'It's Common Sense' - JobBuzz Launches its Ad Campaign
Poster: SySAdmin
Posted on September 12, 2012 at 2:35:02 AM
'It's Common Sense' - JobBuzz Launches its Ad Campaign
DELHI, September 12, 2012 /PRNewswire/ --
'You Read and Research Reviews on Cars, Mobiles, Movies and Hotels, Then why Don't you
Research Something as Important as Your Career?'
The brand promise of JobBuzz in its launch ad campaign is, "With JobBuzz
[http://jobbuzz.timesjobs.com ] you will know more about the things that matter the most.
Get in-depth information on your industry, check out company reviews, salary structure,
interview questions, company rankings and much more to plan a successful career".
Speaking about the campaign, Vikas Verma, Marketing Head, TimesJobs.com remarks, "The
JobBuzz launch campaign is a hard-hitting clarion call to shake-up young professionals
between 18-32 years with the obvious yet rarely used common sense of researching career
options before making a commitment."
"Using memorable mnemonics of the youth's interest such as cars, cinema, cash, cricket
and cellphones - this 6 part print campaign features short, sharp shocks, to bring home
the point that it is common sense to use JobBuzz and make informed career decisions," adds
Vikas.
JobBuzz [http://jobbuzz.timesjobs.com ] is being promoted as a free
employee-to-employee community where employees share their experiences about the companies
that they have worked for. This information is presented in an aggregated manner to help
people make right career decisions. And, because these reviews are written by employees
themselves and not by employers, JobBuzz gets the "true inside story" on these companies,
which is otherwise quite hard to get.
The premise of JobBuzz [http://jobbuzz.timesjobs.com ] is the adage "Information is
Power" and JobBuzz gives this as company ratings on multiple parameters, the top reasons
to work for that company, the top skills to succeed in that company, recommendations for
that company and salary data - all of which are very relevant for a future employee.
"There are many parameters around which career options are evaluated such as work life
balance, learning & development, top leadership of the company etc. However, most of the
people end up making decisions based on very short term view- for instance, just taking
compensation into account. Therefore, we wish to sensitize people to take a holistic
cognizance of these factors to ensure a successful & satisfying career," explains Vikas.
The ads will run in both online and mainline print across the nation, including
relevant career supplements and websites.
About JobBuzz
JobBuzz is TimesJobs.com's employee to employee community which helps jobseekers
decide which company, industry and role is right for them by providing them company
reviews, ratings, salary and interview information contributed by members who happen to be
current or past employees of a company.
Primary Media Contact: Aseem Seth, TBSL, aseem.seth@timesgroup.com, +91-9910273367
Times Internet Limited
CONTACT: PRN
DELHI, September 12, 2012 /PRNewswire/ --
'You Read and Research Reviews on Cars, Mobiles, Movies and Hotels, Then why Don't you
Research Something as Important as Your Career?'
The brand promise of JobBuzz in its launch ad campaign is, "With JobBuzz
[http://jobbuzz.timesjobs.com ] you will know more about the things that matter the most.
Get in-depth information on your industry, check out company reviews, salary structure,
interview questions, company rankings and much more to plan a successful career".
Speaking about the campaign, Vikas Verma, Marketing Head, TimesJobs.com remarks, "The
JobBuzz launch campaign is a hard-hitting clarion call to shake-up young professionals
between 18-32 years with the obvious yet rarely used common sense of researching career
options before making a commitment."
"Using memorable mnemonics of the youth's interest such as cars, cinema, cash, cricket
and cellphones - this 6 part print campaign features short, sharp shocks, to bring home
the point that it is common sense to use JobBuzz and make informed career decisions," adds
Vikas.
JobBuzz [http://jobbuzz.timesjobs.com ] is being promoted as a free
employee-to-employee community where employees share their experiences about the companies
that they have worked for. This information is presented in an aggregated manner to help
people make right career decisions. And, because these reviews are written by employees
themselves and not by employers, JobBuzz gets the "true inside story" on these companies,
which is otherwise quite hard to get.
The premise of JobBuzz [http://jobbuzz.timesjobs.com ] is the adage "Information is
Power" and JobBuzz gives this as company ratings on multiple parameters, the top reasons
to work for that company, the top skills to succeed in that company, recommendations for
that company and salary data - all of which are very relevant for a future employee.
"There are many parameters around which career options are evaluated such as work life
balance, learning & development, top leadership of the company etc. However, most of the
people end up making decisions based on very short term view- for instance, just taking
compensation into account. Therefore, we wish to sensitize people to take a holistic
cognizance of these factors to ensure a successful & satisfying career," explains Vikas.
The ads will run in both online and mainline print across the nation, including
relevant career supplements and websites.
About JobBuzz
JobBuzz is TimesJobs.com's employee to employee community which helps jobseekers
decide which company, industry and role is right for them by providing them company
reviews, ratings, salary and interview information contributed by members who happen to be
current or past employees of a company.
Primary Media Contact: Aseem Seth, TBSL, aseem.seth@timesgroup.com, +91-9910273367
Times Internet Limited
CONTACT: PRN