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ClickSoftware Sparks Evolution in Business Mobility With its New ClickAppStore

Poster: SySAdmin
Posted on April 17, 2012 at 7:42:02 AM
ClickSoftware Sparks Evolution in Business Mobility With its New ClickAppStore

Enables to Combine Discrete Apps Into Composite Apps to Form Mobile Business Solutions That Can Run on Most Smartphones and Tablets

BURLINGTON, Massachusetts, April 17, 2012/PRNewswire-FirstCall/ --

    ClickSoftware Technologies Ltd. [http://www.clicksoftware.com ] (NasdaqGS: CKSW),
today announced the release of the new ClickAppStore
[http://www.clicksoftware.com/clickapp/home.html ], offering a rich variety of business
apps and a visual development studio to integrate discrete apps into composite apps,
sharing context and running streamlined workflows. Its built-in integration with
organizational back-office systems and business-grade mobility infrastructure, establishes
ClickAppStore as the most complete platform for enterprise mobility, and overcomes many of
the limitations of contemporary consumer-level AppStores. Now every mobile worker
[http://appstore.clicksoftware.com/csweb/appstore.nsf/pages/ClickAppStoreVideo ], from
field-service technicians to insurance agents, from healthcare workers to public safety
providers, from sales representatives to bankers and business executives, can boost their
productivity with a device of their choice.

    ( Photo:
http://www.newscom.com/cgi-bin/prnh/20120417/525599 )

    Recognizing the unique characteristics of enterprise mobility, ClickSoftware built its
newest patent-pending innovation of mobility solutions around the following concepts:

    Starter Packages for Basic Mobile Workers

    The Mobile Worker Starter Package
[http://appstore.clicksoftware.com/csweb/appstore.nsf/mobileworker ] contains a subset of
integrated apps designed to cover the basic common needs of all mobile workers, such as
clock-in and clock-out, daily schedule, navigation help, job notes, and more. This
baseline provides an enterprise-class equivalent to the introductory apps one has when
opening the box of a new mobile device, but before downloading additional apps. The Mobile
Worker Starter Package serves as the cornerstone on which you can place additional apps
that you download from the ClickAppStore, or newly developed ones. In fact, using the
basic Mobile Worker Starter Package, the ClickSoftware team has already built additional
verticalized starter packages, such as the Field Service Starter Package
[http://appstore.clicksoftware.com/csweb/appstore.nsf/fieldservice ], which includes
Schedule, Timesheets, MyView, Performance, and MyShift apps. These can be further tailored
into specialized versions for cable technicians by adding, for example, Up-Selling, or
Remote Activation apps. Other examples of Starter Packages include the FieldSales Starter
Package designed to serve the needs of a traveling "door-to-door" sales person. In
addition, the Executive Dashboard Starter Package provides real time updates to a
travelling executive on key performance indicators of the business, such as number of jobs
completed, utilization, travel time/miles, customer service score, crisis emerging alerts,
and more. A complete listing of ClickApps and Starter Packages are available online
[http://appstore.clicksoftware.com/csweb/appstore.nsf/showapps ].

    Developers' Easy-to-Use Visual Studio

    In addition to its repository of numerous apps, ClickAppStore also includes an
integrated visual development studio that lets developers drag and drop apps from
ClickAppStore, and configure and interconnect them into streamlined workflows with the
starter package apps. It also offers tools to build the user interface on the mobile
device.

    "Collaboration and communication among the mobile workforce has grown rapidly in
recent years as a variety of industries leverage the availability of smartphones and
tablet devices," said Nicholas McQuire, Research Director, Mobile Enterprise Strategies
EMEA for International Data Corporation (IDC). "ClickSoftware's development of an
enterprise AppStore will significantly improve the ability for organizations to manage and
unify their mobile and field services workforce. The ClickAppStore will be an attractive
option to a myriad of industries looking to overcome the 'Bring Your Own Device' issues
that are a fast rising headache for IT departments."

    "For over a decade, we have been developing and deploying business mobility solutions
for some of the most advanced enterprises in the world. We have taken our experience,
knowledge and technology, repackaged it for the modern mobility world, and are now making
it available for all mobile workers - from office workers who travel occasionally, to
mobile workers who literally spend all their working time in the field; and from line
staff to managers and executives," said Dr. Moshe BenBassat, Chairman and CEO of
ClickSoftware. "We are enabling businesses of all sizes to take advantage of the new
tablets and smartphones to boost their productivity and improve customer service, by
transmitting and sharing data and decisions in real time, and we extend communication
outside of the enterprise as well - to the customers of our customers, contractors, and
suppliers," BenBassat added.

    In a February 2012 report by Forrester Research Inc., entitled "Corporate App Store
Environments Open New Market Opportunities," author Michele Pelino writes: "Corporate app
store vendors must offer enterprises a range of delivery models to address demand for both
on-premises and 'as-a-service' delivery."

    ClickSoftware's mobility solutions and ClickApps are available on-premises, on-demand,
or as a hybrid offering, providing flexibility for organizations, regardless of size or
budget. Furthermore, ClickSoftware offers to its customers the infrastructure to create
their own company's app-store, by 'carving out' for them a portion of ClickAppStore that
contains the apps that they license.

    At the front end, the apps can be delivered as native apps, as HTML5 web apps, or in a
hybrid native-plus-web mode, even allowing the same user to run the app on several
different devices - for example, utility engineers using in-vehicle laptops and
smartphones at the work site. Therefore, ClickApps are device agnostic - making them
suitable for all organizations, including those that embrace a "bring your own device"
(BYOD) policy for the workforce. Moreover, in all modes, users can continue working even
while disconnected. All in all, this flexibility delivers maximum agility and
future-readiness for ClickAppStore customers.

    ClickSoftware offers workshops for the customers'
[http://www.clicksoftware.com/about-us-customers.htm ] IT staff, System Integrators and
other developers - on how to use and expand the existing apps on the ClickAppStore.

    To find out more information about ClickAppStore, to watch a video
[http://appstore.clicksoftware.com/csweb/appstore.nsf/pages/ClickAppStoreVideo ], or
download the demo
[http://appstore.clicksoftware.com/csweb/appstore.nsf/pages/DownloadDemoApp ], please
visit: http://www.clicksoftware.com/clickapp/home.html.

    About ClickSoftware

    ClickSoftware is the leading provider of automated mobile workforce management and
service optimization solutions for the enterprise, both for mobile and in-house resources.
As pioneers of the "Service chain optimization" concept, our solutions provide
organizations with end-to-end visibility and control of the entire service management
chain by optimizing forecasting, planning, shift and task scheduling, mobility and
real-time management of resource and customer communication.

    Available via the cloud or on-premise, our products incorporate best business
practices and advanced decision-making algorithms to manage service operations more
efficiently, in a scalable, integrated manner. Our solutions have become the backbone for
many leading organizations worldwide by addressing the fundamental question of job
fulfillment: Who does What, for Whom, With what, Where and When.

    ClickSoftware is the premier choice for delivering superb business performance to
service sector organizations of all sizes. The company is headquartered in the United
States and Israel, with offices across Europe, and Asia Pacific. For more information,
please visit http://www.clicksoftware.com. Follow us on Twitter.

    Safe Harbor Statement

    This press release contains express or implied forward-looking statements within the
Private Securities Litigation Reform Act of 1995 and other U.S Federal securities laws.
These forward-looking statements include, but are not limited to, those statements
regarding expected benefits from using ClickSoftware's solutions. Such "forward-looking
statements" involve known and unknown risks, uncertainties and other factors that may
cause actual results or performance to differ materially from those projected, including
those discussed in the "Risk Factors" section and elsewhere in ClickSoftware's annual
report on Form 20-F for the year ended December 31, 2011 and in subsequent filings with
the Securities and Exchange Commission. Except as otherwise required by law, ClickSoftware
is under no obligation to (and expressly disclaims any such obligation to) update or alter
its forward-looking statements whether as a result of new information, future events or
otherwise.

   
    ClickSoftware Media Contact

    Kristin Amico
    ClickSoftware
    kristin.amico@clicksoftware.com
    +1-781-272-5903 Ext: 2364

Photo:
http://www.newscom.com/cgi-bin/prnh/20120417/525599

Source: ClickSoftware Technologies Ltd
 
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