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A Secret Weapon of NBC's The Biggest Loser Is Available to Consumers for the First Time

Poster: SySAdmin
Posted on January 11, 2012 at 9:14:02 AM
A Secret Weapon of NBC's The Biggest Loser Is Available to Consumers for the First Time

The Biggest Loser Season 13 airs Tuesdays at 8:00 p.m. ET on NBC

NEW YORK, Jan. 11, 2012 /PRNewswire/ -- Launching officially nationwide, a technology behind NBC's hit show The Biggest Loser will be available to fans at home. Featured on Season 13 of NBC's hit show The Biggest Loser (airing Tuesdays at 8 pm ET/PT), The Biggest Loser® SLIMCOACH(TM) is a small adaptive device powered by MYTRAK technology that can conveniently be worn every day to motivate activity, and help to track calorie burn and monitor physical exertion while at home, at work and on the go.

(Photo:  http://photos.prnewswire.com/prnh/20120111/NY33953 )

"The Biggest Loser® SLIMCOACH(TM) is like having a personal trainer with you all day long," said Reed Hanoun, President and CEO of MYTRAK Health System Inc. "It will motivate and drive you to live a more active and healthier lifestyle. It can be customized to your goals, offering you instant feedback and guidance. It is a formula for success."

Using the sophisticated MYTRAK technology, the device's red, yellow and green lights form a Health Circle in the middle of the device, providing instant feedback on your daily movements. Users can access daily activity charts, nutrition planning and data that approximates calories burned that day.

"The Biggest Loser® SLIMCOACH(TM) provides tools to plan and help you track your health and fitness progress," said Kim Niemi, Senior Vice President, NBCUniversal Television Consumer Products Group. "Whether you want to lose weight or achieve new fitness goals, this device can help you succeed."

Available in store at Best Buy and online at Best Buy.com, biggestloser.com/slimcoach, Costco.com, Costco.ca, 24 Hour Fitness and ShopNBC

About MYTRAK: MYTRAK Health System Inc. is a leading provider of innovative technology based solutions that help people meet their everyday fitness goals. Offering a lifestyle, health and wellness, and weight loss solution, MYTRAK combines consumer-friendly technology, with a team of lifestyle program advisors and community based support. MYTRAK's broad-based and customizable solutions help to motivate and encourage activity throughout the day. MYTRAK also provides an automated platform system specific to health and wellness focused organizations, including fitness providers, wellness organizations, employers, physicians and insurers. Based on the concept of fitness as preventative medicine, MYTRAK has helped more than 1 million people worldwide define and reach their fitness goals. For more information, visit http://mytrak.com.

About NBCUniversal Television Consumer Products Group: NBCUniversal is a leader in providing entertainment programming to the domestic and international marketplaces. NBCUniversal Television Consumer Products Group manages all global ancillary television business endeavors for the NBCUniversal Television Group, including third-party home entertainment distribution, consumer products, musical soundtracks, special markets projects and the NBCUniversal Online Store. For the latest product updates and an overview of the properties managed by the group, visit the NBCUniversal Television Consumer Products portal at http://nbcuconsumerproducts.com.

Media Contacts:
5W Public Relations
Alexandra Jirstrand
ajirstrand@5wpr.com
212.584.4329

Ashley Brad
abrady@5wpr.com
212.584.4280

SOURCE  MYTRAK Health System Inc.

Photo:http://photos.prnewswire.com/prnh/20120111/NY33953
http://photoarchive.ap.org/
MYTRAK Health System Inc.

Web Site: http://mytrak.com
 
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