Odobo Launches HTML5 Games Development Program for Regulated Gambling Industry
Poster: SySAdmin
Posted on November 28, 2012 at 7:35:01 AM
Odobo Launches HTML5 Games Development Program for Regulated Gambling Industry
GIBRALTAR, November 28, 2012 /PRNewswire/ --
Odobo [http://www.odobo.com ], the new HTML5 games development program and platform
for the regulated online gambling industry, has launched today.
(Photo:
http://photos.prnewswire.com/prnh/20121127/579674 )
Odobo is accepting applications to its Game Developer Program from game studios and
producers. This presents a new opportunity for game developers to capitalise on the
high-value players in the online gambling industry via distribution through licensed
casino operators worldwide.
Founder and CEO Ashley Lang, who brings Odobo 12 years of senior management experience
in the international gambling industry, said: "It's very likely that the blockbuster game
that will help take online casino gambling mainstream has not been invented yet. We
thought, 'how would any developer with that great game idea overcome all the hurdles in
today's industry?' Something needed to change."
Average revenues per user are 20 times higher than social and casual gaming, and tens
of millions of active players are forecast to generate revenues in excess of USD $32bn by
2015. Odobo enables developers and operators to work together to realise the true
potential of this high-growth industry.
Lang said: "Casino operators invest millions in marketing and are actively seeking new
and high-quality content from a wider variety of developers to engage existing players and
attract tomorrow's new ones. We saw a big opportunity to revisit the way content is
created, distributed, marketed and monetised to the benefit of all stakeholders."
The Odobo Game Development Kit (GDK) supports HTML5 game production based upon engines
and random number generators that are certified by industry-accredited third-party testing
facilities. Odobo looks after localisation and makes all approved games available in
multiple currencies and languages.
Games built within the framework of the Odobo Developer Program are unique in that
they rival top-quality Flash games on the desktop while also supporting the rapid shift
towards tablets and smartphones. All approved games are available to casino operators via
the Odobo marketplace - a B2B content "app store" for the industry - launching in early
2013.
The consumer-facing Odobo Play portal launches in first quarter of 2013. Every game,
developer and casino operator will have their own profile page, acting as a new marketing
channel and allowing anyone to promote Odobo games, the studios that produce them, and the
casinos that support their play.
"There is a lot of excitement over the convergence of social and regulated gaming. We
have designed the Odobo platform to enable and support innovation, while operating within
a regulatory framework where responsible gaming and fair-play measures are in place to
protect the players," added Lang.
The Odobo platform, GDK and marketplace are the result of over 18 months of
development by a team of over 40 industry engineers, architects, designers, and
developers. Odobo has invested millions into building a sophisticated, high-volume
platform that supports a vast number of players. The company is based in Gibraltar, a
globally-recognised regulatory jurisdiction and the home of the largest online casino
operators.
For developers requiring assistance with HTML5 game production, Odobo offers access to
an in-house HTML5 game development team. Once a developer's game is live, they can use a
comprehensive analytics platform for unparalleled real-time gameplay visibility and
historic reporting. This gives developers unique insights into the key metrics driving
their game's success.
For more information visit http://www.odobo.com
Picture attachments:
1. OdoboGames.jpeg
Video also available at http://vimeo.com/odobo
Notes to Editors: About HTML5:
HTML5 is a term that is typically used to describe a collection of technologies that
allows developers to create powerful websites and applications. Content built using HTML5
can reach a much broader audience because HTML5 is supported by modern browsers on
desktops, tablets, and smart phones without requiring any plug-ins.
At its core, HTML5 features three primary technologies: HTML, which dictates
structure, Cascading Style Sheets (CSS), which handles presentation, and JavaScript, which
enables logic and interactivity.
Popular modern browsers that support HTML5 include the latest versions of Internet
Explorer (Windows mobile and desktop), Firefox, Chrome, Safari (iOS and desktop), the
Android Browser, and the Blackberry Browser.
For more information on HTML5 visit: http://www.html5rocks.com and
http://dev.w3.org/html5/spec/ [http://dev.w3.org/html5/spec ]
Media contacts: Rosie Mason / Kari Owers: press@odobo.com, +44(191)-2325690
Photo:
http://photos.prnewswire.com/prnh/20121127/579674
Photo:http://photos.prnewswire.com/prnh/20121127/579674
http://photoarchive.ap.org/
Odobo
GIBRALTAR, November 28, 2012 /PRNewswire/ --
Odobo [http://www.odobo.com ], the new HTML5 games development program and platform
for the regulated online gambling industry, has launched today.
(Photo:
http://photos.prnewswire.com/prnh/20121127/579674 )
Odobo is accepting applications to its Game Developer Program from game studios and
producers. This presents a new opportunity for game developers to capitalise on the
high-value players in the online gambling industry via distribution through licensed
casino operators worldwide.
Founder and CEO Ashley Lang, who brings Odobo 12 years of senior management experience
in the international gambling industry, said: "It's very likely that the blockbuster game
that will help take online casino gambling mainstream has not been invented yet. We
thought, 'how would any developer with that great game idea overcome all the hurdles in
today's industry?' Something needed to change."
Average revenues per user are 20 times higher than social and casual gaming, and tens
of millions of active players are forecast to generate revenues in excess of USD $32bn by
2015. Odobo enables developers and operators to work together to realise the true
potential of this high-growth industry.
Lang said: "Casino operators invest millions in marketing and are actively seeking new
and high-quality content from a wider variety of developers to engage existing players and
attract tomorrow's new ones. We saw a big opportunity to revisit the way content is
created, distributed, marketed and monetised to the benefit of all stakeholders."
The Odobo Game Development Kit (GDK) supports HTML5 game production based upon engines
and random number generators that are certified by industry-accredited third-party testing
facilities. Odobo looks after localisation and makes all approved games available in
multiple currencies and languages.
Games built within the framework of the Odobo Developer Program are unique in that
they rival top-quality Flash games on the desktop while also supporting the rapid shift
towards tablets and smartphones. All approved games are available to casino operators via
the Odobo marketplace - a B2B content "app store" for the industry - launching in early
2013.
The consumer-facing Odobo Play portal launches in first quarter of 2013. Every game,
developer and casino operator will have their own profile page, acting as a new marketing
channel and allowing anyone to promote Odobo games, the studios that produce them, and the
casinos that support their play.
"There is a lot of excitement over the convergence of social and regulated gaming. We
have designed the Odobo platform to enable and support innovation, while operating within
a regulatory framework where responsible gaming and fair-play measures are in place to
protect the players," added Lang.
The Odobo platform, GDK and marketplace are the result of over 18 months of
development by a team of over 40 industry engineers, architects, designers, and
developers. Odobo has invested millions into building a sophisticated, high-volume
platform that supports a vast number of players. The company is based in Gibraltar, a
globally-recognised regulatory jurisdiction and the home of the largest online casino
operators.
For developers requiring assistance with HTML5 game production, Odobo offers access to
an in-house HTML5 game development team. Once a developer's game is live, they can use a
comprehensive analytics platform for unparalleled real-time gameplay visibility and
historic reporting. This gives developers unique insights into the key metrics driving
their game's success.
For more information visit http://www.odobo.com
Picture attachments:
1. OdoboGames.jpeg
Video also available at http://vimeo.com/odobo
Notes to Editors: About HTML5:
HTML5 is a term that is typically used to describe a collection of technologies that
allows developers to create powerful websites and applications. Content built using HTML5
can reach a much broader audience because HTML5 is supported by modern browsers on
desktops, tablets, and smart phones without requiring any plug-ins.
At its core, HTML5 features three primary technologies: HTML, which dictates
structure, Cascading Style Sheets (CSS), which handles presentation, and JavaScript, which
enables logic and interactivity.
Popular modern browsers that support HTML5 include the latest versions of Internet
Explorer (Windows mobile and desktop), Firefox, Chrome, Safari (iOS and desktop), the
Android Browser, and the Blackberry Browser.
For more information on HTML5 visit: http://www.html5rocks.com and
http://dev.w3.org/html5/spec/ [http://dev.w3.org/html5/spec ]
Media contacts: Rosie Mason / Kari Owers: press@odobo.com, +44(191)-2325690
Photo:
http://photos.prnewswire.com/prnh/20121127/579674
Photo:http://photos.prnewswire.com/prnh/20121127/579674
http://photoarchive.ap.org/
Odobo