CivChoice: A Simple, Secure Way to Give

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December 19, 2012
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CivChoice: A Simple, Secure Way to Give

New digital civic currency streamlines giving when, where and how you want through an easy to use online platform.

LEXINGTON, Ky., Dec. 19, 2012 /PRNewswire/ -- CirrusMio, a developer of cloud-based solutions for charitable giving, today unveiled CivChoice, a new online resource for businesses and individuals that's changing the way people give and impact the world around them. CivChoice offers a new digital currency that breaks down barriers for greater civic involvement.

"Cloud-based banking has greatly simplified our lives," said Ed Bouryng, president of CirrusMio. "Using the same technology, we saw an opportunity to make giving easier and more secure while simultaneously giving donors greater control over their gifts. So, whether you're a human resource director looking to improve workplace giving, or an individual looking for an easier way to manage your gifts, CivChoice empowers you."

Built on the idea that giving should be easy and painless, CivChoice allows donors to manage their charitable contributions in a way that's similar to spending from a service like PayPal and as easy as a direct deposit to fund your account. CivChoice starts with the Civ(TM).

The world's first marketable digital civic currency, the Civ is a tax-deductible currency that is maintained online in a user's Civic Giving Account. Each Civ represents a choice and can be given to individuals or organizations. How you use your Civ is up to you. Only verified charities can redeem it for cash, so a Civ can travel among individuals within the system until someone chooses to give it to a charity. Civ can be added to a Civic Giving Account by direct purchase or gift. This flexibility makes the Civ a true civic currency.

The Civ presents significant advantages over using dollars for charitable giving. The advantages include:

    --  Tax deductions. Because Civ is issued by Civillos, an IRS-recognized
        501(c)(3) nonprofit organization, the funds are immediately counted as a
        tax-deductible charitable contribution.
    --  Privacy. Donations of dollars require sharing personal information with
        each individual recipient. CivChoice keeps users' personal information
        private when they use Civ currency.
    --  Convenience. Users will never again have to worry about gathering
        receipts from a variety of charitable organizations when preparing their
        taxes. CivChoice provides one receipt that covers all of the user's
        giving. Fewer transactions in dollars also creates fewer headaches in
        reconciling users' checkbooks with their charitable giving.
    --  Security. Electronic transmission of dollars is a complicated, highly
        regulated process. The Civ currency is accessible on a smart phone and
        can be securely transferred to a nonprofit organization or another Civic
        Giving Account with the click of a button.
    --  Choice. Civ can be given to any one of the more than 1 million charities
        recognized by the IRS, or anyone with a Civic Giving Account. Civ can
        only be redeemed for cash by a nonprofit organization, guaranteeing that
        the money will go to support a good cause.
Converting dollars directly to tax-deductible Civ currency is one of many ways to add Civ to a Civic Giving Account. Civ can be added directly through a payroll deduction as part of a workplace charitable giving program, by a business that wants to align its giving to its employees' or customers' choice, as a gift from another user or by direct purchase. The Civ is great for:

    --  Employers who want to provide employees with streamlined payroll
        deduction services. Payroll deductions can be automatically converted
        into Civ and deposited in employees' Civic Giving Accounts with or
        without a match by the employer, where they can distribute the Civ to
        their favorite charities, or to friends and families.
    --  Businesses that want to include customers in charitable giving.
        Companies can make the tax-deductible donation and distribute the Civ to
        customers for allocation to the charities of their choice. As businesses
        budget their 2013 charitable giving they can budget a portion for
        CivChoice and combine giving with supporting their customers giving
        choice.
    --  Parents who want to give their teenage children experience with giving
        at a young age. Now their children can safely and securely choose which
        good cause they want to give to.
    --  Individuals looking for a convenient, secure, and private way to
        determine when, where and how their charitable funds are allocated. As
        2012 comes to a close, individuals may make a donation now to gain Civ
        and the tax-deductible receipt and give their Civ to their favorite good
        cause at a later time, even after the year-end.
    --  Charities can lower their overhead and redeem Civ online to receive a
        weekly electronic deposit of cash into their bank account. The
        marketability of the Civ brings the charity closer to businesses and
        individuals.
"In partnership with Civillos, we're designating 2013 as 'the year of the Civ,' and have launched a new web site, yearoftheciv.org, that provides information on the Civ and how individuals, businesses, charities, and partners serving the non-profit industry can use the new digital civic currency," said Bouryng. "More than a million dollars has been invested into building out the CivChoice infrastructure, and we plan to invest significantly in exploring the myriad opportunities it creates to partner with other charitable organizations, service-minded companies and individuals in doing real good in our communities."

About CirrusMio
CirrusMio is a cloud-based solutions provider that offers value through the provision of innovative, collaborative services to help meet the practical challenges faced by individuals, organizations and communities. CirrusMio operates CivicRush, the civic social network(TM) that brings together good people, good causes, and good organizations to make positive changes in their communities. CirrusMio is based in Lexington, Ky.

About CivChoice
CivChoice is an easy-to-use online platform that allows businesses and individuals to make secure, real-time charitable contributions to any IRS-recognized 501(c)(3) nonprofit organization. CivChoice streamlines the donation process by converting tax-deductible dollars donated to Civillos, a 501(c)(3) nonprofit organization, into digital currency units called Civ. CivChoice users can allocate Civ to any other Civic Giving Account or 501(c)(3) organization, which then withdraws the funds in dollars.

SOURCE  CirrusMio

CirrusMio

CONTACT: John-Mark Walker, +1-703-348-4718, walker@pinkstongroup.com

Web Site: https://www.civchoice.com

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