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Ixonos Presents Next-Generation App Experience Super App Combining the Best Online Content With Social Networks
DUBAI, UAE, April 18, 2012/PRNewswire-FirstCall/ --
Ixonos [http://www.ixonos.com ] has launched Ixonos Super App(TM)
[http://www.ixonos.com/user-experience/super-app ], which combines the best online content
with the most useful functionalities and creates unparalleled user experiences by
harnessing the pull of social networks. With the help of Ixonos Super App, the user can
enjoy the functionality of several 'regular' apps simultaneously, on top of seamless
interaction with social networks, without the need to login to or use separate apps. The
solution also allows the use of several layers within a single user interface. It has been
created with patent-pending technology and a fully customizable user interface, all
in-house.
(Photo:
http://www.newscom.com/cgi-bin/prnh/20120418/525661 )
"The market of an estimated 1.3 million apps, available in 250+ application stores, is
currently overflowed by one-trick-pony apps. With well thought-out, customized Super Apps,
we aim to deliver next-generation app experiences that have lasting appeal to consumers as
well as offer a way for companies to truly stand out and significantly increase their
customer loyalty and brand engagement," says Sami Paihonen, head of User Experience Design
[http://www.ixonos.com/user-experience ] at Ixonos.
The world of competitive sports, for example, is particularly suitable for utilizing
the power of the Super App concept. "Sporting events are ideal for creating repeated use
cycles for apps," explains Julian Harris, head of the UK design studio at Ixonos. "Sports
fans follow games faithfully and have heightened interest before, during and after each
game. This means that sports apps are likely to capture the fan's interest during the
whole playing season and also from season to season," he continues. In the same way, Super
Apps serve well the purposes of music and other cultural events, and they can be used to
build customer engagement for clothing and lifestyle brands.
Ixonos also offers support in strategic planning: "Super Apps will allow us to gain
information on how and when consumers engage with them. We can turn this intelligence into
fail-safe viral marketing campaigns for our customer companies," Mr Harris adds. Super
Apps will be a cost-effective way to broaden a company's digital marketing towards its
existing customers and also to target new consumer groups.
Ixonos has productized the concept, and the company offers the design and delivery of
customized Super Apps to customers via a licensing model, as a part of the Ixonos App
Agency(TM) [http://www.ixonos.com/online-solutions/app-solutions ] service. The
patent-pending technology will allow Ixonos to roll out customized super apps in just one
month as well as to implement them on a variety of platforms and on all types of wireless
devices.
Ixonos launches the new product to the visitors to the Mobile Show Middle East
[http://www.terrapinn.com/2012/the-mobile-show/index.stm ] in Dubai on 17-18 April 2012.
At the event, Ixonos will be showcasing engaging Super App demos at its exhibition booth
342 at the Madinat Arena. Visitors get a chance to interact with a Super App created for
an ice hockey team and built on the iOS native client as well as with a demo that utilizes
the platform-agnostic HTML5 technology and is targeted at rugby enthusiasts.
Ixonos is a creative mobile solutions company. We develop wireless technologies,
software and solutions for connected devices and mobile services. Together with our
corporate customers, we design products and services that let consumers enjoy inspiring
mobile experiences. We enhance the competitiveness of our customer companies by enabling
superior user experiences as well as faster time-to-market for their devices and services.
We have offices in Finland, China, Denmark, Estonia, Germany, Great Britain, Slovakia,
South Korea and the U.S. Ixonos Plc is listed on NASDAQ OMX Helsinki Ltd. In 2011, the
company's turnover was 81.4 million euros and its operating profit was 1.9 million euros.
For more information, please contact:
Ixonos:
Sami Paihonen, Vice President, User Experience Design, tel. +358-50-502-1111,
sami.paihonen@ixonos.com
Julian A D Harris, Creative Director, UK Design Studio, tel. +44-7843-725-809,
julian.harris@ixonos.com
Esa Nettamo, Creative Director, Finland Design Studio, tel. +358-40-543-1195,
esa.nettamo@ixonos.com
Links:
Ixonos' website [http://www.ixonos.com ], or follow Ixonos on Twitter
[http://twitter.com/IxonosTweets ] and YouTube [http://www.youtube.com/IxonosOnline ]
Ixonos User Experience Design services [http://www.ixonos.com/user-experience ]
Mobile Show Middle East event site
[http://www.terrapinn.com/2012/the-mobile-show/index.stm ]
Photo:
http://www.newscom.com/cgi-bin/prnh/20120418/525661
Source: Ixonos
Ixonos Presents Next-Generation App Experience Super App Combining the Best Online Content With Social Networks
DUBAI, UAE, April 18, 2012/PRNewswire-FirstCall/ --
Ixonos [http://www.ixonos.com ] has launched Ixonos Super App(TM)
[http://www.ixonos.com/user-experience/super-app ], which combines the best online content
with the most useful functionalities and creates unparalleled user experiences by
harnessing the pull of social networks. With the help of Ixonos Super App, the user can
enjoy the functionality of several 'regular' apps simultaneously, on top of seamless
interaction with social networks, without the need to login to or use separate apps. The
solution also allows the use of several layers within a single user interface. It has been
created with patent-pending technology and a fully customizable user interface, all
in-house.
(Photo:
http://www.newscom.com/cgi-bin/prnh/20120418/525661 )
"The market of an estimated 1.3 million apps, available in 250+ application stores, is
currently overflowed by one-trick-pony apps. With well thought-out, customized Super Apps,
we aim to deliver next-generation app experiences that have lasting appeal to consumers as
well as offer a way for companies to truly stand out and significantly increase their
customer loyalty and brand engagement," says Sami Paihonen, head of User Experience Design
[http://www.ixonos.com/user-experience ] at Ixonos.
The world of competitive sports, for example, is particularly suitable for utilizing
the power of the Super App concept. "Sporting events are ideal for creating repeated use
cycles for apps," explains Julian Harris, head of the UK design studio at Ixonos. "Sports
fans follow games faithfully and have heightened interest before, during and after each
game. This means that sports apps are likely to capture the fan's interest during the
whole playing season and also from season to season," he continues. In the same way, Super
Apps serve well the purposes of music and other cultural events, and they can be used to
build customer engagement for clothing and lifestyle brands.
Ixonos also offers support in strategic planning: "Super Apps will allow us to gain
information on how and when consumers engage with them. We can turn this intelligence into
fail-safe viral marketing campaigns for our customer companies," Mr Harris adds. Super
Apps will be a cost-effective way to broaden a company's digital marketing towards its
existing customers and also to target new consumer groups.
Ixonos has productized the concept, and the company offers the design and delivery of
customized Super Apps to customers via a licensing model, as a part of the Ixonos App
Agency(TM) [http://www.ixonos.com/online-solutions/app-solutions ] service. The
patent-pending technology will allow Ixonos to roll out customized super apps in just one
month as well as to implement them on a variety of platforms and on all types of wireless
devices.
Ixonos launches the new product to the visitors to the Mobile Show Middle East
[http://www.terrapinn.com/2012/the-mobile-show/index.stm ] in Dubai on 17-18 April 2012.
At the event, Ixonos will be showcasing engaging Super App demos at its exhibition booth
342 at the Madinat Arena. Visitors get a chance to interact with a Super App created for
an ice hockey team and built on the iOS native client as well as with a demo that utilizes
the platform-agnostic HTML5 technology and is targeted at rugby enthusiasts.
Ixonos is a creative mobile solutions company. We develop wireless technologies,
software and solutions for connected devices and mobile services. Together with our
corporate customers, we design products and services that let consumers enjoy inspiring
mobile experiences. We enhance the competitiveness of our customer companies by enabling
superior user experiences as well as faster time-to-market for their devices and services.
We have offices in Finland, China, Denmark, Estonia, Germany, Great Britain, Slovakia,
South Korea and the U.S. Ixonos Plc is listed on NASDAQ OMX Helsinki Ltd. In 2011, the
company's turnover was 81.4 million euros and its operating profit was 1.9 million euros.
For more information, please contact:
Ixonos:
Sami Paihonen, Vice President, User Experience Design, tel. +358-50-502-1111,
sami.paihonen@ixonos.com
Julian A D Harris, Creative Director, UK Design Studio, tel. +44-7843-725-809,
julian.harris@ixonos.com
Esa Nettamo, Creative Director, Finland Design Studio, tel. +358-40-543-1195,
esa.nettamo@ixonos.com
Links:
Ixonos' website [http://www.ixonos.com ], or follow Ixonos on Twitter
[http://twitter.com/IxonosTweets ] and YouTube [http://www.youtube.com/IxonosOnline ]
Ixonos User Experience Design services [http://www.ixonos.com/user-experience ]
Mobile Show Middle East event site
[http://www.terrapinn.com/2012/the-mobile-show/index.stm ]
Photo:
http://www.newscom.com/cgi-bin/prnh/20120418/525661
Source: Ixonos