Thwapr Announces Partnership with Dalrus Pte Ltd.

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May 21, 2012
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Thwapr Announces Partnership with Dalrus Pte Ltd.

To Begin Expansion into Asia

LAS VEGAS, May 21, 2012 /PRNewswire/ -- Thwapr, Inc. (OTCBB: THWI), a mobile video sharing company, has established an agreement with Asian tech company, Dalrus Pte Ltd. out of Singapore, to collaborate on enhancing and supporting Thwapr's aggressive plan to become a major presence in the Asian mobile community.

Dalrus is a leader in mobile technology and application development for mobile platforms. They are pioneers in the mobile content distribution and mobile community marketplace. The founding team was the first, in 1997, to introduce downloadable mobile content to Nokia phones in Asia. Dalrus currently operates a world class mobile community, Ownskin, servicing mobile phones from major brands.  Ownskin currently generates on average 3 million mobile daily page views and 2 million online daily page views.

Thwapr intends to further develop its patent pending technology with Dalrus to create a new peer to peer mobile video sharing experience, with a focus to integrate Asian cultural behaviour and local brands.  The Asian marketplace offers significant opportunity for the dynamic capabilities of Thwapr's proprietary mobile platform to transcend the unsupported video format problem, and make viewing and sharing mobile video a device agnostic process.

Asia accounts for more than a third of the world's mobile broadband subscriptions with over 420 million users, and is expected to double in size over the next three years.  This diverse region boasts the world's largest mobile market, China, the fastest growing, India, the most advanced, Japan and South Korea as well as some of the most undeveloped.  Asia will continue to dominate global mobile ad spend with an expected 33.6% share of the $20.6 billion in mobile ad revenue forecast for 2015.

"I am very pleased to be working with a team of proven experts that have a deep knowledge of not only mobile technology, but also the means of building a vibrant mobile community. Dalrus is an important part of our strategy to position our technical infrastructure for Asian expansion," said Ron Singh, CEO of Thwapr.

"I am delighted to be working with Ron and his team to value add to their existing patent pending technology and marketing thrust into Asia," said Kwek Loong, CEO of Dalrus.

About Thwapr, Inc.

Thwapr is a mobile video sharing platform company that has engineered a proprietary technology to deliver the best possible mobile video quality and user experience regardless of device, network or carrier. Thwapr's seamless device agnostic process empowers users to socialize video content, and provides a solution to monetize the mobile community. Founded by digital video pioneers from Apple, Avid and MTV, Thwapr's patent-pending technology allows brands and marketers a new visual communication channel to engage the hundreds of millions of consumers with Web-enabled mobile devices. Visit us at http://www.thwapr.com, follow us at http://www.twitter.com/thwapr or Like us on Facebook http://www.facebook.com/thwapr

Notice Regarding Forward-Looking Statements

This news release contains "forward-looking statements" as that term is defined in Section 27A of the United States Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, the development, costs and results of new business opportunities. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new products and development stage companies. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in Thwapr's annual report on Form 10-K for the most recent fiscal year, Thwapr's quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission.

Contact:
Investor Relations:
Michael Irving
Paramount Advisors, LLC
407-878-5462
mike@parvise.com

SOURCE  Thwapr, Inc.

Thwapr, Inc.

Web Site: http://www.thwapr.com

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