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UK Customers are Fifth Happiest in World; Second Happiest in Europe
LONDON, January 25, 2012/PRNewswire/ --
New Customer Satisfaction Index from Zendesk reveals most satisfied
customers by country, based on 65 million consumers in 137 countries
Zendesk [http://www.zendesk.com ], the cloud-based help desk support platform, today
released an early look at its new Customer Satisfaction Index, showing that UK customers
are the fifth happiest globally and second European wide, with the service they receive,
with an 83% satisfaction rating. The index measured customer happiness across 65 million
consumers in 137 countries.
Zendesk creates the Customer Satisfaction Index by analysing data from 65 million
customers via the Zendesk 'Customer Satisfaction Rating' feature. After a customer service
request is solved, Zendesk enables companies to automatically contact their customers to
collect feedback on the service that was provided. Not only is this a quick and easy way
to track customer satisfaction and reduce customer churn, it also provides tremendous
insight into comprehensive customer satisfaction.
Considering countries with high gross domestic product (GDP), Australians and
Canadians share joint first place as the most satisfied customers in the world, coming in
at a high 93%. This is followed by Germany at 88%, the United States at 87% and the UK
finishing off the top five at 83%. From a European stand-point, the UK is second only to
Germany in happy customers; Spain and Italy follow close to the UK at 81% each. France,
however, trails behind, coming in bottom of the table at 57%.
2011 was a banner year for Zendesk with the company tripling its year-on-year revenue
and opening new offices in London, Copenhagen and Melbourne to help support its customers
around the world.
This announcement comes on the heels of Zendesk's news that it has signed its 15,000th
customer.
"The UK is an important vocal market for consumers. The proliferation of smartphone
and tablet users has seen an increasing number turn to social media as the main means of
customer support. As such, offering good customer service to this very public audience is
imperative," notes Mikkel Svane, Zendesk's CEO. "Zendesk helps its 15,000 customers to
deliver superior customer service to more than 65 million people in 137 countries and so
we decided it's time to use this wealth of data to produce our new Customer Service
Index."
This listing provides an early look at the type of information that readers can expect
from Zendesk's Customer Satisfaction Index. The full document will be published on a
quarterly basis and will report on additional data such as customer service efficiency and
quality in various industries, geographies and, company size. Those who wish to subscribe
to the upcoming complete Customer Satisfaction Index can register at
http://www.zendesk.com/index.
Customer Satisfaction by Country
Customer
Country Satisfaction
Australia 93%
Canada 93%
Germany 88%
United States 87%
United Kingdom 83%
Spain 81%
Italy 81%
Russia 80%
Brazil 79%
India 70%
France 57%
Zendesk also produces a real-time map that visualises where customer inquiries are
taking place, as they happen. This can be seen at http://www.zendesk.com/map.
About Zendesk
Zendesk is the leading provider of proven, cloud-based help desk software. For growing
organizations, Zendesk is the fastest way to enable great customer service. More than
15,000 Zendesk customers, including Adobe, Sony, OpenTable and Groupon, trust Zendesk with
their most valuable assets: their customers, partners, and employees. Founded in 2007,
Zendesk is funded by Charles River Ventures, Benchmark Capital and Matrix Partners. Learn
more at http://www.zendesk.com.
Media contact
Claire Treacy
clairet@balloupr.com
+44(0)7816-130-664
Source: Zendesk
UK Customers are Fifth Happiest in World; Second Happiest in Europe
LONDON, January 25, 2012/PRNewswire/ --
New Customer Satisfaction Index from Zendesk reveals most satisfied
customers by country, based on 65 million consumers in 137 countries
Zendesk [http://www.zendesk.com ], the cloud-based help desk support platform, today
released an early look at its new Customer Satisfaction Index, showing that UK customers
are the fifth happiest globally and second European wide, with the service they receive,
with an 83% satisfaction rating. The index measured customer happiness across 65 million
consumers in 137 countries.
Zendesk creates the Customer Satisfaction Index by analysing data from 65 million
customers via the Zendesk 'Customer Satisfaction Rating' feature. After a customer service
request is solved, Zendesk enables companies to automatically contact their customers to
collect feedback on the service that was provided. Not only is this a quick and easy way
to track customer satisfaction and reduce customer churn, it also provides tremendous
insight into comprehensive customer satisfaction.
Considering countries with high gross domestic product (GDP), Australians and
Canadians share joint first place as the most satisfied customers in the world, coming in
at a high 93%. This is followed by Germany at 88%, the United States at 87% and the UK
finishing off the top five at 83%. From a European stand-point, the UK is second only to
Germany in happy customers; Spain and Italy follow close to the UK at 81% each. France,
however, trails behind, coming in bottom of the table at 57%.
2011 was a banner year for Zendesk with the company tripling its year-on-year revenue
and opening new offices in London, Copenhagen and Melbourne to help support its customers
around the world.
This announcement comes on the heels of Zendesk's news that it has signed its 15,000th
customer.
"The UK is an important vocal market for consumers. The proliferation of smartphone
and tablet users has seen an increasing number turn to social media as the main means of
customer support. As such, offering good customer service to this very public audience is
imperative," notes Mikkel Svane, Zendesk's CEO. "Zendesk helps its 15,000 customers to
deliver superior customer service to more than 65 million people in 137 countries and so
we decided it's time to use this wealth of data to produce our new Customer Service
Index."
This listing provides an early look at the type of information that readers can expect
from Zendesk's Customer Satisfaction Index. The full document will be published on a
quarterly basis and will report on additional data such as customer service efficiency and
quality in various industries, geographies and, company size. Those who wish to subscribe
to the upcoming complete Customer Satisfaction Index can register at
http://www.zendesk.com/index.
Customer Satisfaction by Country
Customer
Country Satisfaction
Australia 93%
Canada 93%
Germany 88%
United States 87%
United Kingdom 83%
Spain 81%
Italy 81%
Russia 80%
Brazil 79%
India 70%
France 57%
Zendesk also produces a real-time map that visualises where customer inquiries are
taking place, as they happen. This can be seen at http://www.zendesk.com/map.
About Zendesk
Zendesk is the leading provider of proven, cloud-based help desk software. For growing
organizations, Zendesk is the fastest way to enable great customer service. More than
15,000 Zendesk customers, including Adobe, Sony, OpenTable and Groupon, trust Zendesk with
their most valuable assets: their customers, partners, and employees. Founded in 2007,
Zendesk is funded by Charles River Ventures, Benchmark Capital and Matrix Partners. Learn
more at http://www.zendesk.com.
Media contact
Claire Treacy
clairet@balloupr.com
+44(0)7816-130-664
Source: Zendesk