New Way to Convey Online Your Business' Brand or Message
PARIS, February 18, 2013 /PRNewswire/ --
Why Marketers Should Care:
Domain hacks offer the ability to produce extremely short domain names that increase
your relevance and memorability. They come into their own when used in conjunction with
SMS and Instant Messaging services, and especially Twitter with its 140 character limit on
tweets.
A popular real world example is blo.gs with five letters total, versus the comparable
blogs.com with eight letters.
Domain hacks can make your website name sticky. They can establish your brand. They
can help you get a relevant website name, without paying over the odds.
It's also a good way to let your customers know how clever and creative your
organisation is.
Moreover, because the whole website name explains what the site is for, when your site
'does what it says on the tin' this increases Adwords clickability.