Rovio Entertainment's 'Bad Piggies' Breaks Records

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October 3, 2012
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Rovio Entertainment's 'Bad Piggies' Breaks Records

ESPOO, Finland, October 3, 2012 /PRNewswire/ --

    'Bad Piggies [http://shop.angrybirds.com/us/games/pc-games/bad-piggies-pc-version.html
]', the newest game from 'Angry Birds' creator Rovio Entertainment [http://www.rovio.com
], reached #1 in the US iTunes App Store just over three hours after its September 27th
launch, making it the fastest rise to the top of the charts for a Rovio game. The game has
been well received by fans, with universal acclaim from gaming press and mainstream
outlets alike.

    (Logo:
http://photos.prnewswire.com/prnh/20121003/565073 )

    'Bad Piggies
[http://www.youtube.com/watch?v=DjZPIIlC9TM&list=UUYC2wjLop-S6Ld4raeoUVNA&index=0&feature=plcp ]
', which lets the players take control of the green pigs familiar from the 'Angry
Birds' games, is also Rovio's third #1 bestseller release in a row during 2012, following
'Angry Birds Space' and 'Amazing Alex'. Both of the previous titles reached the #1 slot on
the App Store charts within the first day of release, but 'Bad Piggies' smashed previous
Rovio records with its three-hour surge to the top.

    'It's been an incredible launch, both for the game and for "Bad Piggies" as a brand,'
said Mikael Hed, CEO of Rovio. 'We have an amazing audience who have shown fantastic
support for all of our games throughout the year. Our fans have given "Bad Piggies" an
incredible reception - we can't thank them enough!'

    The release of 'Bad Piggies' was celebrated worldwide
[http://www.rovio.com/en/news/blog/223/bad-piggies-take-over-the-world ], with launch
activities in London, Taipei, Shanghai, and Hong Kong. A giant King Pig floated over
London's Battersea Power Station, and Shanghai's Citigroup Tower and Taipei's 101 Tower
turned green all night on September 27th.

    In the next few weeks, 'Bad Piggies' will get the first free update, with a new
episode titled 'Flight Into The Night', containing more levels, unlockable content, and
exciting plot twists in the pigs' quest for the eggs.

    For more information and pictures, please visit http://www.rovio.com
[http://www.rovio.com/en/news/press-kits ].

    About Rovio Entertainment

    Rovio is an industry-changing entertainment media company headquartered in Finland,
and the creator of the globally successful 'Angry Birds' franchise. 'Angry Birds', a
casual puzzle game, became an international phenomenon within a few months of its release,
and is now the number one paid app of all time. 'Angry Birds' have expanded rapidly in
entertainment, publishing, and licensing to become a beloved international brand.

    Contact

       
        Rovio PR department
        media@rovio.com
        +358400214526

    Photo:
    http://photos.prnewswire.com/prnh/20121003/565073

Photo:http://photos.prnewswire.com/prnh/20121003/565073
http://photoarchive.ap.org/
Rovio Entertainment

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