Need a Property Launches to Add Much Needed Competition to the Portal Market

Need a Property Launches to Add Much Needed Competition to the Portal Market

LONDON, June 14, 2012/PRNewswire/ --

         New property portal http://www.needaproperty.com launched as a low cost

                       alternative for estate agents across the UK

    A new national property portal - Need a Property - has been officially launched.
Designed to provide a viable and cost effective alternative to the established competitors
in the market, Need a Property offers under-pressure estate agents respite from the rising
costs of listing their properties on major portals.

    Need a Property aims to fill a void by offering an initial free trial and a monthly
charge starting at just GBP100 thereafter. The current economic climate has put pressure
on the market since the end of the last property boom and estate agents are now facing
added strain from increases in advertising, staffing and portal costs. Need a Property
offers an alternative choice for larger agents with multiple branches and a vital lifeline
for smaller independent firms with fewer resources.

    Scott Green, founder and CEO of Need a Property, said: "Times are tough for a lot of
estate agents and the increasing pressures from rising costs could push smaller firms to
breaking point. We understand the financial pressures faced by independents and agents of
all sizes, and Need a Property has been set-up to support them in the marketing of their
properties at a monthly fee that offers a significant discount to the major portals in the
market."

    David Conway, Director of Galliard Homes and Galliard Residential, one of the leading
names in the London property market, commented:

    "Developers and estate agencies are under increasing pressure to reduce advertising
budgets and given that buyers and tenants are increasingly using internet portals for
their property searches, we welcome and support a fresh new entrant like Need a Property."

    With a lean business model and targeted marketing spend, Need a Property offers its
services at a significantly lower cost to agents whose clients are increasingly aware of
the benefits of property portals.

    For a subscription starting at GBP100 a month, agents signing up to Need a Property
will have their properties displayed on a total of five sites: Needaproperty.com;
eastwestplc.com (providing access to a lucrative Asian market looking to buy UK property);
Daily Express and many more to follow in the coming months.

Source: Need a Property

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