Success for the First ViaMichelin Mobile Site Accessible from all Smartphones!

Success for the First ViaMichelin Mobile Site Accessible from all Smartphones!

BOULOGNE, France, September 19, 2011/PRNewswire/ --

         The much-anticipated ViaMichelin Mobile site, compatible with
all browsers and available to download from App Store and Android Market,

      has been downloaded 600,000 times since going online last July.

    Route planning, road maps, map displays...features of the reference site
in travel assistance are now available on mobile:

    ViaMichelin Mobile is free of charge and available in 5 languages. Users
can enjoy all the richness and quality of Michelin service and content. They
can benefit from:

   
    - display of interactive maps with geolocation,
    - route calculation in car, cycle and pedestrian mode (from a location,
    an address or pre-saved address),
    - route visualisation in map  or road map mode,
    - the choice of several routes complete with a display of estimated
    journey time, distance travelled and estimated travel cost,
    - and specific address search options.

Numerous on-screen viewing options:

   
    - maps, plans or satellite images,
    - speed cameras, car parks, petrol stations, the weather as well as
    real-time traffic,
    - the hotels and restaurants from the MICHELIN guides as well as the
    tourist information from the Michelin Green guide (and route calculation
    to the chosen destination in a single click!).

    Find the ViaMichelin Mobile application on iTunes:
http://itunes.apple.com/gb/app/viamichelin-mobile/id443142682

    Find ViaMichelin Mobile on Android Market :
https://market.android.com/details?id=com.viamichelin.android.viamichelinmobile&feature=search_result

    From an iPhone : Type "ViaMichelin" in App Store to access all
ViaMichelin applications. An iTunes account is required in order to
download.

    From a Smart phone or tablet: Type "ViaMichelin Mobile" on your browser.

    About ViaMichelin

    A 100% owned subsidiary of the Michelin Group, ViaMichelin designs,
develops and markets digital products and services to support the mobility
of road users in Europe. Building on a century of Michelin expertise in the
field of travel, this activity, launched in 2001, addresses both business
and the general public. It offers a comprehensive range of services (hotel
booking, restaurants, traffic information, tourism, etc), accessible through
multiple media: Internet, mobile phones including iPhones, navigation
systems, etc. In 2010, a new travel channel entirely dedicated to made to
measure travel preparation and based on the contents of the Michelin Green
Guide was added to enrich the travel assistance website
http://www.ViaMichelin.com

Source: ViaMichelin

Press Contact
3d Communication
Benjamin Szlakmann : 01-46-05-87-87, bszlakmann@3dcommunication.fr