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Hotels.com Adds New iPad app to its Mobile Portfolio

Poster: SySAdmin
Posted on September 29, 2011 at 5:21:01 AM
Hotels.com Adds New iPad app to its Mobile Portfolio

LONDON, September 29, 2011/PRNewswire/ --

    Hotels.com, the world's leading hotel booking website, has launched a
new specially-designed iPad application, available for free download.

    Offered in more than 30 languages, the app allows users to search and
book 140,000 hotels around the world. They can choose from 20,000 last
minute deals, browse over 2.5 million user reviews and find last-minute
bookings close to their location.

    The booking flow is intuitive and has also been built to allow the
keyboard to remain at the bottom of the screen throughout the process for
ease of use. Users can flick through hotels, photos and reviews with one
swipe, explore the interactive skyline with landmarks from around the world,
make use of the powerful sort and filter tools and also save and manage
their favourite hotels.

    Scott Booker, SVP eCommerce for Hotels.com, said: "I am really proud and
excited by this new development and am sure our customers will really enjoy
using it. We have developed a truly innovative search experience which takes
advantage of all the great usability functionality that Apple offers
combined with our expertise to enable users to find the right hotel quickly
and easily.

    "We launched our two mobile apps in April and well over 1.5 million have
already been downloaded. We expect this new app to produce a big boost to
those numbers."

    Users can book as a guest or create a Hotels.com account which can then
be synchronised between the iPad, smart phone and desktop. Even without a
data connection, all past and future bookings can be accessed and the app
supports WelcomeRewards, the unique Hotels.com loyalty programme that offers
one free* night for every 10 nights stayed.

    The launch is supported with marketing activity in online and mobile
channels.

    *does not include taxes and fees

    About Hotels.com

    As part of the Expedia group which operates in all major markets,
Hotels.com offers 140,000 quality hotels, B&Bs and serviced apartments
worldwide Hotels.com benefits from one of the largest hotel contracting
teams in the industry, negotiating the best rates for its customers, plus
there are more than 2.5m reviews from users who have actually stayed in the
hotels to ensure customers make an informed choice when booking. Travellers
can book online or by contacting one of the multilingual call centres.

Source: Hotels.com

For more information: Lizann Peppard, v-lpeppard@hotels.com, +44-20-7019-2165; Alison Couper, acouper@hotels.com, +44-20-7019-2360
 
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