Kobo 2012 Book Club Launches - Offered for Free with Purchase of the Kobo eReader Touch Edition

Kobo 2012 Book Club Launches - Offered for Free with Purchase of the Kobo eReader Touch Edition

There's Never Been a Better Time to Buy:
Popular Kobo Touch eReaders Now Offer Even More Value - Include a Free Book Every Month

TORONTO, Dec. 1, 2011 /PRNewswire/ - Kobo, a global leader in eReading with
over 5.6 million users worldwide, announced the launch of the Kobo 2012
Book Club, designed for new owners of the company's popular Kobo
eReader Touch Edition family of E Ink devices.  Available to residents
of Canada and the United States who activate their Kobo eReader Touch
or Kobo Touch with Offers today through March 31, 2012, regardless of
where the unit was purchased, the new book club offers a gift of a free
book for each month of 2012, to Touch eReader owners who have enrolled
in the program.

Made possible through Kobo's collaborative work with a community of
distinguished publishers and writers, the Kobo 2012 Book Club is a
great way for readers to expand their digital library, find new
publishers and discover new authors.  The program also brings value to
publishers, allowing them to introduce readers to new authors, great
books and provide avenues to promote their publishing house.

The initial list of participating publishers include:

        --  e-Reads: A trail-blazing reprinter of out-of-print genre and
            general fiction and nonfiction by leading authors
        --  F+W Publications Inc.: A major source for special interest
            consumer hobby and enthusiast subject area books
        --  Gooseberry Patch: A publisher that offers a rich selection of
            homestyle, family-friendly cookbooks that are now recognized as
            national bestsellers
        --  Harvard Business Review Press: An idea-driven publisher, HBR
            Press provides books and digital tools enriched with rigorous
            insights and best practices to help professionals lead
            themselves and their organizations more effectively
        --  Kensington Publishing Corp.: An independent U.S. publisher of
            hardcover, trade and mass market paperback books - plus digital
            books
        --  New Word City: Specializing in short-form eBooks on a variety
            of topics, such as biographies, business, fiction, food,
            history, sports, and travel

Writers directly participating in the Kobo 2012 Book Club, include:

        --  Blake Crouch
        --  J.A. Konrath
        --  Shayna Krishnasamy
        --  Phyllis Smallman

Kobo will continue to expand its list of participating publishers and
authors in the coming months.

"Kobo has an amazing family of eReaders and with the launch of the 2012
Book Club there's never been a better time to buy a Kobo Touch
eReader," said Michael Tamblyn, Executive Vice President Content, Sales
& Merchandising, Kobo.  "Our Kobo Touch eReaders bring the ultimate in
eReading value to readers around the world, and this new book club is
another example of how we can take that great experience and make it
even better for Kobo Touch eReader owners."

THE KOBO TOUCH FAMILY OF EREADERS KEEPS ON GIVING

The Kobo Touch eReader continues to offer a best-in-class reading
experience with top features, superior flexibility and the company's
innovative Reading Life social platform to readers around the world.

The Kobo Touch offers unmatched customization to the passionate reading
community. Delivering an amazing touch experience though infrared
technology users can swipe or tap to quickly turn pages, the intuitive
touch interface allows readers to highlight a favorite phrase or
passage, look up a word, zoom into an image, increase the font size,
and navigate easily through a book and their entire digital library. 
Featuring adjustable margins and line spacing, seven fonts (and the
ability to add unlimited fonts by just dragging them onto the device) -
each with 25 size settings - the Kobo eReader Touch Edition makes
sitting down with a great read a pleasure.

Built on an open platform, Kobo Touch allows consumers to read eBooks
from other stores that use the ePub format - plus read PDF documents
and books on a growing number of Kobo eReaders and apps.  The versatile
Kobo eReader Touch Edition let users read ePub, PDF and MOBI format
eBooks; view JPEG, GIF, PNG, BMP and TIFF images; review TXT, HTML and
RTF materials; and enjoy CBZ and CBR comic book formats.  Consumers can
also easily borrow and read eBooks from the local public library.

With battery life of up to one month, and storage of up to 30,000 books
with expandable memory, the Kobo eReader Touch Edition delivers the
freedom to read anywhere, at any time.

DISCOVER SOCIAL READING - WITH READING LIFE(TM)

With Kobo Reading Life - the most comprehensive social eReading
experience and an industry-first social platform - consumers can
discover their reading style and gain insight into their unique reading
fingerprint with Reading Life Stats - track the minutes per reading
session of a current read, the number of pages turned, plus see an
overview of books completed in their library.  Readers can also earn
fun and exciting awards and share their Reading Life with friends on
Facebook and Twitter.

Newly launched Reading Life feature, Kobo Pulse - connects users reading the same book. So, book reviews, comments and
conversations can be shared in real-time with other users on Facebook,
Twitter or within the book itself.

ACCESS MILLIONS OF TITLES

With over 2.2 million titles, including 1 million free books - Kobo
offers one of the largest eBook stores worldwide.  Titles range from
the New York Times' Bestseller List, the hottest new releases,
thrillers, romance, newspapers, magazines and more - there is something
for everyone.

HOW TO JOIN THE KOBO 2012 BOOK CLUB

The Kobo 2012 Book Club is available to residents of Canada and the
U.S. who activate their new Kobo Touch or Kobo Touch with Special
Offers today through March 31, 2012.  To participate, users can simply
sign-in to their free Kobo account from their new Kobo Touch before
March 31, 2012 and ensure that the account is set-up to receive email
updates from Kobo.  As a Book Club member, for each month of 2012, Kobo
Touch owners will receive an email with Kobo's Book Club pick for that
month and a promo code to get one of the books for free.  January
2012's book club selections include: Pride and Prejudice - The Wild and
Wanton Edition; HBR's 10 Must Reads: On Managing People; and Star Wars
Vs. Star Trek.

For more information on the Kobo 2012 Book Club, visit http://blog.kobobooks.com/kobo-2012-book-club. The Kobo Touch eReader is available at leading retailers in Canada and
the United States, including Indigo, Best Buy, Walmart, Target, Sears
and Buy.com.  More information on Kobo's family of eReaders can be found at http://www.kobo.com.

About Kobo, Inc.

Kobo is a global eReading service with more than 2.5 million eBooks,
magazines and newspapers - one of the largest eReading catalogues in
the world.  Read Freely - Kobo believes consumers should have the
freedom to read any book on any device and has attracted millions of
readers from over 100 countries across the globe.  Kobo has top ranked
eReading applications for iPad, iPhone, BlackBerry, Android, Windows
and MacOS, and is the eReading application of choice for leading tablet
OEMs.  Kobo eReaders, including the Kobo Touch and the newly launched
Kobo Vox are available at leading retailers, including Indigo, Walmart,
Best Buy, Target, Future Shop, WHSmith, FNAC, Collins Booksellers and
Whitcoull's.  Kobo's innovative Reading Life is an industry-first
comprehensive social eReading experience - Kobo users can earn awards
simply for time spent reading and encouraging others.  Kobo is backed
by majority shareholder Indigo Books & Music Inc., Cheung Kong
Holdings, and institutional investors.

SOURCE  Kobo Inc.

Kobo Inc.

CONTACT:  Wendy Zaas/Karina St. Jean
Rogers & Cowan
310.854.8148/212.445.8419
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kstjean@rogersandcowan.com