El Fresko Technologies launches next-generation archiving and data protection solution

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March 9, 2011
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El Fresko Technologies launches next-generation archiving and data protection solution

MagnaStor® FS Archiver creates a compelling managed service opportunity

CALGARY, March 9 /PRNewswire/ - El Fresko Technologies is pleased to unveil
MagnaStor® FS Archiver, an archival storage solution that ensures the
long-term preservation and integrity of digital information to protect
organizations from corporate, legal and compliance risks.  Ideal for
small and medium-sized businesses, MagnaStor FS Archiver has a robust
set of features, including WORM data capture and secure, real-time
replication to the cloud.  With automated migration of static data from
more expensive primary storage systems to archives, organizations can
also improve backup and recovery efficiencies by up to 90% as static
data is eliminated from repeated full backup cycles.

"Business data volumes are growing exponentially as organizations of all
sizes embrace new online tools to connect and communicate.  As a
result, vital business data has evolved beyond simple documents and now
includes vast amounts of static unstructured data in web sites, blogs,
online chat logs and call center recordings.  It is imperative that
companies have an effective data management strategy in place to
protect themselves against unanticipated corporate, legal or regulatory
challenges," said Mark Fowlie, CEO of El Fresko Technologies.  "With
MagnaStor FS Archiver, it is simple and cost effective to implement a
next-generation solution that protects all of a company's digital
information and ensures that it is always available, non-alterable,
searchable, verifiable and recoverable."

"MagnaStor FS Archiver represents a new opportunity for managed services
providers like Digitally Accurate and we are excited to make the
product available to our customers," said Stephen Wagner, President of
Digitally Accurate, a leading provider of managed services and IT
solutions.  "As business communications evolve and generate
ever-increasing volumes of data, we see a very real need for improved
information management both in terms of storage efficiencies and to
reduce corporate, legal and compliance risk."

Archives and backups are complementary

Backups are essential for disaster recovery, but can consume significant
IT resources to properly manage, especially when data is scattered
across multiple workstations, servers, and distant networks. Industry
surveys show that up to 90% of the data produced daily, and
subsequently backed up, is rarely changed or accessed after being at
rest for more than a few days.  By automatically consolidating this
static data to a MagnaStor archive, the efficiency of backups and
recovery procedures for the remaining 10% of active production data is
greatly improved. 

"Confusion still exists for many end-users when it comes to the
different roles of backup and archive.  An archive solution such as El
Fresko's MagnaStor FS Archiver can provide critical compliance with
industry regulations, corporate governance, legal e-discovery, or
'just' long-term data retention and availability.  Both backup and
archive remain key components of an organizational data protection
policy, but mistaking one for the other can prove costly," said Dave
Pearson, Senior Analyst, Enterprise Storage & Networking at IDC Canada.

Some of the key benefits of MagnaStor FS Archiver include:

        --  WORM protection on magnetic media ensures all content is
            preserved and unalterable
        --  Data is always online, fully searchable and cannot be deleted
        --  Real-time, secure and encrypted replication to the cloud
            eliminates risk of data loss while satisfying strict privacy
            regulations
        --  MagnaStor Timeline records the details of every file update and
            allows all files or any individual file to be reviewed or
            recovered to its exact status at any point in time
        --  Policy-driven data governance follows the data wherever it is
            located; even privileged users cannot disable or circumvent
            controls
        --  Background health and integrity monitoring with automated
            self-healing procedures
        --  Digitally signed audit history enables non-IT personnel and/or
            external auditors to verify the chain of custody of any file

Pricing and Availability

MagnaStor FS Archiver is available immediately. Additional information
and pricing is available from El Fresko.

El Fresko Expands Partnership Opportunities

El Fresko is expanding its partnership program and intends to join
forces with a select number of companies in all global regions. 
Organizations interested in becoming MagnaStor FS Archiver resellers
are encouraged to contact El Fresko directly.

ABOUT EL FRESKO TECHNOLOGIES:

Providing trusted data archiving solutions for more than 20 years, El
Fresko is an innovative provider of archiving, data protection and
compliance solutions in a cloud environment.  With MagnaStor FS
Archiver, managed service providers can leverage existing cloud
infrastructure to offer high-value, tiered storage that strongly
complements existing data backup services.  Benefits to end-user
customers are wide ranging and include continuous data protection and
preservation, an embedded compliance policy and a complete audit
history of archival data.  Learn more at http://www.elfresko.com.

FURTHER INFORMATION:

El Fresko media/analyst contacts

Primoris Group

+1 (416) 489-0092
media@primorisgroup.com

El Fresko sales, pricing and reseller inquiries

El Fresko Technologies

+1 (403) 265-5727
sales@elfresko.com

SOURCE  El Fresko Technologies

El Fresko Technologies

CONTACT: <p><b>El Fresko media/analyst contacts</b><br/> Primoris Group<br/> +1 (416) 489-0092<br/> <a href="mailto:media@primorisgroup.com">media@primorisgroup.com</a></p> <p><b>El Fresko sales, pricing and reseller inquiries</b><br/> El Fresko Technologies<br/> +1 (403) 265-5727<br/> <a href="mailto:sales@elfresko.com">sales@elfresko.com</a></p>

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