In a World First, InterGlobe Technologies Partners With SimpliFlying to Offer Scalable Customer Service Solutions Through Social Media for Airlines

In a World First, InterGlobe Technologies Partners With SimpliFlying to Offer Scalable Customer Service Solutions Through Social Media for Airlines

SEATTLE, September 13, 2011/PRNewswire/ --

   
          Enabling airlines to handle customer service issues through
                 Facebook, Twitter and other social mediums

    InterGlobe Technologies (IGT), the leading provider of integrated IT-BPO
solutions to the travel and hospitality industry, today announced its
strategic partnership with SimpliFlying, the world's leading airline brand
strategy consulting company. With travel companies keen on leveraging social
media, IGT and SimpliFlying together will offer new solutions to fine-tune
their travel partners' needs and opportunities.

    Announcing the partnership at APEX Expo 2011 at Seattle, Akhil Agarwal,
Chief Operating Officer, IGT, said, "We believe that social media is
altering travel planning and purchase. As travelers get more social, travel
brands will generate considerable social chatter. Our internal studies
confirm that for every 100 customer service calls, airlines will attract 96
conversations over social media. Given this need, we believe that our
partnership with SimpliFlying will enable the integration of marketing &
customer support consulting with technology as an enabler."

    Shashank Nigam, Chief Executive Officer, SimpliFlying, further added,
"There are 191 airlines on Twitter today, and only 85 actively tweet. Of
these, only 28 provide 80% of the tweets. Most are obviously short on
resources. As travel companies get more social, its time to provide options
where they can scale their social media programs without a dramatic increase
in costs. Our partnership with IGT will redefine the business strategies
where we will be able to provide end-to-end customer engagement solutions to
our customers."

    The joint solution offered by IGT and SimpliFlying will allow airlines
to scale their customer service offerings through social media without
putting significant resources towards expanding an internal team. This will
help airlines and travel companies achieve significant cost savings, drive
operational efficiencies and increase customer satisfaction.

    About SimpliFlying

    SimpliFlying is the world's leading airline brand strategy consulting
company, with headquarters in Singapore and offices in Toronto and New York
City. SimpliFlying helps airlines engage travelers profitably.
SimpliFlying's key clients include IATA, Turkish Airlines, Airbus, LAN
Airlines, airBaltic, Bombardier Aerospace and Pluna.

    SimpliFlying.com is also one of the top 3 blogs on aviation and
@simpliflying is one of the Top 5 most influential on Twitter on airlines.

    About InterGlobe Technologies

    InterGlobe Technologies (IGT) is a global travel domain expert,
providing travel technology and BPO services, that helps maximize business
performance of its customers. IGT is committed to delivering innovation and
business excellence across the entire spectrum of the travel? and
hospitality domains. The company offers integrated Application Development
and Maintenance? Contact Center, Back Office Services and Solution
Frameworks to the travel industry worldwide.

    IGT is part of InterGlobe Enterprises Limited with interests in
aviation, technology & hospitality. With its footprint, spanning across the
globe from 8 state-of-the-art delivery centers? IGT employs over 4000
travel experts worldwide.

   
    For any other information, please contact:
    Ambika Puri
    InterGlobe Technologies
    +91-9811331624
    ambika.puri@igt.in

    Shubhodeep Pal
    SimpliFlying
    +65-9175-7974
    media@simpliflying.com

Source: InterGlobe Technologies (IGT)

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