your smartphone by four times or more** by automatically shutting down
battery-draining apps whenever the screen is off and starting them up again when the
screen is back on.
The solid yet comfortable styling of the Xperia ZR is matched by a choice of classic
and fresh colours - black, white, pink and mint - each allowing you to express your
individual style.
High quality viewing experience
Enjoy entertainment on the go with the super-sharp 4.6" HD Reality Display powered by
Mobile BRAVIA Engine 2 using the contrast enhancement technology expertise from Sony's
range of BRAVIA TVs, which together with the beautifully designed OptiContrast(TM) panel,
delivers a beautiful high quality viewing experience.
The OptiContrast(TM) panel reduces reflections and provides clearer viewing, even in
bright sunlight, and creates a seamlessly black surface when the phone is turned off. By
eliminating the sensor layer and integrating the sensor on the lens, responsiveness of the
screen is increased, so now your touch is both more effective and more intuitive. And with
Sony's unique prediction filter to help better detect the movement of your finger,
scrolling on the Xperia ZR is reassuringly smooth.
Consistent Sony media entertainment experiences
The "WALKMAN", Album and Movies applications enable discovery of online and offline
content through a single access point with new ways to enjoy and share that content. The
"WALKMAN" application provides access to all your downloaded music, a library of over 20
million songs to explore from Music Unlimited*** and Facebook social integration. The
Movies application provides access to over 150,000 movies and TV series from Video
Unlimited***. The Album application enables easy access to Facebook friends' photos and
browsing photos by location. A new feature of this app is 'Faces' which recognizes and
sorts the faces in your photo album so you can tag existing contacts or add names to
familiar faces.
Ease of sharing and enjoyment
One-touch functions let you easily share music, photos and videos from your smartphone
to the widest range NFC-enabled Sony devices, including speakers, headphones and TVs.
Joining the ever expanding range, the new Stereo Bluetooth(TM) Headset SBH50 is an
advanced app-enabled wireless headset
[http://www.sonymobile.com/global-en/products/accessories/Stereo-Bluetooth-Headset-SBH50?utm_source=sactive&utm_medium=pressrelease&utm_campaign=stereobluetoothheadsetsbh50 ]
with
built-in FM radio, OLED display and one-touch connection for wireless audio streaming.
Simply touch your Xperia ZR once to the headset to instantly pair the devices and make a
call or begin listening to tracks. The SBH50 is available in either black or white colour
variants. Other accessories which complement the Xperia ZR are the Charging Dock DK28 and
SmartWatch MN2.
Key features for Xperia ZR
- 4.6" HD Reality Display with Mobile BRAVIA Engine 2 for sharp and bright
viewing experience
- 13MP fast capture camera with "Exmor RS for mobile" and HDR for perfect photos
and videos in any conditions
- Waterproof* and dust-resistant (IP55 /IP58) for the ultimate in durable design
- Qualcomm Snapdragon(TM) S4 Pro quad-core 1.5 GHz processor with 2GB RAM for
fast performance
- Battery STAMINA Mode for outstanding battery life
The Xperia ZR will launch in various global markets from Q2 2013 (availability will
vary by market).
For the full media kit and detailed specifications, please visit:
http://blogs.sonymobile.com/wp-content/uploads/2013/05/Xperia_ZR_press_release.pdf
*In compliance with IP55 and IP58, Xperia ZR is protected against the ingress of dust
and is waterproof. Provided that all ports and covers are firmly closed, the phone is (i)
protected against low pressure jets of water from all practicable directions in compliance
with IP 55; and/or (ii) can be kept under 1.50 metre of freshwater for up to 30 minutes in
compliance with IP58. The phone is not designed to float or work submerged underwater
outside the IP55 or IP58 classification range that may lead to your warranty will being
void. Find out more http://www.sonymobile.com/testresults
** Based on testing done with default settings, default accounts and applications for
Skype(TM) and Twitter downloaded to the phone. The more applications installed, the bigger
the effect of Battery STAMINA Mode.
***Sony Entertainment Network services are subject to availability by region, please
see http://www.sonyentertainmentnetwork.com for more details.
FOR MEDIA INFORMATION PLEASE CONTACT:
For more information, images and videos please visit:
http://www.sonymobile.com/pressreleases
Sony Mobile Communications, Global Communications & PR department
General Press: +44(0)208-762-5858
Sony Mobile Communications AB