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Gameloft and Audi Shift Gears to Launch a Free App, Asphalt Audi RS 3, on iPhone/iPod Touch Devices
Offers Consumers a Chance to Win a Brand New Audi A3 Sportback
PARIS, March 3, 2011/PRNewswire-FirstCall/ -- Gameloft, a leading developer and publisher of digitally
distributed video games, has partnered with premium car brand Audi to launch
Asphalt Audi RS 3, a new demo game with exclusive content featuring the brand
new Audi RS 3 driving on two tracks of Asphalt 6: Adrenaline. Racers will
have a chance to hop into the driver's seat to compete to win a high-end Audi
A3 Sportback. The game is available now for free download on the App Store.
"We have had a long standing and successful relationship with
Audi since the beginning of our Asphalt franchise," said Gonzague de Vallois,
senior vice president of publishing, Gameloft. "The quality built into our
racing games involve an adrenaline-pumping, totally immersive speed
experience which is completely in line with the power of the new Audi RS 3."
"What better way to celebrate our partnership with Gameloft
then to premiere the Audi RS 3 in one of the most iconic racing video game
franchises on the market," said Lothar Korn, head of marketing
communications, AUDI AG. "From the detailed graphics to the high performance,
the Audi RS 3 is perfectly represented in the demo version of Asphalt 6:
Adrenaline."
The game features a short career mode with three events, two
normal races and an elimination round, across two tracks in Tokyo and the
Bahamas. From March 3rd-16th, players will be able to join in a two week
competition to race three laps on the Bahamas track. The highest score can
then be posted on Gameloft Live with a chance to win an Audi A3 Sportback 2.0
TFSI quattro.
Countries qualified for the contest include: United States,
Canada (excluding Quebec), United Kingdom, France, Germany, Australia, Japan,
Switzerland, Hong Kong, Russian Federation, Spain, Austria, Mexico, Belgium,
Netherlands, China and South Korea.
In addition to this special version of Asphalt, Gameloft has
updated Asphalt 6: Adrenaline, already available on the App Store, to offer a
new version with real time reflections on cars and even more precise
controls.
About Gameloft
A leading global developer and publisher of downloadable video games,
Gameloft(R) has established itself as one of the top innovators in its
field since 2000. Gameloft creates games for all digital platforms,
including mobile phones, smartphones and tablets (including Apple(R) iOS
and Android(R) devices), set top box, connected TVs and consoles. Gameloft
partners with leading international brands such as UNO(R), Spider-Man(R),
James Cameron's Avatar(TM), Ferrari(R) and Sonic Unleashed(R). Gameloft
also operates its own established franchises, such as Real Football,
Asphalt(TM), Modern Combat 2 : Black Pegasus and N.O.V.A Near Orbit
Vanguard Alliance(R). Gameloft is present in all continents, distributes
its games in 100 countries and employs over 4,000 developers.
Gameloft is listed on the Paris Stock Exchange (ISIN: FR0000079600,
Bloomberg: GFT FP, Reuters: GLFT.PA).
For more information, consult http://www.gameloft.com
Source: Gameloft
Contact: Sanette Chao, Director, Public Relations, Tel +1-212-994-2495, Email: sanette.chao@gameloft.com
Gameloft and Audi Shift Gears to Launch a Free App, Asphalt Audi RS 3, on iPhone/iPod Touch Devices
Offers Consumers a Chance to Win a Brand New Audi A3 Sportback
PARIS, March 3, 2011/PRNewswire-FirstCall/ -- Gameloft, a leading developer and publisher of digitally
distributed video games, has partnered with premium car brand Audi to launch
Asphalt Audi RS 3, a new demo game with exclusive content featuring the brand
new Audi RS 3 driving on two tracks of Asphalt 6: Adrenaline. Racers will
have a chance to hop into the driver's seat to compete to win a high-end Audi
A3 Sportback. The game is available now for free download on the App Store.
"We have had a long standing and successful relationship with
Audi since the beginning of our Asphalt franchise," said Gonzague de Vallois,
senior vice president of publishing, Gameloft. "The quality built into our
racing games involve an adrenaline-pumping, totally immersive speed
experience which is completely in line with the power of the new Audi RS 3."
"What better way to celebrate our partnership with Gameloft
then to premiere the Audi RS 3 in one of the most iconic racing video game
franchises on the market," said Lothar Korn, head of marketing
communications, AUDI AG. "From the detailed graphics to the high performance,
the Audi RS 3 is perfectly represented in the demo version of Asphalt 6:
Adrenaline."
The game features a short career mode with three events, two
normal races and an elimination round, across two tracks in Tokyo and the
Bahamas. From March 3rd-16th, players will be able to join in a two week
competition to race three laps on the Bahamas track. The highest score can
then be posted on Gameloft Live with a chance to win an Audi A3 Sportback 2.0
TFSI quattro.
Countries qualified for the contest include: United States,
Canada (excluding Quebec), United Kingdom, France, Germany, Australia, Japan,
Switzerland, Hong Kong, Russian Federation, Spain, Austria, Mexico, Belgium,
Netherlands, China and South Korea.
In addition to this special version of Asphalt, Gameloft has
updated Asphalt 6: Adrenaline, already available on the App Store, to offer a
new version with real time reflections on cars and even more precise
controls.
About Gameloft
A leading global developer and publisher of downloadable video games,
Gameloft(R) has established itself as one of the top innovators in its
field since 2000. Gameloft creates games for all digital platforms,
including mobile phones, smartphones and tablets (including Apple(R) iOS
and Android(R) devices), set top box, connected TVs and consoles. Gameloft
partners with leading international brands such as UNO(R), Spider-Man(R),
James Cameron's Avatar(TM), Ferrari(R) and Sonic Unleashed(R). Gameloft
also operates its own established franchises, such as Real Football,
Asphalt(TM), Modern Combat 2 : Black Pegasus and N.O.V.A Near Orbit
Vanguard Alliance(R). Gameloft is present in all continents, distributes
its games in 100 countries and employs over 4,000 developers.
Gameloft is listed on the Paris Stock Exchange (ISIN: FR0000079600,
Bloomberg: GFT FP, Reuters: GLFT.PA).
For more information, consult http://www.gameloft.com
Source: Gameloft
Contact: Sanette Chao, Director, Public Relations, Tel +1-212-994-2495, Email: sanette.chao@gameloft.com