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BlackEnterprise.com And Dell Launch 'Small Business University'

Poster: SySAdmin
Posted on April 23, 2012 at 11:07:01 AM
BlackEnterprise.com And Dell Launch 'Small Business University'

Free Eight-week Education Course Offers Expert Guidance to Entrepreneurs Looking to Start and Grow Small Businesses, With Chances to Win a Total Prize Value Of Over $50,000

NEW YORK, April 23, 2012 /PRNewswire/ -- Today, BLACK ENTERPRISE, the leading small business resource for African Americans, along with Dell, a worldwide provider of innovative technology and business solutions, announced the launch of the Black Enterprise Small Business University Powered by Dell, an eight-week, online video course offering expert advice to entrepreneurs looking to start and grow profitable small businesses. Housed exclusively at http://www.blackenterprise.com/sbu, the Small Business University includes customized gamification features that allow registrants to compete for a total of more than $50,000 in cash and prizes throughout the program. Small Business University registrants are eligible to win a grand prize package that includes $5,000 in cash, a $10,000 Dell Office Setup, a free one-on-one consultation with a small business development expert, a profile in BLACK ENTERPRISE magazine and 1-year gift subscription to the publication. A runner-up prize of a $6,000 Dell Office Setup, a free one-on-one consultation with a small business development expert, a profile on BlackEnterprise.com, and 1-year gift subscription to BLACK ENTERPRISE magazine will also be awarded. 

(Logo: http://photos.prnewswire.com/prnh/20110627/NY26810LOGO )

Registration for Small Business University launches on Monday, April 23rd powered by Janrain, a leading user management platform for the social web.  The sites gamification features will be powered by Bunchball, a leader in engaging users by applying the same principles that inspire people to play games - achievements, status, and rewards - to websites and other online experiences.

Kicking off on Monday, April 30th with "Your Small Business Checklist: What Every Business Needs to Get Started," the Black Enterprise Small Business University Powered by Dell aims to assist entrepreneurs in three different stages of business development: the aspiring start-up, the part-time entrepreneur, and those with an already established enterprise. The eight-week course will consist of three original tutorials per week featuring a team of rotating business, marketing and technology all-stars including 'SmallBizLady' Melinda Emerson, Buzz Marketing Group CEO Tina Wells, Young Entrepreneurs Council founder Scott Gerber, 'The Money Coach' and personal finance expert Lynnette Khalfani-Cox, SocialPeople.tv Founder James Andrews, digital lifestyle expert Mario Armstrong, Mel Parker, DellVice President and General Manager, Consumer, Small Office and Member Loyalty, North America, and many more. In addition, our experts, along with the award-winning BLACK ENTERPRISE editorial team, will be available across all Black Enterprise social media platforms including Twitter, Facebook, Tumblr, Google+ and Pinterest to connect directly with participants, answer questions, and provide additional resources. 

"Black Enterprise remains as committed as ever to our core mission of encouraging minority entrepreneurship," said Black Enterprise President & CEO Earl "Butch" Graves Jr. "The path to entrepreneurship can be a difficult one to navigate, and many get lost along the way.  With the enthusiastic support of Dell, a company which has set the bar in helping small business excel through innovative and practical technology solutions, services and support, we're able to share the vital lessons of our Small Business University by way of a virtual classroom. We're excited to partner with Dell on this opportunity to assist our audience in achieving their dream of starting a new business or taking their existing enterprise to the next level."

The week-by-week schedule for the BlackEnterprise.com Small Business University Powered by Dell is as follows:

    Monday, April 30           Getting Your Small Business Started
                                Your small business checklist -what
                                key things every business need to
                                have in place
                               Establishing your brand
                                Communicating your message, knowing
                                your vision

    Monday, May 7              Financing and Investing
                                How to raise capital for your
                                business (loans vs. investments)
                               Perfecting your elevator pitch
                                Managing your budget - what to
                                spend, what to save

    Monday, May 14             Technology
                               Your gadget guide
                                Setting up your business for success
                                 -how technology can make all the
                                 difference
                                Tools to get you to the next level -
                                from software to hardware

    Monday, May 21             Marketing
                                Social media and what it means to
                                your business
                                Connecting with your customer
                                organically
                                How to boost the visibility of your
                                business

    Monday, May 28             Team Leadership
                               Hiring a good team
                               How to be a good manager
                               Knowing when (and how!) to let go

    Monday, June 4             Growing Your Small Business
                               What's your growth strategy?
                               Attracting new customers
                                Rethinking and reinventing your
                                brand

    Monday, June 11            Time Management
                               Finding balance
                               The part-time entrepreneur
                               Getting organized

    Monday, June 18            The Exit Strategy
                               How to create an exit strategy
                               Who to trust with your business
                               How to ensure the company lives on
For a steady stream of additional information, tools and resources regarding small business success, be sure to visit http://www.blackenterprise.com and to follow the conversion on Twitter @BlackEnterprise using Hashtag #SmallBizU.   

BlackEnterprise.com is the leading website for Money, Small Business and Career development. Providing executive and entrepreneurial resources, information, and profiles on the topics of money management, employment, career and start-up development, BlackEnterprise.com features expert resource articles, original video packages, and blogs, customized to empower its niche audience while consistently providing universal resource-value.

BLACK ENTERPRISE, yourultimate source to build Wealth for Life, is the premier business, investing, and wealth-building resource for African Americans. Since 1970, BE has provided essential business information and advice to professionals, corporate executives, entrepreneurs, and decision makers. Every month, BLACK ENTERPRISE magazine provides 4 million readers with information on entrepreneurship, careers, and financial management. A multimedia company, BE also produces television programming, business and lifestyle events, Web content, and digital media.

SOURCE  BLACK ENTERPRISE

Photo:http://photos.prnewswire.com/prnh/20110627/NY26810LOGO
http://photoarchive.ap.org/
BLACK ENTERPRISE

CONTACT: Andrew Wadium, Media Relations Director, +1-212-886-9598, wadiuma@blackenterprise.com, http://www.blackenterprise.com/press

Web Site: http://www.blackenterprise.com
 
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