Allot Proactive Analytics Goes Mobile

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November 30, 2011
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Allot Proactive Analytics Goes Mobile

Designed to Enable Mobile Broadband Operators to Make Smarter Business Decisions

BOSTON, Massachusetts, November 30, 2011/PRNewswire-FirstCall/ --

    Allot Communications Ltd. (NASDAQ: ALLT), a leading supplier of service optimization
and revenue generation solutions for fixed and mobile broadband service providers
worldwide, announced today the expansion of its Proactive Analytics
[http://www.allot.com/Analytics.html ] suite to include mobile specific metrics. Allot
Proactive Analytics is a comprehensive suite of network analysis tools, designed to
deliver accurate and meaningful business intelligence to empower operator decision-makers
from engineering to marketing. Allot Proactive Analytics ensures mobile operators profit
from knowledge of the 'who, what, when, where and how' subscribers are utilizing their
network.

    Proactive Analytics utilizes real-time data collected by Allot's inline platforms and
visually represents performance and activity metrics that are easy to interpret. Operators
can gain a clear understanding of network usage and subscriber behavior down to very
granular levels. The latest addition to the Proactive Analytics suite is a set of mobile
specific analytics that allows operators to assess both strategic and tactical
intelligence, such as most popular handset and usage patterns, which applications are most
popular on which type of device, and how much bandwidth they consume. This type of
analysis is designed to assist operators in taking the next step towards facilitating new
revenue streams, such as content partnerships, Value-based charging plans and
Application-based tiered services.

    "We have been working closely with our customers to ensure their data revenue growth
outpaces their traffic growth. A successful data monetization strategy hinges on network
insights delivered at the right time," commented Andrei Elefant, Vice President of
Marketing and Product Management at Allot Communications. "We believe that the Proactive
Analytics suite combined with the performance of the Allot Service Gateway, best positions
operators to evolve their broadband networks into powerful revenue engines."

    About Allot Communications

    Allot Communications Ltd. (NASDAQ: ALLT) is a leading provider of intelligent IP
service optimization and revenue generation solutions for fixed and mobile broadband
operators and large enterprises. Allot's rich portfolio of solutions leverages Dynamic
Actionable Recognition Technology
[http://www.allot.com/Dynamic_Actionable_Recognition_Technology.html ] (DART) to transform
pipes into smart networks that can rapidly and efficiently deploy value added Internet
services. Allot's scalable, carrier-grade solutions provide the visibility, topology
awareness, security, application control and subscriber management that are vital to
managing Internet service delivery, enhancing user experience, containing operating costs,
and maximizing revenue in broadband networks.

    Safe Harbor Statement

    Information provided in this press release may contain statements relating to current
expectations, estimates, forecasts and projections about future events that are
"forward-looking statements" as defined in the Private Securities Litigation Reform Act of
1995. These forward-looking statements generally relate to the company's plans, objectives
and expectations for future operations, including the successful deployment of the
Proactive Analytics suite in networks of mobile broadband operators. These forward-looking
statements are based upon management's current estimates and projections of future results
or trends. Actual future results may differ materially from those projected as a result of
certain risks and uncertainties. These factors include, but are not limited to: changes in
general economic and business conditions and, specifically, a decline in demand for the
company's products; the company's inability to develop and introduce new technologies,
products and applications; loss of market; and other factors discussed under the heading
"Risk Factors" in the company's annual report on Form 20-F filed with the Securities and
Exchange Commission. These forward-looking statements are made only as of the date hereof,
and the company undertakes no obligation to update or revise the forward-looking
statements, whether as a result of new information, future events or otherwise.

   
    Allot Communications Contacts:
    Jonathon Gordon
    Director of Marketing
    Allot Communications
    Tel: +972-9-7628423
    jgordon@allot.com

    PR Contact
    Justine Schneider
    Calysto Communications
    Tel: +1-404-266-2060 x507
    jschneider@calysto.com

Source: Allot Communications Ltd.

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