PubMatic Appoints Former Google and InMobi Exec Rob Jonas as Vice President and Managing Director, EMEA and APAC
Poster: SySAdmin
Posted on February 19, 2013 at 7:14:01 AM
PubMatic Appoints Former Google and InMobi Exec Rob Jonas as Vice President and Managing Director, EMEA and APAC
LONDON, February 19, 2013 /PRNewswire/ --
Latest Hire Will Support Worldwide RTB-Based Ad Spend Increase to $13.9
Billion by 2016
PubMatic (http://www.PubMatic.com), the digital media platform company for
publishers, today announced the appointment of digital advertising platform and technology
expert Rob Jonas as its new Vice President and Managing Director for EMEA and APAC.
(Photo:
http://photos.prnewswire.com/prnh/20130219/594906 )
Jonas will join PubMatic in mid-March to head up its operations in the EMEA and APAC
markets and will be reporting into the President of PubMatic, Kirk McDonald.
His primary responsibility will be to lead international sales and help drive
continued global expansion of the company's Strategic Selling Platform which enables
programmatic ad sales. Worldwide, IDC projects that Real-Time Bidding (RTB)-based ad
spending will grow from $1.4 billion in 2011 to $13.9 billion in 2016.
"As programmatic buying grows and PubMatic continues to expand, having an
international managing director with Rob's level of experience at selling ad platforms for
media and technology companies is an undeniable asset," says President of PubMatic, Kirk
McDonald.
"In a short time, he has contributed to the material success and international
expansion of some of the most successful interactive companies. He understands and
consistently builds upon a culture of innovation at every turn, from start-ups like InMobi
to large corporations like Google."
Jonas comes with over 15 years' experience developing high-growth technology companies
in the EMEA, North America and the Asia-Pacific regions. He spent three years as Vice
President and Managing Director, EMEA at InMobi where he grew the business to become a
market leading, multi-million dollar company employing over 100 people across seven
offices.
Rob joined InMobi from Google's London office, where he was Director, Strategic
Partnerships in EMEA. At Google, he managed some of their largest regional customer
relationships with companies such as AOL and eBay. Rob also worked at Yahoo! Europe, which
he joined through their acquisition of Overture Services Limited (previously Goto.com).
During his time at Overture, he contributed to its global expansion across 10 countries.
"Rob will bring his experience and passion to lead our efforts internationally,"
continues McDonald. "PubMatic helps its clients optimise revenue across their entire
inventory portfolio and we know that RTB will occur across channels."
"Coming from a mobile-focused company, I have seen two undeniable trends over the last
three years," says Rob Jonas. "First, the rise of mobile computing and the eventual
convergence across mobile, tablet and PC platforms in the minds of consumers, publishers
and advertisers.
"Second is the increasing importance of unified, cross-platform solutions to address
monetisation, increasingly through the inclusion of programmatic and real-time bidding.
PubMatic is one of the very few companies at the nexus of these trends and fantastically
well positioned to capitalise."
Today's news comes during a period of sustained growth for PubMatic as it consolidates
its position as the leading digital media platform for publishers across all media. An
October 2012 Total Economic Impact Study, commissioned by PubMatic and conducted by
Forrester Consulting that looked at select PubMatic clients, reported a three-year
risk-adjusted ROI of 334% for publishers using the company's Strategic Selling Platform.
Additionally, in November, PubMatic was ranked the Fastest Growing Online Advertising
Company in US Internet Sector, 20th Fastest Overall in North America, on Deloitte's 2012
Technology Fast 500(TM). PubMatic currently works with leading publishers across Europe
including IDG, National Rail Enquiries and Monster.
Rob Jonas will be attending Mobile World Congress from the 25.02.13 to the 28.02.13
and will be available for interview.
About PubMatic
Since 2006, PubMatic has been at the forefront of developing innovative technology to
help publishers automate the process of evaluating and selling their advertising
inventory. PubMatic (http://www.PubMatic.com) gives premium publishers a real-time
media selling platform for managing revenue and brand strategy. PubMatic's platform
combines real-time bidding (RTB), the most comprehensive brand protection tools, unified
optimization and audience insights as well as hands-on support to serve the world's
leading publishers. PubMatic is privately held, backed by funding from August Capital,
Draper Fisher Jurvetson, Nexus Venture Partners, and Helion Ventures, and has offices
around the world in the U.S., Europe and Asia.
Photo:
http://photos.prnewswire.com/prnh/20130219/594906
Photo:http://photos.prnewswire.com/prnh/20130219/594906
http://photoarchive.ap.org/
PubMatic
CONTACT: For more information or to arrange interviews with Rob Jonas please contact: Vaishali Patel, Marketing Manager, vaishali.patel@pubmatic.com, T: +44 (0)20 3427 6090 / +447950603037, http://www.PubMatic.com ; Nick Jones , Propeller Group , nick.jones@propellergroup.com, T: +44 (0)20 3301 1340 / +44 7908 445 781 , http://www.propellergroup.com ; Helen Nassey, Propeller Group, Helen.hassey@propellergroup.com, T: +44 (0)20 3301 5341, http://www.propellergroup.com
LONDON, February 19, 2013 /PRNewswire/ --
Latest Hire Will Support Worldwide RTB-Based Ad Spend Increase to $13.9
Billion by 2016
PubMatic (http://www.PubMatic.com), the digital media platform company for
publishers, today announced the appointment of digital advertising platform and technology
expert Rob Jonas as its new Vice President and Managing Director for EMEA and APAC.
(Photo:
http://photos.prnewswire.com/prnh/20130219/594906 )
Jonas will join PubMatic in mid-March to head up its operations in the EMEA and APAC
markets and will be reporting into the President of PubMatic, Kirk McDonald.
His primary responsibility will be to lead international sales and help drive
continued global expansion of the company's Strategic Selling Platform which enables
programmatic ad sales. Worldwide, IDC projects that Real-Time Bidding (RTB)-based ad
spending will grow from $1.4 billion in 2011 to $13.9 billion in 2016.
"As programmatic buying grows and PubMatic continues to expand, having an
international managing director with Rob's level of experience at selling ad platforms for
media and technology companies is an undeniable asset," says President of PubMatic, Kirk
McDonald.
"In a short time, he has contributed to the material success and international
expansion of some of the most successful interactive companies. He understands and
consistently builds upon a culture of innovation at every turn, from start-ups like InMobi
to large corporations like Google."
Jonas comes with over 15 years' experience developing high-growth technology companies
in the EMEA, North America and the Asia-Pacific regions. He spent three years as Vice
President and Managing Director, EMEA at InMobi where he grew the business to become a
market leading, multi-million dollar company employing over 100 people across seven
offices.
Rob joined InMobi from Google's London office, where he was Director, Strategic
Partnerships in EMEA. At Google, he managed some of their largest regional customer
relationships with companies such as AOL and eBay. Rob also worked at Yahoo! Europe, which
he joined through their acquisition of Overture Services Limited (previously Goto.com).
During his time at Overture, he contributed to its global expansion across 10 countries.
"Rob will bring his experience and passion to lead our efforts internationally,"
continues McDonald. "PubMatic helps its clients optimise revenue across their entire
inventory portfolio and we know that RTB will occur across channels."
"Coming from a mobile-focused company, I have seen two undeniable trends over the last
three years," says Rob Jonas. "First, the rise of mobile computing and the eventual
convergence across mobile, tablet and PC platforms in the minds of consumers, publishers
and advertisers.
"Second is the increasing importance of unified, cross-platform solutions to address
monetisation, increasingly through the inclusion of programmatic and real-time bidding.
PubMatic is one of the very few companies at the nexus of these trends and fantastically
well positioned to capitalise."
Today's news comes during a period of sustained growth for PubMatic as it consolidates
its position as the leading digital media platform for publishers across all media. An
October 2012 Total Economic Impact Study, commissioned by PubMatic and conducted by
Forrester Consulting that looked at select PubMatic clients, reported a three-year
risk-adjusted ROI of 334% for publishers using the company's Strategic Selling Platform.
Additionally, in November, PubMatic was ranked the Fastest Growing Online Advertising
Company in US Internet Sector, 20th Fastest Overall in North America, on Deloitte's 2012
Technology Fast 500(TM). PubMatic currently works with leading publishers across Europe
including IDG, National Rail Enquiries and Monster.
Rob Jonas will be attending Mobile World Congress from the 25.02.13 to the 28.02.13
and will be available for interview.
About PubMatic
Since 2006, PubMatic has been at the forefront of developing innovative technology to
help publishers automate the process of evaluating and selling their advertising
inventory. PubMatic (http://www.PubMatic.com) gives premium publishers a real-time
media selling platform for managing revenue and brand strategy. PubMatic's platform
combines real-time bidding (RTB), the most comprehensive brand protection tools, unified
optimization and audience insights as well as hands-on support to serve the world's
leading publishers. PubMatic is privately held, backed by funding from August Capital,
Draper Fisher Jurvetson, Nexus Venture Partners, and Helion Ventures, and has offices
around the world in the U.S., Europe and Asia.
Photo:
http://photos.prnewswire.com/prnh/20130219/594906
Photo:http://photos.prnewswire.com/prnh/20130219/594906
http://photoarchive.ap.org/
PubMatic
CONTACT: For more information or to arrange interviews with Rob Jonas please contact: Vaishali Patel, Marketing Manager, vaishali.patel@pubmatic.com, T: +44 (0)20 3427 6090 / +447950603037, http://www.PubMatic.com ; Nick Jones , Propeller Group , nick.jones@propellergroup.com, T: +44 (0)20 3301 1340 / +44 7908 445 781 , http://www.propellergroup.com ; Helen Nassey, Propeller Group, Helen.hassey@propellergroup.com, T: +44 (0)20 3301 5341, http://www.propellergroup.com