PR Newswire's Business Technology Round-up, 6 Dec 2012

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PR Newswire's Business Technology Round-up, 6 Dec 2012

LONDON, December 6, 2012 /PRNewswire/ --

    Qualcomm Introduces new NFC chip, Kindness Wave Seeks Crowd-funding and UpTweet Launch
New Website

    Qualcomm Inc, a world renowned creator of 3G, 4G and other wireless technologies, has
announced the launch of its new ultra-low power near field communication
[http://www.prnewswire.com/news-releases/qualcomm-atheros-introduces-ultra-low-power-near-field-communication-chip-for-mobile-devices-182276251.html ]
(NFC) chip, widening the scope
for the inclusion of the revolutionary payment technology in even more mobile devices.

    The new chip is 50% smaller than the current industry standard, and also has the
ability to combine with Qualcomm's other range of wireless technology chips to create a
seamless wireless experience for consumers. The company's current range of smartphone
partners will be able to integrate the new chip into their devices immediately, with the
option of fusing it with the Qualcomm Snapdragon S4 chip, smoothing out the roll-out
process.

    According to Qualcomm VP of product management David Favreau, the new chip will help
the company to achieve its goal of being "at the forefront of delivering simple, easy to
use solutions" for their smartphone partners.

    Kindness Wave, the brainchild of two enterprising grandmas from the USA, is seeking
additional capital from crowd-funding website Indiegogo
[http://www.prnewswire.com/news-releases/grandmothers-crowdfunding-for-kindness-182270341.html ]
in order to help it launch its brand new site to the public in time for the new
year.

    The two entrepreneurs are looking to raise $25,000 over the next two weeks in order to
create the Kindness Wave website. The new social platform plans to bring together
charitable organisations and local communities in an attempt to increase donations and
raise awareness for various causes.

    The site will select one preferred partner organisation each month, giving them 10% of
all revenues generated by the site's advertisement and merchandise sales. Donors will be
rewarded with various free gifts depending on the size of their contribution, with gifts
ranging from a free t-shirt, all the way to the honour of selecting the site's first
preferred organisation.

    UpTweet, a new social media concept designed to boost the effects of commercial
tweeting, has launched its new website
[http://www.prnewswire.com/news-releases/introducing-uptweet-combining-the-best-of-social-media-into-one-convenient-platform-182197851.html ]
this month, allowing Twitter users to
incorporate images, videos and other effects into their messages.

    The new concept will allow users to upload media rich content to the UpTweet website,
before posting a snippet directly to twitter, thereby encouraging users to click through
and view the full message. The site also acts as a social network in its own right, with
users able to vote for their favourite messages, with the most popular ones promoted
higher up the site's homepage.

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