MediaTek Announces Global Partnership with Mobile Gaming Giant Gameloft
Poster: SySAdmin
Posted on May 11, 2012 at 2:07:01 AM
MediaTek Announces Global Partnership with Mobile Gaming Giant Gameloft
PARIS, May 11, 2012/PRNewswire-FirstCall/ --
MediaTek Inc., a leading fabless semiconductor company for wireless communications and
digital multimedia solutions and mobile gaming giant Gameloft, today jointly announced a
global strategic partnership. Through this global partnership, Gameloft is committed to
fully support a wide range of gaming applications available on MediaTek's feature and
smartphone platform solutions. Gameloft has also begun to allocate dedicated R&D team and
resource for the development of games that will run on MediaTek's mobile phone platforms.
To meet the rapid growth of the mobile gaming market, MediaTek and Gameloft have come
together to offer high quality games supported by MediaTek's high performance mobile
platforms that can meet the increasing demands of gamers regarding speed and multimedia
features. MediaTek announced that its newest single chip solution, the MT6255, which will
come pre-loaded with Asphalt 6: Adrenaline(TM), Gameloft's most popular racing game to
date, as well as trial versions of three other best selling games, Block Breaker 3(TM),
Assassin's Creed Revelations(TM), and Brain Challenge 3 : Think Again!(TM)-all at no extra
cost to manufacturers. Besides, Gameloft has already begun to funnel resources and game
development teams in France, Vietnam, and China to create games that will run on MediaTek
powered mobile platforms.
According to a recently released market survey carried out by IT research firm
SuperData, mobile gaming will be a $7.5 billion market by 2015E, more than triple the $2.7
billion that it is today. The survey also showed that Asia is currently the largest market
for mobile gaming, with revenues forecasted to total $3.2 billion by 2015E, accounting for
40% of the total market. Since anywhere between 3.5% and 10% of mobile free-to-play game
audiences will convert to paying users, this market segment offers a large potential for
growth.
Regarding the new partnership, Ching-Jiang Hsieh, President of MediaTek said, "With
the rapid development of mobile Internet applications and services, mobile gaming has
become one of the leading value-added service and application in the mobile Internet
industry today. I see our new partnership with Gameloft as a major breakthrough for the
industry: With MediaTek's strong platform customization and Gameloft's cutting-edge game
development capabilities, together we will be able to bring even more value to mobile
phones, thereby increasing the competitive edge of our customers among mobile phone
industry."
"We look forward to leveraging MediaTek's high performance mobile platforms to deliver
our exciting selection of games to even more users worldwide. Gameloft has been present on
the Chinese market for over 10 years with strong business and creation teams and we are
thrilled to increase our presence to propose our games to the billion phone users in
China. In sync with Mediatek's philosophy, Gameloft's mission is to provide a good
experience to the mass market at a very reasonable price. Together we share the vision of
leveraging our mutual technology and experience to serve the needs of the public in the
broadest way possible," said Gonzague de Vallois, senior vice president of Gameloft.
George Zhu, CEO of TECNO, leading handset brand in Africa also noted, "As one of
MediaTek's strategic partners, the concept of "entertainment" has always been one of the
mainstays of the TECNO brand name. We are very excited about the benefits that this
strategic partnership will bring to our users. As these two giants combine their
strengths, it will allow us to develop even more competitive products which will bring our
customers an even better gaming experience."
About Gameloft
A leading global publisher of digital and social games, Gameloft(R) has established
itself as one of the top innovators in its field since 2000. Gameloft creates games for
all digital platforms, including mobile phones, smartphones and tablets (including
Apple(R) iOS and Android(R) devices), set-top boxes, connected TVs and consoles. Gameloft
partners with leading international brands such as UNO(R), Ferrari(R) and Sonic
Unleashed(R). Gameloft also operates its own established franchises, such as Real
Football, Asphalt(TM), Modern Combat 3 : Fallen Nation and N.O.V.A. 2: Near Orbit Vanguard
Alliance(R). Gameloft is present on all continents, distributes its games in 100 countries
and employs over 4,500 developers. Gameloft is listed on the Paris Stock Exchange (ISIN:
FR0000079600, Bloomberg: GFT FP, Reuters: GLFT.PA).
Gameloft's sponsored Level 1 ADR (ticker: GLOFY) is traded OTC in the US.
About MediaTek Inc.
MediaTek Inc. is a leading fabless semiconductor company for wireless communications
and digital multimedia solutions. The company is a market leader and pioneer in
cutting-edge SOC system solutions for wireless communications, high-definition TV, optical
storage, and DVD and Blu-ray products. Founded in 1997 and listed on Taiwan Stock Exchange
under the code "2454", MediaTek is headquartered in Taiwan and has sales or research
subsidiaries in Mainland China, Singapore, India, U.S., Japan, Korea, Denmark, England,
Sweden and Dubai. For more information, please visit MediaTek's website at
http://www.mediatek.com.
Press Contact Gameloft:
Jessica Lewinstein
Corporate PR Manager
@: Jessica.Lewinstein@gameloft.com
Tel.: +1-415-615-0520
Source: Gameloft
PARIS, May 11, 2012/PRNewswire-FirstCall/ --
MediaTek Inc., a leading fabless semiconductor company for wireless communications and
digital multimedia solutions and mobile gaming giant Gameloft, today jointly announced a
global strategic partnership. Through this global partnership, Gameloft is committed to
fully support a wide range of gaming applications available on MediaTek's feature and
smartphone platform solutions. Gameloft has also begun to allocate dedicated R&D team and
resource for the development of games that will run on MediaTek's mobile phone platforms.
To meet the rapid growth of the mobile gaming market, MediaTek and Gameloft have come
together to offer high quality games supported by MediaTek's high performance mobile
platforms that can meet the increasing demands of gamers regarding speed and multimedia
features. MediaTek announced that its newest single chip solution, the MT6255, which will
come pre-loaded with Asphalt 6: Adrenaline(TM), Gameloft's most popular racing game to
date, as well as trial versions of three other best selling games, Block Breaker 3(TM),
Assassin's Creed Revelations(TM), and Brain Challenge 3 : Think Again!(TM)-all at no extra
cost to manufacturers. Besides, Gameloft has already begun to funnel resources and game
development teams in France, Vietnam, and China to create games that will run on MediaTek
powered mobile platforms.
According to a recently released market survey carried out by IT research firm
SuperData, mobile gaming will be a $7.5 billion market by 2015E, more than triple the $2.7
billion that it is today. The survey also showed that Asia is currently the largest market
for mobile gaming, with revenues forecasted to total $3.2 billion by 2015E, accounting for
40% of the total market. Since anywhere between 3.5% and 10% of mobile free-to-play game
audiences will convert to paying users, this market segment offers a large potential for
growth.
Regarding the new partnership, Ching-Jiang Hsieh, President of MediaTek said, "With
the rapid development of mobile Internet applications and services, mobile gaming has
become one of the leading value-added service and application in the mobile Internet
industry today. I see our new partnership with Gameloft as a major breakthrough for the
industry: With MediaTek's strong platform customization and Gameloft's cutting-edge game
development capabilities, together we will be able to bring even more value to mobile
phones, thereby increasing the competitive edge of our customers among mobile phone
industry."
"We look forward to leveraging MediaTek's high performance mobile platforms to deliver
our exciting selection of games to even more users worldwide. Gameloft has been present on
the Chinese market for over 10 years with strong business and creation teams and we are
thrilled to increase our presence to propose our games to the billion phone users in
China. In sync with Mediatek's philosophy, Gameloft's mission is to provide a good
experience to the mass market at a very reasonable price. Together we share the vision of
leveraging our mutual technology and experience to serve the needs of the public in the
broadest way possible," said Gonzague de Vallois, senior vice president of Gameloft.
George Zhu, CEO of TECNO, leading handset brand in Africa also noted, "As one of
MediaTek's strategic partners, the concept of "entertainment" has always been one of the
mainstays of the TECNO brand name. We are very excited about the benefits that this
strategic partnership will bring to our users. As these two giants combine their
strengths, it will allow us to develop even more competitive products which will bring our
customers an even better gaming experience."
About Gameloft
A leading global publisher of digital and social games, Gameloft(R) has established
itself as one of the top innovators in its field since 2000. Gameloft creates games for
all digital platforms, including mobile phones, smartphones and tablets (including
Apple(R) iOS and Android(R) devices), set-top boxes, connected TVs and consoles. Gameloft
partners with leading international brands such as UNO(R), Ferrari(R) and Sonic
Unleashed(R). Gameloft also operates its own established franchises, such as Real
Football, Asphalt(TM), Modern Combat 3 : Fallen Nation and N.O.V.A. 2: Near Orbit Vanguard
Alliance(R). Gameloft is present on all continents, distributes its games in 100 countries
and employs over 4,500 developers. Gameloft is listed on the Paris Stock Exchange (ISIN:
FR0000079600, Bloomberg: GFT FP, Reuters: GLFT.PA).
Gameloft's sponsored Level 1 ADR (ticker: GLOFY) is traded OTC in the US.
About MediaTek Inc.
MediaTek Inc. is a leading fabless semiconductor company for wireless communications
and digital multimedia solutions. The company is a market leader and pioneer in
cutting-edge SOC system solutions for wireless communications, high-definition TV, optical
storage, and DVD and Blu-ray products. Founded in 1997 and listed on Taiwan Stock Exchange
under the code "2454", MediaTek is headquartered in Taiwan and has sales or research
subsidiaries in Mainland China, Singapore, India, U.S., Japan, Korea, Denmark, England,
Sweden and Dubai. For more information, please visit MediaTek's website at
http://www.mediatek.com.
Press Contact Gameloft:
Jessica Lewinstein
Corporate PR Manager
@: Jessica.Lewinstein@gameloft.com
Tel.: +1-415-615-0520
Source: Gameloft