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Jaguar Land Rover Selects EMC Isilon to Drive its Simulation Operations

Poster: SySAdmin
Posted on February 7, 2012 at 9:14:01 AM
Jaguar Land Rover Selects EMC Isilon to Drive its Simulation Operations

Leading luxury car maker simplifies IT, increases production capabilities and improves environmental efficiency with "no compromise" scale-out NAS

SEATTLE, Feb. 7, 2012 /PRNewswire/ -- EMC Corporation (NYSE: EMC) today announced that Jaguar Land Rover (JLR), the U.K.'s largest manufacturer of premium vehicles, has deployed EMC® Isilon® scale-out NAS to simplify storage for its Big Data capacity and performance. The demand for new products in shorter timeframes whilst reducing dependency on physical testing had put pressure on JLR engineers to improve and streamline virtual simulation processes and deliver actionable analysis to the manufacturing teams.

JLR depends on advanced Computer Aided Engineering (CAE) and High Performance Computing (HPC) to develop, deliver and verify each new design to ensure that every vehicle is optimized across a range of customer attributes such as safety, quality, robustness, dynamics, aerodynamics and performance and economy. In 2010, the company undertook a project to decrease reliance on physical testing and increase its simulation operations, a project for which it has won the 2011 Project Excellence Awards for Business Project of the Year from BCS, The Chartered Institute for IT. The award recognized the company's work in aligning the right technologies to meet its changing business needs. Among those needs was new storage architecture capable of scaling in line with JLR's growing demand for simulation analysis - this was provided by EMC Isilon.

Customer Benefits:

    --  Reduced complexity and costs: JLR consolidated its workflow to a single
        file system and point of management, simplifying the IT infrastructure,
        accelerating productivity, increasing both capacity and performance and
        reducing costs.
    --  Reduced environmental impact: JLR achieved increased power efficiency
        and decreased its environmental impact, both in the data center and in
        simulation operations.
    --  Disaster Recovery: By deploying Isilon X-Series and NL-Series scale-out
        NAS, with an N+3 protection setting, JLR ensured that even in the event
        of a total three node failure crucial data will remain immediately
        available.

Customer Challenges and Solution:

To fully utilize CAE to deliver its new vehicle programs, JLR invested in technologies to increase simulation capability. The increased virtual simulations created a significant growth in high performance data storage which could not be supported by the existing legacy CAE storage architecture.

JLR evaluated a number of different solutions and selected an EMC Isilon scale-out NAS system due to its "no-compromise" approach to performance and capacity. The company deployed 54 nodes within the cluster of the Isilon X-Series platform, providing a central CAE storage area that mounts to the client infrastructure. The HPC clusters provide a single CAE data management solution for virtual simulation and physical tests including safety, durability, chassis, aerodynamics, ride and handling. Additionally, JLR is using a separate Isilon NL-Series cluster for disaster recovery and backup, with Isilon SyncIQ software application providing asynchronous data replication between the primary X-Series cluster and remote NL-Series cluster.

EMC Quote:

Sam Grocott, vice president of marketing, EMC Isilon

"JLR produces some of the best luxury SUV's and sports cars the industry has to offer. They need a storage solution to match the rapid advances in simulation technology to help sort through the resulting Big Data. EMC Isilon delivers a simple, flexible and scalable platform that JLR has leveraged to maximize performance and capacity, while simplifying management and lowering overall environmental impact of their operations."

About Isilon

Isilon, a division of EMC, is the global leader in scale-out NAS. We deliver powerful yet simple solutions for enterprises that want to manage their data, not their storage. Isilon's products are simple to install, manage and scale, at any size. And, unlike traditional enterprise storage, Isilon stays simple no matter how much storage is added, how much performance is required or how business needs change in the future. We're challenging enterprises to think differently about their storage, because when they do, they'll recognize there's a better, simpler way. Learn what we mean at http://www.isilon.com.

About EMC

EMC Corporation is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing. Through innovative products and services, EMC accelerates the journey to cloud computing, helping IT departments to store, manage, protect and analyze their most valuable asset -- information -- in a more agile, trusted and cost-efficient way. Additional information about EMC can be found at http://www.EMC.com.

EMC and Isilon are registered trademarks of EMC Corporation in the United States and other countries.  Other products and/or services are trademarks of their respective owners.   

This release contains "forward-looking statements" as defined under the Federal Securities Laws.  Actual results could differ materially from those projected in the forward-looking statements as a result of certain risk factors, including but not limited to: (i) adverse changes in general economic or market conditions; (ii) delays or reductions in information technology spending; (iii) the relative and varying rates of product price and component cost declines and the volume and mixture of product and services revenues; (iv) competitive factors, including but not limited to pricing pressures and new product introductions; (v) component and product quality and availability; (vi) fluctuations in VMware, Inc.'s operating results and risks associated with trading of VMware stock; (vii) the transition to new products, the uncertainty of customer acceptance of new product offerings and rapid technological and market change; (viii) risks associated with managing the growth of our business, including risks associated with acquisitions and investments and the challenges and costs of integration, restructuring and achieving anticipated synergies; (ix) the ability to attract and retain highly qualified employees; (x) insufficient, excess or obsolete inventory; (xi) fluctuating currency exchange rates; (xii) threats and other disruptions to our secure data centers or networks; (xiii) our ability to protect our proprietary technology; (xiv) war or acts of terrorism; and (xv) other one-time events and other important factors disclosed previously and from time to time in EMC's filings with the U.S. Securities and Exchange Commission.  EMC disclaims any obligation to update any such forward-looking statements after the date of this release.

SOURCE  EMC Corporation

EMC Corporation

CONTACT: CONTACT: Ellen Arbeznik, The OutCast Agency, +1-216-588-1199, ellen@theoutcastagency.com

Web Site: http://www.emc.com
 
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