ASE Labs
Welcome Guest. Please register or log in now. There are 132 people online (0 Friends).
  • Home
  • Articles
  • News
  • Forum
  • Register/Login

Introducing Striiv: A Sleek Portable Device That Makes Fitness Fun; Launching This Fall

Poster: SySAdmin
Posted on August 31, 2011 at 9:07:01 AM
Introducing Striiv: A Sleek Portable Device That Makes Fitness Fun; Launching This Fall

Silicon Valley Start-Up Unveils Product that Motivates and Rewards Exercise through Games, Challenges and Donations

REDWOOD CITY, Calif., Aug. 31, 2011 /PRNewswire/ -- Fitness is about to become a lot more fun with Striiv.The Silicon Valley-based start-up today revealed its first product which takes active gaming outside of the living room to turn everyday activities into fitness opportunities.  A sleek, portable fitness device, Striiv motivates activity throughout the day via games, personal goals, and donation opportunities -- all powered by physical activity.

(Photo:  http://photos.prnewswire.com/prnh/20110831/SF60274)

Striiv offers a playful approach to fitness. Comprised of social game and technology industry veterans, the team behind Striiv brings a wealth of business and development experience to defining this new product category at the forefront of gaming and personal health.  Whether it's a real workout or simple daily interactions like walking to lunch, taking the stairs, or shopping - with Striiv any activity is earned, tracked and transformed into an opportunity to get fit, give back, and have fun.

"Fitness and health are top-of-mind today. But for many people, especially moms juggling careers and family, finding time for exercise is hard to fit in to a busy day," says David Wang, CEO and co-founder of Striiv. "We've combined charities, gaming, and personal challenges with cutting-edge technology to create a seamless way to motivate physical activity.  We're building a playful and inspiring 'movement around movement' so that fitness now fits throughout your day."

Small, convenient and designed to easily move between a key chain, belt clip, or pocket, Striiv is always with you and always on.  Striiv features a high-resolution color touch screen to track your progress.  Key features include:

    --  Walkathon in Your Pocket:  With Striiv every step counts toward a
        donation to charity.  At launch, Striiv is partnering with GlobalGiving
        to donate clean water to children in South America or a polio vaccine to
        a child in India. New charitable partners will be added over time.
    --  Activity-Based Games: Unlike traditional time-based social games, Striiv
        games are completely powered by physical activity. In the first game,
        MyLand, the more you move, the more your enchanted island fills with
        exotic wildlife and plants. More games will be added.
    --  Daily Challenges and Trophies: Earn rewards and bonuses for walking to
        lunch or taking the stairs. Unlock daily challenges based on real-world
        distances, from climbing the Eiffel Tower to crossing the Golden Gate
        Bridge.
    --  TruMotion Technology: Striiv's proprietary TruMotion technology is
        always on and can sense if you are walking, running, and even climbing
        stairs or hiking.

Striiv is designed to be used directly out of the box, no set up required. Tutorials are built into the device. Additionally, Striiv can be connected to an online portal via a computer USB port to upgrade new applications, charities, and games, or post updates to Facebook.

Striiv launches in mid-October for $99. To pre-order Striiv, visit http://www.striiv.com.

About the Company

Based in Redwood City, Striiv is comprised of team of world-class game designers, artists, and cutting-edge technologists. Founded in 2010, the company is focused on integrating seamless gaming mechanics across everyday life activities and experiences, especially those that need an infusion of fun to motivate and inspire, like exercise. Their first product, Striiv, launches in October 2011 and aims to start a movement around movement by taking active gaming outside the living room to motivate fitness.  For more information, visit http://www.striiv.com. Find Striiv on Facebook (http://www.striiv.com/facebook) or follow on Twitter @Striiv.

SOURCE  Striiv

Photo:http://photos.prnewswire.com/prnh/20110831/SF60274
http://photoarchive.ap.org/
Striiv

CONTACT: Beth Llewelyn, 206-406-5027, beth@zebrapartners.net, or Perrin Kaplan, 206-909-0119, perrin@zebrapartners.net
 
Print This Entry
Tags PR Press Release
Related Articles
  • Huntkey Has Launched Its New Power Strips with USB Chargers on Amazon US
  • Inspur Releases TensorFlow-Supported FPGA Compute Acceleration Engine TF2
  • Hot Pepper Introduces Spicy New Smartphones in US Markets
  • Sharp Introduces New Desktop Printers For The Advanced Office
  • DJI Introduces Mavic 2 Pro And Mavic 2 Zoom: A New Era For Camera Drones
Login
Welcome Guest. Please register or log in now.
Forgot your password?
Navigation
  • Home
  • Articles
  • News
  • Register/Login
  • Shopping
  • ASE Forums
  • Anime Threads
  • HardwareLogic
  • ASE Adnet
Latest News
  • Kingston HyperX Cloud 2 Pro Gaming Headset Unboxing
  • Synology DS415+ Unboxing
  • D-Link DCS-5020L Wireless IP Pan/Tilt IP Camera
  • Actiontec WiFi Powerline Network Extender Kit Unboxing
  • Durovis Dive Unboxing
  • Bass Egg Verb Unboxing
  • Welcome to the new server
  • Gmail Gets Optional Preview Pane
  • HBO Go on Consoles
  • HP Touchpad Update
Latest Articles
  • D-Link Exo AC2600 Smart Mesh Wi-Fi Router DIR-2660-US
  • HyperX Double Shot PBT Keys
  • Avantree ANC032 Wireless Active Noise Cancelling Headphones
  • ScharkSpark Beginner Drones
  • HyperX Alloy FPS RGB Mechanical Gaming Keyboard
  • D-Link DCS-8300LH Full HD 2-Way Audio Camera
  • Contour Unimouse Wireless Ergonomic Mouse
  • HyperX Cloud Alpha Pro Gaming Headset
  • Linksys Wemo Smart Home Suite
  • Fully Jarvis Adjustable Standing Desk
Latest Topics
  • Hello
  • Welcome to the new server at ASE Labs
  • Evercool Royal NP-901 Notebook Cooler at ASE Labs
  • HyperX Double Shot PBT Keys at ASE Labs
  • Avantree ANC032 Wireless Active Noise Cancelling Headphones at ASE Labs
  • ScharkSpark Beginner Drones at ASE Labs
  • HyperX Alloy FPS RGB Mechanical Gaming Keyboard at ASE Labs
  • D-Link DCS-8300LH Full HD 2-Way Audio Camera at ASE Labs
  • Kingston SDX10V/128GB SDXC Memory at ASE Labs
  • What are you listening to now?
  • Antec Six Hundred v2 Gaming Case at HardwareLogic
  • Sans Digital TR5UTP 5-Bay RAID Tower at HardwareLogic
  • Crucial Ballistix Smart Tracer 6GB PC3-12800 BL3KIT25664ST1608OB at HardwareLogic
  • Cooler Master Storm Enforcer Mid-Tower Gaming Case at HardwareLogic
  • Arctic M571-L Gaming Laser Mouse at ASE Labs
  • Contour Unimouse Wireless Ergonomic Mouse at ASE Labs
Advertisement
Advertisement
Press Release
  • Huntkey Has Launched Its New Power Strips with USB Chargers on Amazon US
  • Inspur Releases TensorFlow-Supported FPGA Compute Acceleration Engine TF2
  • Hot Pepper Introduces Spicy New Smartphones in US Markets
  • Sharp Introduces New Desktop Printers For The Advanced Office
  • DJI Introduces Mavic 2 Pro And Mavic 2 Zoom: A New Era For Camera Drones
  • DJI Introduces Mavic 2 Pro And Mavic 2 Zoom: A New Era For Camera Drones
  • Fujifilm launches "instax SQUARE SQ6 Taylor Swift Edition", designed by instax global partner Taylor Swift
  • Huawei nova 3 With Best-in-class AI Capabilities Goes on Sale Today
  • Rand McNally Introduces Its Most Advanced Dashboard Camera
  • =?UTF-8?Q?My_Size_to_Showcase_Its_MySizeId=E2=84=A2_Mobil?= =?UTF-8?Q?e_Measurement_Technology_at_CurvyCon_NYC?=
Home - ASE Publishing - About Us
© 2010 Aron Schatz (ASE Publishing) [Queries: 16 (8 Cached)] [Rows: 292 Fetched: 35] [Page Generation time: 0.01033091545105]