The broadcast will take place live from Everest Base Camp at 5364m, where the team
will 'nose' and 'taste' a selection of Glenfiddich's finest single malt reserves
[http://www.glenfiddich.com/lda/?h=www.glenfiddich.com&u= ]. They will be joined by an
eminent panel of guests live from The London Stock Exchange.
Adventure specialists Captive Minds Communications, famed for their North Pole trip
with Prince Harry have engaged online media expert StreamUK [http://www.streamuk.com ] to
provide the live stream and technical support after successfully live streaming
Glenfiddich's last innovative campaign, which involved online virtual whisky tasting that
generated a huge number of participants throughout the globe.
Guests for the 'World's Highest Whisky Tasting' will include Dr. Ian Davis (renowned
adventure doctor), Jamie Milne (Whisky Expert), Ed Parker (Charity Founder) and Mark
Thomson (Director of Dramatic Whisky). The 45 minute show will be streamed live on the
Internet, on Telegraph.co.uk [http://www.telegraph.co.uk ], on Absolute Radio's website
[http://www.absoluteradio.co.uk ] as well as a special Glenfiddich microsite.
Viewers tuning in will receive a introduction to Whisky Tasting, hear more from the
Walking with the Wounded team on their Everest climb and, a lucky few, will be able to ask
the team questions via Twitter using the hashtag #WWTWLive
Ben Darby, +44(0)20-7419-2027, firstname.lastname@example.org