Matomy Market, A Leader in Performance and Affiliate Marketing and Part of Matomy Media Group, Launches its Solution for Affiliate Program Management
Poster: SySAdmin
Posted on September 21, 2011 at 2:14:01 AM
Matomy Market, A Leader in Performance and Affiliate Marketing and Part of Matomy Media Group, Launches its Solution for Affiliate Program Management
TEL AVIV, Israel, September 21, 2011/PRNewswire/ --
Matomy Market, the affiliate marketing unit of Matomy Media Group,
announces today the launch of an enhanced affiliate program management
platform and service, allowing advertisers to market through affiliate
partnerships in the online world and pay only for actual results. This is a
new addition to Matomy Market's performance offering to advertisers which
complements their proprietary conversion tracking technology.
The affiliate program management solution includes affiliate program
consultation, affiliate recruitment and retention, tracking technology,
enhanced reporting and management tools, and services such as fraud control,
professional services, financial processing and administrative support, all
done in an advertiser branded environment
"As we planned the development of our affiliate program management
product, we saw that the current options provide tools and technology but
have neglected the importance of the advertiser-affiliate relationship. With
us, affiliates register for a program and perform all their activities in an
exclusive, branded setting, which has improved loyalty and performance for
our advertisers," says Matomy Market CEO, Adi Orzel. " This, combined with
the strong track record of our performance network, the global media reach
and channel diversity of Matomy Media Group, and the top-notch technology we
provide, means our advertisers get the benefits of a large, reliable
affiliate network with the customization options of a white-label."
Matomy Market's performance marketing platform, first developed in 2006,
has served as a prime example of the flexibility and scalability of in-house
development, where new features can be more efficiently accommodated and
scaled up to meet the requirements of the dynamic affiliate marketing
industry. Attractions of the affiliate program management offering include
tracking and optimization of CPS and RevShare campaigns as well as affiliate
relationship features including publisher transparency and automated
communication tools, administrative services like affiliate payments
management, and something unique across affiliate networks: a publisher
experience that is totally branded.
Some clients of the new affiliate program management solution include EL
AL Israel Airlines, iMesh, MySupermarket, Kabam, BidWiz, and YoudaGames.
Matomy Market will be announcing the launch of their affiliate program
management offering as Silver Sponsors at the Ad:tech London exhibition and
conference, stand #268 on September 21, 2011 at 3 pm and at DMEXCO, Hall 8
booth #B013 on September 21, 2011, at 4:30 pm.
About Matomy Media Group
With a long-standing history in online advertising, stemming from true
start-up roots and growing into a multinational corporation with over 200
employees worldwide, Matomy Media Group provides a single, convenient
gateway to effective digital advertising.
Matomy Media Group challenges the marketing functional silos status quo
and enables advertisers and agencies to manage and optimize
performance-based campaign driven by U.S.er engagement opportunities.
Working globally across web, social media and mobile platforms, the Matomy
Media Group offers brand and direct response advertisers as well as agencies
a range of opportunities including a performance-based affiliate management
platform and network, display advertising, search marketing, alternative
payment solutions and mobile advertising.
For more information visit http://www.matomy.com
About Matomy Market
Founded in 2007, with operations in Israel, Spain, the Netherlands,
North and South America, Matomy Market provides performance-based affiliate
marketing solutions for hundreds of advertisers via its vast inventory of
publishers and networks. Matomy Market's proprietary platform is
multilingual and supports multicurrency payments, ideally built for
international campaigns, and provides the most advanced tracking, reporting
and optimization available to-date. Matomy Market's pro-active approach to
media management along with a strong commitment to performance across
multiple media types and verticals delivers the most consistent revenue
growth for its clients.
For more information, visit http://www.matomymarket.com.
Media Contact
Mor Meroz
Marketing Manager
Mor.m@matomy.com
+972-54-5509025
Source: Matomy Market
.
TEL AVIV, Israel, September 21, 2011/PRNewswire/ --
Matomy Market, the affiliate marketing unit of Matomy Media Group,
announces today the launch of an enhanced affiliate program management
platform and service, allowing advertisers to market through affiliate
partnerships in the online world and pay only for actual results. This is a
new addition to Matomy Market's performance offering to advertisers which
complements their proprietary conversion tracking technology.
The affiliate program management solution includes affiliate program
consultation, affiliate recruitment and retention, tracking technology,
enhanced reporting and management tools, and services such as fraud control,
professional services, financial processing and administrative support, all
done in an advertiser branded environment
"As we planned the development of our affiliate program management
product, we saw that the current options provide tools and technology but
have neglected the importance of the advertiser-affiliate relationship. With
us, affiliates register for a program and perform all their activities in an
exclusive, branded setting, which has improved loyalty and performance for
our advertisers," says Matomy Market CEO, Adi Orzel. " This, combined with
the strong track record of our performance network, the global media reach
and channel diversity of Matomy Media Group, and the top-notch technology we
provide, means our advertisers get the benefits of a large, reliable
affiliate network with the customization options of a white-label."
Matomy Market's performance marketing platform, first developed in 2006,
has served as a prime example of the flexibility and scalability of in-house
development, where new features can be more efficiently accommodated and
scaled up to meet the requirements of the dynamic affiliate marketing
industry. Attractions of the affiliate program management offering include
tracking and optimization of CPS and RevShare campaigns as well as affiliate
relationship features including publisher transparency and automated
communication tools, administrative services like affiliate payments
management, and something unique across affiliate networks: a publisher
experience that is totally branded.
Some clients of the new affiliate program management solution include EL
AL Israel Airlines, iMesh, MySupermarket, Kabam, BidWiz, and YoudaGames.
Matomy Market will be announcing the launch of their affiliate program
management offering as Silver Sponsors at the Ad:tech London exhibition and
conference, stand #268 on September 21, 2011 at 3 pm and at DMEXCO, Hall 8
booth #B013 on September 21, 2011, at 4:30 pm.
About Matomy Media Group
With a long-standing history in online advertising, stemming from true
start-up roots and growing into a multinational corporation with over 200
employees worldwide, Matomy Media Group provides a single, convenient
gateway to effective digital advertising.
Matomy Media Group challenges the marketing functional silos status quo
and enables advertisers and agencies to manage and optimize
performance-based campaign driven by U.S.er engagement opportunities.
Working globally across web, social media and mobile platforms, the Matomy
Media Group offers brand and direct response advertisers as well as agencies
a range of opportunities including a performance-based affiliate management
platform and network, display advertising, search marketing, alternative
payment solutions and mobile advertising.
For more information visit http://www.matomy.com
About Matomy Market
Founded in 2007, with operations in Israel, Spain, the Netherlands,
North and South America, Matomy Market provides performance-based affiliate
marketing solutions for hundreds of advertisers via its vast inventory of
publishers and networks. Matomy Market's proprietary platform is
multilingual and supports multicurrency payments, ideally built for
international campaigns, and provides the most advanced tracking, reporting
and optimization available to-date. Matomy Market's pro-active approach to
media management along with a strong commitment to performance across
multiple media types and verticals delivers the most consistent revenue
growth for its clients.
For more information, visit http://www.matomymarket.com.
Media Contact
Mor Meroz
Marketing Manager
Mor.m@matomy.com
+972-54-5509025
Source: Matomy Market
.