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Lotus TV Deploying Antix for its New Generation High Definition Game Service

Poster: SySAdmin
Posted on March 18, 2013 at 4:14:01 AM
Lotus TV Deploying Antix for its New Generation High Definition Game Service

LONDON, March 18, 2013 /PRNewswire/ --

                 Committed to deploying best in class in all classes of media

    Rated the most popular foreign-language TV channel in Mainland China, broadcasting via
satellite throughout Asia, Lotus TV Macau has announced that it will be launching its new
Antix Game Service to continue with its philosophy of providing best-in-class media
services. From 2013, Lotus TV will provide engaging games that consumers can play on their
TV or STB as well as their PCs, phones and tablets.

    Lotus TV management said, "Apple has shown the value of providing an easy-to-use,
integrated game service. We are replicating that across many of the deployed non-Apple
phones, tablets, PCs and TVs, with a strong focus on consumer needs and wishes. For us,
this means providing the highest quality media in an environment making it easy and
intuitive to discover, purchase, play and share. Selecting Antix as our platform was an
obvious and simple decision; we believe that, in the non-Apple marketplace, Antix is well
ahead of the pack in terms of quality of product and service."

    Lotus will integrate a white-labelled version of the Antix Store with its advanced
payment services to ensure highest quality user-experience for consumers as well as
fulfilment efficiency on behalf of its publishers.

    Francis Charig, Founder of Antix said, "We launched our service with an operator in
Indonesia and now we're moving into collaboration with a broadcaster in China. Lotus has
recognized that for the next five or more years, on-device gaming utilizing the power of
the cloud is the future, and that Antix uniquely gives the company a substantial
advantage."

    NOTES FOR EDITORS

    About Antix Labs, Ltd. (Antix):

    Antix enables consumers to download and play their HD quality, certified native games
virally on to their STBs, TVs, phones, tablets and PCs. Users can play with their friends
on the move and in the home on their digital devices, whether or not they are connected to
a network and can distribute games much in the way they can their music, video and
pictures. All user payment models are supported and can be localized to optimize
monetization for service providers and publishers. A single SKU will work across all
supported devices utilizing Antix' unique Triple Lock Game Security System, improving
protection for the consumer from viruses and reducing content piracy. The service is
deployed using either Antix' or 3rd party content stores with associated payment gateways.
Antix, founded in 2007 by World Economic Forum Technology Pioneer, Francis Charig,
delivers an integrated, next generation TV, STB, mobile and multi-screen service even
across highly fragmented networks. The Antix Game Service has now been mandated by
operators, broadcasters and device manufacturers, and Antix works with an increasing
number of the world's leading games publishers. A Game Developer Kit is available free of
charge from the Antix website (http://antixlabs.com/developer/support/register.html).

    For more information, please visit: http://antixlabs.com.

Antix Labs

CONTACT: Alternatively please contact: Tim Cole, Marketing & PR Manager, Antix Labs Ltd., tim.cole@antixlabs.com, +44-(0)1183-570-357
 
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